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One Good Thing (OGT) homepage screenshot

One Good Thing (OGT)

weareogt.com
62/100
EcomScout

One Good Thing (OGT) receives an EcomScout Rating of S (62/100), ranking #14,163 out of 1,125,961 Shopify stores we track. This Nutrition Health & Wellness store attracts 306.9K visits per year with estimated revenue of $21.4K - $42.8K/mo. It offers 14 products at an average price of £28.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$21.4K - $42.8K/mo
Est. Traffic/mo
25.6K
Products
14
Top Market
GB (100%)
Top Channel
organic (42%)
Trustpilot
4.7/5 (279)

Store Intelligence Summary

Traffic breakdown: organic 42%, paid 17%, social 17%, direct 10%.

Product pricing: Average price of £28 (range: £10 – £70) — ≈ $36 USD. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $35/mo in paid search ($420/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.7/5 based on 279 reviews. Excellent reputation — customers rate this store highly.

Top markets: GB (100%).

Best-selling product: Variety Original² Bars | Pack of 12 (£24). Other top sellers include Chocolate & Orange Original² Bars | Pack of 12, Chocolate Brownlee Original² Bars | Pack of 12, Cherry Bakewell Original² Bars | Pack of 12.

How is the EcomScout Rating calculated? The S grade (62/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Nutrition Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$1.3M/mo
Total Stores
487
Avg Revenue
$3K/mo
Top 10% Threshold
$41K/mo

Competition Breakdown

30%
43%
18%
4%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Nutrition market generates $1M/month across 487 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • 73% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Nutrition stores earn $41K+/month
  • This store outperforms 93% of Nutrition competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
55.3%
Pages/Visit
2.1
Avg. Time on Site
1m 18s
Avg. Product Price
£28

≈ $36 USD

Range: £10 - £70

Rating Breakdown

Business Quality100/100
Trustpilot90/100
Traffic Growth80/100
Revenue Performance44/100
Marketing Efficiency22/100

Traffic Sources

organic42.5%
paid17.2%
social16.9%
direct10.3%
referral4.6%

Marketing & Ad Spend

Monthly Ad Spend

$35

Google Ads estimate

Yearly Ad Budget

$420

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
protein77K$0.75$2.6K
nogii protein barsEasy320--
food for cyclingEasy180--
cycling supplementsEasy90$1.12$92
bike nutritionEasy75--

Trustpilot Rating

4.7

279 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
100.0%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords

Shopify Theme

Detecting theme...

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Frequently Asked Questions About One Good Thing (OGT)

Is One Good Thing (OGT) a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, One Good Thing (OGT) is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is One Good Thing (OGT) safe to buy from? Is it a scam?

One Good Thing (OGT) has a Trustpilot rating of 4.7/5 based on 279 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (62/100).

What is One Good Thing (OGT)'s EcomScout rating and what does it mean?

One Good Thing (OGT) has an EcomScout rating of S (62/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does One Good Thing (OGT) generate?

One Good Thing (OGT) receives approximately 306.9K visits per year with estimated monthly revenue of $21.4K - $42.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does One Good Thing (OGT) use?

We detected 15 Shopify apps on One Good Thing (OGT), including Trustpilot, Shop, LoyaltyLion and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Nutrition store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against One Good Thing (OGT). Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Nutrition store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

One Good Thing (OGT) Shopify store analysis • NutritionHealth & Wellness • Unlikely Dropshipper • Rating: S

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