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Whole Supp

wholesupp.com
58/100
EcomScout

Whole Supp receives an EcomScout Rating of A+ (58/100), ranking #6,201 out of 199,057 Shopify stores we track. This Meal Delivery Food & Beverage store attracts 255.3K visits per year with estimated revenue of $37.6K - $94.1K/mo. It offers 11 products at an average price of $44.

Store descriptionWelcome to WholeSupp. A natural nutritionally complete plant-based shakes, giving liquid lunch a new meaning. Shop Now.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$37.6K - $94.1K/mo
Est. Traffic/mo
21.3K
Products
11
Top Market
GB (40%)
Top Channel
DisplayAds (34%)
Trustpilot
4.8/5 (216)

Store Intelligence Summary

Traffic breakdown: DisplayAds 34%, Referrals 33%, Direct 16%, SearchOrganic 12%.

Product pricing: Average price of $44 (range: $15 – $92). Mid-range pricing strategy.

Ad spend: Estimated $18/mo in paid search ($216/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.8/5 based on 216 reviews. Excellent reputation — customers rate this store highly.

Top markets: GB (40%), US (35%), IE (19%).

Best-selling product: Superfood Meal Shake ($33.99). Other top sellers include Metal Shaker, Eco-Friendly Shaker, Elevate Creatine & Electrolyte.

How is the EcomScout Rating calculated? The A+ grade (58/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Meal Delivery Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$2.8M/mo
Total Stores
329
Avg Revenue
$9K/mo
Top 10% Threshold
$164K/mo

Competition Breakdown

17%
36%
25%
7%
15%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Meal Delivery market generates $3M/month across 329 stores
  • 15% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Meal Delivery stores earn $164K+/month
  • This store outperforms 95% of Meal Delivery competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
62.9%
Pages/Visit
1.4
Avg. Time on Site
12s
Avg. Product Price
$44

Range: $15 - $92

Rating Breakdown

Trustpilot90/100
Business Quality76/100
Revenue Performance56/100
Traffic Growth50/100
Marketing Efficiency22/100

Traffic Sources

DisplayAds34.1%
Referrals33.3%
Direct16.1%
SearchOrganic11.8%
SearchPaid3.4%
Affiliate1.3%
SocialOrganic0.0%
SocialPaid0.0%
GenAi0.0%

Marketing & Ad Spend

Monthly Ad Spend

$18

Google Ads estimate

Yearly Ad Budget

$216

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
whole nutrients40--
best meal replacement shakes ukEasy28$1.39-
supp supplements12--
which is the best meal replacement shake4$0.83$1

Trustpilot Rating

4.8

216 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
40.1%
🇺🇸United States
35.1%
🇮🇪Ireland
19.2%
🇮🇳India
3.6%
🇫🇷France
1.9%

Analysis

Strengths

  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

whole supphuel irelandcreatine electrolyteswholesupp ukhuel protein

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

ShopifyOpenCart

Subscriptions

SkioReCharge Subscriptions

Sales Channels

Shop

CDN

AWS CloudFront

Payment

Shopify Payments

Analytics

Google AnalyticsSegmentMicrosoft Clarity

Frequently Asked Questions About Whole Supp

Is Whole Supp a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Whole Supp is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is Whole Supp safe to buy from? Is it a scam?

Whole Supp has a Trustpilot rating of 4.8/5 based on 216 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A+ (58/100).

What is Whole Supp's EcomScout rating and what does it mean?

Whole Supp has an EcomScout rating of A+ (58/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Whole Supp generate?

Whole Supp receives approximately 255.3K visits per year with estimated monthly revenue of $37.6K - $94.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Whole Supp use?

We detected 2 Shopify apps on Whole Supp, including GOAFFPRO ‑ Affiliate Marketing, Klaviyo Reviews. The store uses the "Shopify/main" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Meal Delivery store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Whole Supp. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Meal Delivery store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Whole Supp Shopify store analysis • Meal DeliveryFood & Beverage • Likely Dropshipper • Rating: A+

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