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Wavesupboards

wavesupboards.com
63/100
EcomScout

Wavesupboards receives an EcomScout Rating of S (63/100), ranking #3,850 out of 290,728 Shopify stores we track. This Water Sports Sports & Outdoors store attracts 1.2M visits per year with estimated revenue of $64.2K - $149.8K/mo. It offers 105 products at an average price of $68.

Store descriptionWave SUPS Inflatable Stand-Up Paddle boards and Inflatable Kayaks | Best Inflatable Paddle boards in UK | Non-Slip Deck | Lightweight Paddle | Removable Fin | 10/11ft | 8.6ft | Paddle boards for Beginners | SUPs for Surfing | All-Rounder SUP | iSUPs | Fast Shipping | Ride the wave all year round with Wave SUPS Range!

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$64.2K - $149.8K/mo
Est. Traffic/mo
100.0K
Products
105
Top Market
GB (85%)
Top Channel
SearchOrganic (32%)
Trustpilot
4.4/5 (1,474)

Store Intelligence Summary

Traffic breakdown: SearchOrganic 32%, SearchPaid 30%, Direct 12%, DisplayAds 9%.

Product pricing: Average price of $68 (range: $3 – $430). Mid-range pricing strategy.

Ad spend: Estimated $208/mo in paid search ($2.5K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.4/5 based on 1,474 reviews. Good standing with customers.

Top markets: GB (85%), US (15%).

Best-selling product: Tourer LED 3.0 SUP | Inflatable Paddle Board | 10'3ft ($229.99). Other top sellers include Wave Twin 3.0 | Inflatable Tandem Paddleboard for 2 | 15ft iSUP, Quick Release Waist Belt 2.0, Fin Clip | Tourer.

How is the EcomScout Rating calculated? The S grade (63/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Water Sports Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$2.3M/mo
Total Stores
261
Avg Revenue
$9K/mo
Top 10% Threshold
$130K/mo

Competition Breakdown

17%
36%
28%
7%
12%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Water Sports market generates $2M/month across 261 stores
  • 12% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Water Sports stores earn $130K+/month
  • This store outperforms 93% of Water Sports competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
44.3%
Pages/Visit
3.9
Avg. Time on Site
1m 49s
Avg. Product Price
$68

Range: $3 - $430

Rating Breakdown

Trustpilot100/100
Business Quality80/100
Revenue Performance61/100
Traffic Growth55/100
Marketing Efficiency22/100

Traffic Sources

SearchOrganic32.4%
SearchPaid30.2%
Direct11.6%
DisplayAds8.6%
Referrals8.2%
SocialOrganic5.2%
SocialPaid2.2%
GenAi0.8%
Mail0.5%
Affiliate0.1%

Marketing & Ad Spend

Monthly Ad Spend

$208

Google Ads estimate

Yearly Ad Budget

$2K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
3 person kayakEasy720$0.41$121
kayaks on sale near meEasy440--
best inflatable stand up paddle boardEasy400$0.74$68
buy paddleboard90$1.33$192
what to look for in a stand up paddle boardEasy90--

Trustpilot Rating

4.4

1,474 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
84.7%
🇺🇸United States
15.3%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords

Shopify Theme

Detecting theme...

Top Keywords

paddle boardsit on inflatable kayakpaddleboardsup paddle boardinflatable paddle board

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (1)

E-commerce Platform

Shopify

Sales Channels

ShopBuy Button channel

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

Reviews

TrustpilotTrustpilotReviews.io

CDN

AWS CloudFront

Payment

Shopify Payments

Trending Water Sports Products

Products gaining popularity in Water Sports right now, based on Amazon & Google Trends data.

INTEX Challenger Inflatable Kayak Series: Includes Deluxe 86in Kayak Paddles and High-Output Pump – SuperStrong PVC – Adjustable Seat with Backrest – Removable Skeg – Cargo Storage Net

INTEX Challenger Inflatable Kayak Series: Includes Deluxe 86in Kayak Paddles and High-Output Pump – SuperStrong PVC – Adjustable Seat with Backrest – Removable Skeg – Cargo Storage Net

100
$104.00+317%
Niphean Inflatable Stand Up Paddle Board with SUP Accessories, Anti-Slip EVA Deck, 10’6’’ Inflatable Paddle Boards for Adults & Youth of All Skill Levels

Niphean Inflatable Stand Up Paddle Board with SUP Accessories, Anti-Slip EVA Deck, 10’6’’ Inflatable Paddle Boards for Adults & Youth of All Skill Levels

93
$179.99+122%
Intex 68307EP Explorer K2 Inflatable Kayak Set: Includes Deluxe 86in Aluminum Oars and High-Output Pump – SuperStrong PVC – Adjustable Seats with Backrest – 400lb Weight Capacity

Intex 68307EP Explorer K2 Inflatable Kayak Set: Includes Deluxe 86in Aluminum Oars and High-Output Pump – SuperStrong PVC – Adjustable Seats with Backrest – 400lb Weight Capacity

93
$157.79+211%
Pelican Argo 100X - Recreational Sit in Kayak - Lightweight Patented Ram-X™ Material - Ergoform™ Seating System - 10 ft

Pelican Argo 100X - Recreational Sit in Kayak - Lightweight Patented Ram-X™ Material - Ergoform™ Seating System - 10 ft

93
$392.33+186%
See all trending Water Sports products

Frequently Asked Questions About Wavesupboards

Is Wavesupboards a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Wavesupboards is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Wavesupboards safe to buy from? Is it a scam?

Wavesupboards has a Trustpilot rating of 4.4/5 based on 1,474 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (63/100).

What is Wavesupboards's EcomScout rating and what does it mean?

Wavesupboards has an EcomScout rating of S (63/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Wavesupboards generate?

Wavesupboards receives approximately 1.2M visits per year with estimated monthly revenue of $64.2K - $149.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Wavesupboards use?

We detected 1 Shopify apps on Wavesupboards, including Klaviyo Reviews. The store uses the "WaveSups/main" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Water Sports store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Wavesupboards. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Water Sports store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Wavesupboards Shopify store analysis • Water SportsSports & Outdoors • Unlikely Dropshipper • Rating: S

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