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Whimsyard

whimsyard.com
71/100
EcomScout

Whimsyard receives an EcomScout Rating of S (71/100), ranking #1,682 out of 748,366 Shopify stores we track. This Supplements Health & Wellness store attracts 4.1M visits per year with estimated revenue of $232.2K - $464.4K/mo. It offers 250 products at an average price of $29.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$232.2K - $464.4K/mo
Est. Traffic/mo
340.2K
Products
250
Top Market
US (93%)
Top Channel
social (58%)
Trustpilot
3.4/5 (233)

Store Intelligence Summary

Traffic breakdown: social 58%, direct 5%, paid 4%, organic 3%.

Product pricing: Average price of $29 (range: $12 – $90). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $18/mo in paid search ($216/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.4/5 based on 233 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (93%), CA (7%).

Best-selling product: 10" HD Multi-Function Touch Screen Car Recorder ($40.99). Other top sellers include 100 QUEST Color by Numbers Book, 100% Natural Eyeliner in Powder Form, 100-Day Savings Challenge: Save at Least $5,050!.

How is the EcomScout Rating calculated? The S grade (71/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Supplements Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$8.8M/mo
Total Stores
3,009
Avg Revenue
$3K/mo
Top 10% Threshold
$42K/mo

Competition Breakdown

31%
42%
19%
4%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Supplements market generates $9M/month across 3,009 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • 73% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Supplements stores earn $42K+/month
  • This store outperforms 93% of Supplements competitors
  • Low average order value ($0) — consider bundling or upsells
  • 152 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
28.2%
Pages/Visit
2.6
Avg. Time on Site
1m 4s
Avg. Product Price
$29

Range: $12 - $90

Rating Breakdown

Traffic Growth95/100
Business Quality80/100
Trustpilot70/100
Revenue Performance69/100
Marketing Efficiency22/100

Traffic Sources

social57.7%
direct5.2%
paid3.6%
organic3.3%
referral0.2%

Marketing & Ad Spend

Monthly Ad Spend

$18

Google Ads estimate

Yearly Ad Budget

$216

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
clean headlightsEasy840$0.42$8
camouflage camera44--

Trustpilot Rating

3.4

233 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
92.9%
🇨🇦Canada
7.1%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (4)

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Frequently Asked Questions About Whimsyard

Is Whimsyard a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Whimsyard is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Whimsyard safe to buy from? Is it a scam?

Whimsyard has a Trustpilot rating of 3.4/5 based on 233 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (71/100).

What is Whimsyard's EcomScout rating and what does it mean?

Whimsyard has an EcomScout rating of S (71/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Whimsyard generate?

Whimsyard receives approximately 4.1M visits per year with estimated monthly revenue of $232.2K - $464.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Whimsyard use?

We detected 4 Shopify apps on Whimsyard, including Vitals, Omnisend, 17track and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Supplements store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Whimsyard. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Supplements store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Whimsyard Shopify store analysis • SupplementsHealth & Wellness • Unlikely Dropshipper • Rating: S

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