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Whiskeyonline

whiskeyonline.co.nz
60/100
EcomScout

Whiskeyonline receives an EcomScout Rating of S (60/100), ranking #18,142 out of 1,188,149 Shopify stores we track. This Alcoholic Beverages Food & Beverage store attracts 370.6K visits per year with estimated revenue of $26.3K - $52.5K/mo. It offers 2.5K+ products at an average price of NZ$64.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$26.3K - $52.5K/mo
Est. Traffic/mo
30.9K
Products
2.5K+
Top Market
NZ (90%)
Top Channel
direct (30%)
Trustpilot
3.3/5 (6)

Store Intelligence Summary

Traffic breakdown: direct 30%, organic 26%, paid 21%, referral 8%.

Product pricing: Average price of NZ$64 (range: NZ$5 – NZ$180) — ≈ $39 USD. Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $24/mo in paid search ($288/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.3/5 based on 6 reviews. Mixed reviews — potential service or quality concerns.

Top markets: NZ (90%), AU (4%), IN (4%).

Best-selling product: Baileys Original Cream 1L - Super Deal (NZ$41.99). Other top sellers include Gift Wrapping, Aperol Aperitivo 1L, Campari Aperitif 1L.

How is the EcomScout Rating calculated? The S grade (60/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Alcoholic Beverages Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$8.6M/mo
Total Stores
1,840
Avg Revenue
$5K/mo
Top 10% Threshold
$47K/mo

Competition Breakdown

23%
43%
25%
4%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Alcoholic Beverages market generates $9M/month across 1,840 stores
  • 5% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Alcoholic Beverages stores earn $47K+/month
  • This store outperforms 90% of Alcoholic Beverages competitors
  • Low average order value ($0) — consider bundling or upsells
  • 96 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
32.3%
Pages/Visit
2.4
Avg. Time on Site
1m 13s
Avg. Product Price
NZ$64

≈ $39 USD

Range: NZ$5 - NZ$180

Rating Breakdown

Traffic Growth80/100
Business Quality80/100
Revenue Performance56/100
Trustpilot55/100
Marketing Efficiency22/100

Traffic Sources

direct29.8%
organic25.8%
paid20.7%
referral7.7%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$24

Google Ads estimate

Yearly Ad Budget

$288

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
new zealand sauvignon blancEasy320$1.60$181
best sauvignon blanc nzEasy12--

Trustpilot Rating

3.3

6 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇳🇿New Zealand
89.5%
🇦🇺Australia
4.5%
🇮🇳India
4.0%
🇺🇸United States
2.0%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators
  • High-quality product catalog

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Products to Sell

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Simply Lemonade with Strawberry, 52 Fl Oz Bottle

Simply Lemonade with Strawberry, 52 Fl Oz Bottle

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Premier Protein 30g High Protein Shake, Chocolate, 12 Pack | 160 Calories, 24 Vitamins & Minerals, No Added Sugar, Supports Muscle Health, Gluten-Free, 11 oz

Premier Protein 30g High Protein Shake, Chocolate, 12 Pack | 160 Calories, 24 Vitamins & Minerals, No Added Sugar, Supports Muscle Health, Gluten-Free, 11 oz

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Frequently Asked Questions About Whiskeyonline

Is Whiskeyonline a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Whiskeyonline is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Whiskeyonline safe to buy from? Is it a scam?

Whiskeyonline has a Trustpilot rating of 3.3/5 based on 6 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (60/100).

What is Whiskeyonline's EcomScout rating and what does it mean?

Whiskeyonline has an EcomScout rating of S (60/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Whiskeyonline generate?

Whiskeyonline receives approximately 370.6K visits per year with estimated monthly revenue of $26.3K - $52.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Whiskeyonline use?

We detected 9 Shopify apps on Whiskeyonline, including PageFly Landing Page Builder, Judge.me Product Reviews, Shopify Forms and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Alcoholic Beverages store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Whiskeyonline. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Alcoholic Beverages store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Whiskeyonline Shopify store analysis • Alcoholic BeveragesFood & Beverage • Unlikely Dropshipper • Rating: S

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