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Vita London

vitalondon.co
B+
48/100
EcomScout

Vita London receives an EcomScout Rating of B+ (48/100), ranking #64,143 out of 1,197,080 Shopify stores we track. This Vitamins & Supplements Health & Wellness store attracts 81.3K visits per year with estimated revenue of $2.3K - $4.6K/mo. It offers 54 products at an average price of £7.

Analysis by EcomScout Research Team · How we calculate ratings

Vitamins & SupplementsHealth & WellnessHealth Supplements
Est. Revenue/mo
$2.3K - $4.6K/mo
Est. Traffic/mo
6.8K
Products
54
Top Market
GB (89%)
Top Channel
N/A
Trustpilot
4.8/5 (157)

Store Intelligence Summary

Product pricing: Average price of £7 (range: £7 – £8) — ≈ $9.13 USD. Budget-friendly positioning targeting volume sales.

0

Customer trust: Trustpilot score 4.8/5 based on 157 reviews. Excellent reputation — customers rate this store highly.

Top markets: GB (89%), PK (7%), PH (4%).

Best-selling product: Magnesium Glycinate Capsules | 1000mg Per Serving (£6.99). Other top sellers include Turmeric, Ginger & Black Pepper Tablets | 4000mg Per Serving | Tablets, Vitamin D3, K2 & Magnesium Glycinate | 4000IU Per Serving, Lions Mane Tablets 4000mg | Enhanced Focus | Mushroom Supplement.

How is the EcomScout Rating calculated? The B+ grade (48/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Vitamins & Supplements Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$1.6M/mo
Total Stores
440
Avg Revenue
$4K/mo
Top 10% Threshold
$66K/mo

Competition Breakdown

28%
40%
21%
6%
6%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Vitamins & Supplements market generates $2M/month across 440 stores
  • •6% are enterprise stores (>$100K/mo) — achievable market
  • •Top 10% of Vitamins & Supplements stores earn $66K+/month
  • •This store outperforms 95% of Vitamins & Supplements competitors
  • •Low average order value ($0) — consider bundling or upsells

Top Apps in Vitamins & Supplements

Block91%Shop90%Klaviyo: Email Marketing & SMS62%Judge.me Product Reviews48%

Best Selling Products

Magnesium Glycinate Capsules | 1000mg Per Serving#1

Magnesium Glycinate Capsules | 1000mg Per Serving

£6.99≈ $8.88

Turmeric, Ginger & Black Pepper Tablets | 4000mg Per Serving | Tablets#2

Turmeric, Ginger & Black Pepper Tablets | 4000mg Per Serving | Tablets

£6.99≈ $8.88

Ashwagandha KSM-66 Organic Tablets | High Quality & Strength | 3000mg Per Serving#3

Ashwagandha KSM-66 Organic Tablets | High Quality & Strength | 3000mg Per Serving

£6.99≈ $8.88

Vitamin D3, K2 & Magnesium Glycinate | 4000IU Per Serving#4

Vitamin D3, K2 & Magnesium Glycinate | 4000IU Per Serving

£6.99≈ $8.88

Lions Mane Tablets 4000mg | Enhanced Focus | Mushroom Supplement#5

Lions Mane Tablets 4000mg | Enhanced Focus | Mushroom Supplement

£6.99≈ $8.88

Intimate Flora Probiotics for Women Capsules | 10 Billion Live Bio Cultures | 7 Strain Probiotic + Prebiotic Inulin#6

Intimate Flora Probiotics for Women Capsules | 10 Billion Live Bio Cultures | 7 Strain Probiotic + Prebiotic Inulin

£6.99≈ $8.88

Creatine Complex Capsules – 2000mg Creatine Monohydrate with BCAAs & Electrolytes#7

Creatine Complex Capsules – 2000mg Creatine Monohydrate with BCAAs & Electrolytes

£6.99≈ $8.88

Advanced Magnesium – 6 in 1 Complex#8

Advanced Magnesium – 6 in 1 Complex

£7.99≈ $10

Psyllium Husk Capsules 4000mg with Probiotics - High Fibre Supplement for Gut Health & Regularity, Gluten-Free, Non-GMO, Vegan-Friendly#9

Psyllium Husk Capsules 4000mg with Probiotics - High Fibre Supplement for Gut Health & Regularity, Gluten-Free, Non-GMO, Vegan-Friendly

£6.99≈ $8.88

A-Z Multivitamins Tablets | 22 Essential Active Vitamins & Minerals | For Men & Women#10

A-Z Multivitamins Tablets | 22 Essential Active Vitamins & Minerals | For Men & Women

£6.99≈ $8.88

Analyzing...
Bounce Rate
40.0%
Pages/Visit
5.9
Avg. Time on Site
2m 28s
Avg. Product Price
£7

≈ $9.13 USD

Range: £7 - £8

Rating Breakdown

Business Quality90/100
Trustpilot90/100
Traffic Growth70/100
Revenue Performance22/100
Marketing Efficiency7/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

4.8

157 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
89.3%
🇵🇰Pakistan
6.6%
🇵🇭Philippines
4.1%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (4)

ShopTrustpilot3.5BlockEmbed init

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Trending Products to Sell

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Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

72
$5.99-6%
livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

72
$16.99+7%
IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

70
$11.99-6%
ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

68
$24.99+23%
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Frequently Asked Questions About Vita London

Is Vita London a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Vita London is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Vita London safe to buy from? Is it a scam?

Vita London has a Trustpilot rating of 4.8/5 based on 157 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (48/100).

What is Vita London's EcomScout rating and what does it mean?

Vita London has an EcomScout rating of B+ (48/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Vita London generate?

Vita London receives approximately 81.3K visits per year with estimated monthly revenue of $2.3K - $4.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Vita London use?

We detected 4 Shopify apps on Vita London, including Shop, Trustpilot, Block and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Vitamins & Supplements store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Vita London. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Vitamins & Supplements store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Vita London Shopify store analysis • Vitamins & Supplements • Health & Wellness • Unlikely Dropshipper • Rating: B+

Last updated: August 12, 2026

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