Winsor & Newton
winsornewton.comWinsor & Newton receives an EcomScout Rating of S (67/100), ranking #4,651 out of 996,692 Shopify stores we track. This Art Supplies Other store attracts 3.4M visits per year with estimated revenue of $89.1K - $208.0K/mo. It offers 1.6K products at an average price of $17.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 51%, direct 14%, paid 9%, social 7%.
Product pricing: Average price of $17 (range: $0 – $48). Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $10.2K/mo in paid search ($122.5K/yr). Moderate paid strategy supplementing organic growth.
Customer trust: Trustpilot score 2.1/5 based on 18 reviews. Mixed reviews — potential service or quality concerns.
Top markets: US (38%), GB (11%), DE (6%).
Best-selling product: Series 7 Kolinsky Sable Brush - Miniature Painting Brush ($34.99). Other top sellers include Gift with Purchase - Watercolour Postcard Pack 300gsm, Fineliner - Black, Series 7 Kolinsky Sable Brush - Round.
Art Supplies Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Art Supplies market generates $1M/month across 313 stores
- •5% are enterprise stores (>$100K/mo) — achievable market
- •75% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Art Supplies stores earn $41K+/month
- •This store outperforms 94% of Art Supplies competitors
- •Low average order value ($0) — consider bundling or upsells
Top Apps in Art Supplies
Best Selling Products
#1Series 7 Kolinsky Sable Brush - Miniature Painting Brush
$34.99
#2Digital Gift Card
$25
#3Gift with Purchase - Watercolour Postcard Pack 300gsm
$12.39
#4Fineliner - Black
$3.59
#5Series 7 Kolinsky Sable Brush - Round
$34.99
#6Fineliner - Sepia
$3.59
#7Cotman Brush - Series 111, Round
$7.79
#8Watercolour Paper - Gummed - 300gsm/140lb
$12.39
#9Galeria Brush - Round
$9.09
#10Fineliner - Cool Grey
$3.59
Range: $0 - $48
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$10K
Google Ads estimate
Yearly Ad Budget
$123K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| art supplies | 38K | $1.39 | $22.9K |
| acrylic paintEasy | 37K | $0.62 | $2.6K |
| watercolorEasy | 25K | $0.75 | $1.4K |
| art supply stores near me | 20K | $1.02 | $27 |
| paint brushesEasy | 9K | $0.53 | $622 |
Trustpilot Rating
18 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
Weaknesses
- Trustpilot rating and review volume need improvement
Recommendations
- Encourage customer reviews, respond to feedback, and improve customer service
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (5)
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Frequently Asked Questions About Winsor & Newton
Is Winsor & Newton a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Winsor & Newton is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Winsor & Newton safe to buy from? Is it a scam?
Winsor & Newton has a Trustpilot rating of 2.1/5 based on 18 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (67/100).
What is Winsor & Newton's EcomScout rating and what does it mean?
Winsor & Newton has an EcomScout rating of S (67/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Winsor & Newton generate?
Winsor & Newton receives approximately 3.4M visits per year with estimated monthly revenue of $89.1K - $208.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Winsor & Newton use?
We detected 5 Shopify apps on Winsor & Newton, including Klaviyo: Email Marketing & SMS, Pre-Order, Shop and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Art Supplies store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Winsor & Newton. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Art Supplies store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.