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65/100
EcomScout

Vlisco receives an EcomScout Rating of S (65/100), ranking #5,435 out of 914,844 Shopify stores we track. This Fabrics Fashion & Apparel store attracts 2.3M visits per year with estimated revenue of $325.1K - $704.4K/mo. It offers 250 products at an average price of €108.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$325.1K - $704.4K/mo
Est. Traffic/mo
188.2K
Products
250
Top Market
NL (22%)
Top Channel
direct (26%)
Trustpilot
3.7/5 (1)

Store Intelligence Summary

Traffic breakdown: direct 26%, paid 21%, organic 18%, social 11%.

Product pricing: Average price of €108 (range: €80 – €194) — ≈ $118 USD. Positioned in the premium segment.

Customer trust: Trustpilot score 3.7/5 based on 1 reviews. Good standing with customers.

Top markets: NL (22%), US (11%), NG (10%).

Best-selling product: Wax Hollandais | VL00022.333 | Chain (€89). Other top sellers include Wax Hollandais | VL03097.054, Wax Hollandais | VL00815.164 | Broom, Komno, Soskou, Sossi, Wax Hollandais | VL03264.004.

How is the EcomScout Rating calculated? The S grade (65/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Fabrics Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$280K/mo
Total Stores
109
Avg Revenue
$3K/mo
Top 10% Threshold
$50K/mo

Competition Breakdown

36%
40%
14%
4%
6%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Fabrics market generates $0M/month across 109 stores
  • 6% are enterprise stores (>$100K/mo) — achievable market
  • 76% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Fabrics stores earn $50K+/month
  • This store outperforms 95% of Fabrics competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
53.2%
Pages/Visit
5.5
Avg. Time on Site
1m 51s
Avg. Product Price
€108

≈ $118 USD

Range: €80 - €194

Rating Breakdown

Traffic Growth85/100
Business Quality80/100
Revenue Performance73/100
Trustpilot55/100

Traffic Sources

direct26.5%
paid20.8%
organic18.0%
social10.6%
referral2.7%

Trustpilot Rating

3.7

1 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇳🇱Netherlands
22.2%
🇺🇸United States
10.9%
🇳🇬Nigeria
10.5%
🇫🇷France
10.4%
🇧🇪Belgium
8.8%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Vlisco

Is Vlisco a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Vlisco is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Vlisco safe to buy from? Is it a scam?

Vlisco has a Trustpilot rating of 3.7/5 based on 1 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (65/100).

What is Vlisco's EcomScout rating and what does it mean?

Vlisco has an EcomScout rating of S (65/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Vlisco generate?

Vlisco receives approximately 2.3M visits per year with estimated monthly revenue of $325.1K - $704.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Vlisco use?

We detected 7 Shopify apps on Vlisco, including Gorgias, Yotpo Reviews & UGC, Wishlist Plus and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Fabrics store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Vlisco. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Fabrics store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Vlisco Shopify store analysis • FabricsFashion & Apparel • Unlikely Dropshipper • Rating: S

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