Volcom
volcom.co.ukVolcom receives an EcomScout Rating of C+ (26/100), ranking #85,573 out of 226,612 Shopify stores we track. This Socks Fashion & Apparel store. It offers 2.5K+ products at an average price of $11.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of $11 (range: $11 – $11). Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $1.0K/mo in paid search ($12.4K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 1.9/5 based on 19 reviews. Mixed reviews — potential service or quality concerns.
Best-selling product: Full Stone Mix Socks (3 pack) - Mix ($10.5). Other top sellers include Stoney Socks (3 Pack) - Multi.
Socks Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Socks market generates $0M/month across 35 stores
- •82% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Socks stores earn $13K+/month
- •This store outperforms 89% of Socks competitors
- •Low average order value ($0) — consider bundling or upsells
Best Selling Products
Range: $11 - $11
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$1K
Google Ads estimate
Yearly Ad Budget
$12K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| essentials hoodie | 65K | - | - |
| volcomEasy | 49K | $0.19 | $3.6K |
| skater jeansEasy | 2K | $0.55 | $5 |
| volcom snowboard pantsEasy | 630 | $0.31 | $4 |
| mens boardshortsEasy | 400 | $1.35 | $279 |
Trustpilot Rating
19 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Revenue performance needs improvement
- Traffic and growth metrics are below average
- Trustpilot rating and review volume need improvement
Recommendations
- Focus on increasing AOV, improving conversion rates, and expanding product lines
- Invest in SEO, content marketing, and social media to drive more traffic
- Encourage customer reviews, respond to feedback, and improve customer service
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Similar Stores
View all →Frequently Asked Questions About Volcom
Is Volcom a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Volcom is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Volcom safe to buy from? Is it a scam?
Volcom has a Trustpilot rating of 1.9/5 based on 19 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is C+ (26/100).
What is Volcom's EcomScout rating and what does it mean?
Volcom has an EcomScout rating of C+ (26/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.
How much traffic and revenue does Volcom generate?
Volcom receives approximately traffic data not available. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Volcom use?
We detected 9 Shopify apps on Volcom, including Yotpo Reviews & UGC, Gorgias, Judge.me Product Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Socks store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Volcom. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Socks store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.