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WM Camping

wmcamping.co.uk
60/100
EcomScout

WM Camping receives an EcomScout Rating of S (60/100), ranking #5,004 out of 199,442 Shopify stores we track. This Camping Equipment Sports & Outdoors store attracts 157.4K visits per year with estimated revenue of $33.0K - $71.6K/mo. It offers 627 products at an average price of $215.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$33.0K - $71.6K/mo
Est. Traffic/mo
13.1K
Products
627
Top Market
GB (100%)
Top Channel
direct (15%)
Trustpilot
4.5/5 (13)

Store Intelligence Summary

Traffic breakdown: direct 15%.

Product pricing: Average price of $215 (range: $25 – $649). Positioned in the premium segment.

Ad spend: Estimated $1/mo in paid search ($12/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.5/5 based on 13 reviews. Excellent reputation — customers rate this store highly.

Top markets: GB (100%).

Best-selling product: 2 x Vango Titan 2 Oversized Chair (Excalibur) for £128 ($128). Other top sellers include Vango Titan II Oversized Chair (Excalibur), Outdoor Revolution Twin Drive-away Kit 6 + 6 + 4mm 300cm, Vango Drive-Away Kit.

How is the EcomScout Rating calculated? The S grade (60/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Camping Equipment Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$343K/mo
Total Stores
6
Avg Revenue
$57K/mo
Top 10% Threshold
$116K/mo

Competition Breakdown

33%
50%
17%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Camping Equipment market generates $0M/month across 6 stores
  • 17% are enterprise stores (>$100K/mo) — achievable market
  • This store outperforms 51% of Camping Equipment competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
58.6%
Pages/Visit
1.9
Avg. Time on Site
47s
Avg. Product Price
$215

Range: $25 - $649

Rating Breakdown

Business Quality80/100
Trustpilot80/100
Traffic Growth65/100
Revenue Performance55/100
Marketing Efficiency29/100

Traffic Sources

direct14.9%
organic0.0%
paid0.0%
social0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$1

Google Ads estimate

Yearly Ad Budget

$12

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo

Trustpilot Rating

4.5

13 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
100.0%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume
  • High-quality product catalog

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

MalloMe Sleeping Bags for Adults Cold Weather & Warm - Backpacking Camping Sleeping Bag for Kids 10-12, Girls, Boys - Lightweight Compact Camping Essentials Gear Accessories Hiking Sleep Must Haves

MalloMe Sleeping Bags for Adults Cold Weather & Warm - Backpacking Camping Sleeping Bag for Kids 10-12, Girls, Boys - Lightweight Compact Camping Essentials Gear Accessories Hiking Sleep Must Haves

100
$21.99+102%
Collapsible Portable LED Camping Lantern XTAUTO Lightweight Waterproof Solar USB Rechargeable LED Flashlight Survival Kits for Indoor Outdoor Home Emergency Light Power Outages Hiking Hurricane 4-Pack

Collapsible Portable LED Camping Lantern XTAUTO Lightweight Waterproof Solar USB Rechargeable LED Flashlight Survival Kits for Indoor Outdoor Home Emergency Light Power Outages Hiking Hurricane 4-Pack

100
$20.99+163%
Sleeping Bags for Adults Backpacking Lightweight Waterproof- Cold Weather Sleeping Bag for Girls Boys Mens for Warm Camping Hiking Outdoor Travel Hunting with Compression Bags

Sleeping Bags for Adults Backpacking Lightweight Waterproof- Cold Weather Sleeping Bag for Girls Boys Mens for Warm Camping Hiking Outdoor Travel Hunting with Compression Bags

99
$24.99+186%
Glocusent 135 LED Ultra Bright Camping Lantern, Up to 200H, 5000mAh Camping Lights with 3 Colors & 5 Brightness, SOS, Max 1500LM, Rechargeable Lantern for Power Outages Camping Hiking Emergency

Glocusent 135 LED Ultra Bright Camping Lantern, Up to 200H, 5000mAh Camping Lights with 3 Colors & 5 Brightness, SOS, Max 1500LM, Rechargeable Lantern for Power Outages Camping Hiking Emergency

97
$21.99+163%
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Frequently Asked Questions About WM Camping

Is WM Camping a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, WM Camping is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is WM Camping safe to buy from? Is it a scam?

WM Camping has a Trustpilot rating of 4.5/5 based on 13 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (60/100).

What is WM Camping's EcomScout rating and what does it mean?

WM Camping has an EcomScout rating of S (60/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does WM Camping generate?

WM Camping receives approximately 157.4K visits per year with estimated monthly revenue of $33.0K - $71.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does WM Camping use?

We detected 6 Shopify apps on WM Camping, including Buy Button channel, Pre-Order, Loox Photo Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Camping Equipment store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against WM Camping. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Camping Equipment store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

WM Camping Shopify store analysis • Camping EquipmentSports & Outdoors • Unlikely Dropshipper • Rating: S

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