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HomeBreadcrumb separatorStoresBreadcrumb separatorwellingtonfireplace.co.nz
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wellingtonfireplace.co.nz

wellingtonfireplace.co.nz
A
51/100
EcomScout

wellingtonfireplace.co.nz receives an EcomScout Rating of A (51/100), ranking #46,832 out of 1,192,792 Shopify stores we track. This Outdoor Gear Sports & Outdoors store attracts 203.1K visits per year with estimated revenue of $56.4K - $122.1K/mo. It offers 186 products at an average price of NZ$4,915.

Analysis by EcomScout Research Team · How we calculate ratings

Outdoor GearSports & OutdoorsAthletic Equipment
Est. Revenue/mo
$56.4K - $122.1K/mo
Est. Traffic/mo
16.9K
Products
186
Top Market
NZ (100%)
Top Channel
organic (100%)

Store Intelligence Summary

Traffic breakdown: organic 100%.

Product pricing: Average price of NZ$4,915 (range: NZ$4,499 – NZ$5,745) — ≈ $2,998 USD. Positioned in the premium segment.

0

Top markets: NZ (100%).

Best-selling product: Firenzo bronte top outlet AG/RU Wood Burner (NZ$4,500). Other top sellers include Ethos Genesis Freestanding Wood Burner, Escea DFS940 Gas Fireplace, Escea DFS740 Gas Fireplace.

How is the EcomScout Rating calculated? The A grade (51/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Outdoor Gear Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$31.8M/mo
Total Stores
8,410
Avg Revenue
$4K/mo
Top 10% Threshold
$71K/mo

Competition Breakdown

31%
34%
23%
5%
8%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Outdoor Gear market generates $32M/month across 8,410 stores
  • •8% are enterprise stores (>$100K/mo) — achievable market
  • •Top 10% of Outdoor Gear stores earn $71K+/month
  • •This store outperforms 95% of Outdoor Gear competitors
  • •Low average order value ($0) — consider bundling or upsells
  • •634 enterprise stores (>$100K/mo) proves scalability in this market

Top Apps in Outdoor Gear

Shop95%Block74%Judge.me Product Reviews38%Pre-Order34%

Best Selling Products

Firenzo bronte top outlet AG/RU Wood Burner#1

Firenzo bronte top outlet AG/RU Wood Burner

NZ$4,500≈ $2,745

Ethos Genesis Freestanding Wood Burner#2

Ethos Genesis Freestanding Wood Burner

NZ$4,499≈ $2,744

Escea DFS940 Gas Fireplace#3

Escea DFS940 Gas Fireplace

Escea DFS740 Gas Fireplace#4

Escea DFS740 Gas Fireplace

NZ$5,745≈ $3,504

Wee Curve DV#5

Wee Curve DV

Warmington Freestanding Cabinet#6

Warmington Freestanding Cabinet

Warmington Nouveau#7

Warmington Nouveau

Warmington Studio Oven#8

Warmington Studio Oven

Analyzing...
Bounce Rate
12.4%
Pages/Visit
5.7
Avg. Time on Site
1m 25s
Avg. Product Price
NZ$4,915

≈ $2,998 USD

Range: NZ$4,499 - NZ$5,745

Rating Breakdown

Business Quality80/100
Traffic Growth70/100
Revenue Performance65/100
Marketing Efficiency7/100

Traffic Sources

organic100.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Top Countries

🇳🇿New Zealand
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (12)

ShopTidio Live ChatPageFly Landing Page Builder4.9Loox Photo Reviews4.9Infinite OptionsBack in Stock4.9ReCharge SubscriptionsVitals4.9WiserShopify Forms4.5Contact FormBlock

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Trending Outdoor Gear Products

Products gaining popularity in Outdoor Gear right now, based on Amazon & Google Trends data.

Survival Kit, 262Pcs Survival Gear and Supplies with First Aid Kit Pouch and Crossbody Bag, Emergency Kit with Tent, Camping Axe Hammer, Survival Shovel w/Pick, Bug Out Bag Gifts for Men Women

Survival Kit, 262Pcs Survival Gear and Supplies with First Aid Kit Pouch and Crossbody Bag, Emergency Kit with Tent, Camping Axe Hammer, Survival Shovel w/Pick, Bug Out Bag Gifts for Men Women

56
$45.98
LifeStraw Personal Water Filter for Hiking, Travel and Emergency, Blue, 1PK | Water Filter for Hiking, Camping, Travel, and Emergency Preparedness, Removes Bacteria & Parasites

LifeStraw Personal Water Filter for Hiking, Travel and Emergency, Blue, 1PK | Water Filter for Hiking, Camping, Travel, and Emergency Preparedness, Removes Bacteria & Parasites

56
$14.99+17%
LHKNL Headlamp Flashlight, Lumen Bright Head Lamps LED Rechargeable Camping | Ultra-Light, with White Red Light, 2-Pack Waterproof Motion Sensor Headlight, 8 Modes for Outdoor Running Hiking Fishing

LHKNL Headlamp Flashlight, Lumen Bright Head Lamps LED Rechargeable Camping | Ultra-Light, with White Red Light, 2-Pack Waterproof Motion Sensor Headlight, 8 Modes for Outdoor Running Hiking Fishing

54
$17.99
LifeStraw Peak Series Personal Water Filter for Hiking, Camping, Travel, and Emergency Preparedness, 1 Pack, Mountain Blue

LifeStraw Peak Series Personal Water Filter for Hiking, Camping, Travel, and Emergency Preparedness, 1 Pack, Mountain Blue

54
$24.00+17%
See all trending Outdoor Gear products

Monitor this store daily.

Sales changes, new products, app installs — delivered to your dashboard every morning.

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Frequently Asked Questions About wellingtonfireplace.co.nz

Is wellingtonfireplace.co.nz a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, wellingtonfireplace.co.nz is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is wellingtonfireplace.co.nz safe to buy from? Is it a scam?

We don't have Trustpilot review data for wellingtonfireplace.co.nz. However, our EcomScout rating is A (51/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is wellingtonfireplace.co.nz's EcomScout rating and what does it mean?

wellingtonfireplace.co.nz has an EcomScout rating of A (51/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does wellingtonfireplace.co.nz generate?

wellingtonfireplace.co.nz receives approximately 203.1K visits per year with estimated monthly revenue of $56.4K - $122.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does wellingtonfireplace.co.nz use?

We detected 12 Shopify apps on wellingtonfireplace.co.nz, including Shop, Tidio Live Chat, PageFly Landing Page Builder and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Outdoor Gear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against wellingtonfireplace.co.nz. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Outdoor Gear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

wellingtonfireplace.co.nz Shopify store analysis • Outdoor Gear • Sports & Outdoors • Unlikely Dropshipper • Rating: A

Last updated: August 5, 2026

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