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60/100
EcomScout

Wonky receives an EcomScout Rating of S (60/100), ranking #11,881 out of 1,016,654 Shopify stores we track. This Coffee Food & Beverage store attracts 1.9M visits per year with estimated revenue of $126.1K - $252.2K/mo. It offers 200 products at an average price of £25.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$126.1K - $252.2K/mo
Est. Traffic/mo
161.8K
Products
200
Top Market
GB (65%)
Top Channel
organic (44%)
Trustpilot
3.2/5 (1)

Store Intelligence Summary

Traffic breakdown: organic 44%, direct 30%, referral 5%, social 4%.

Product pricing: Average price of £25 (range: £9 – £40) — ≈ $31 USD. Budget-friendly positioning targeting volume sales.

0

Customer trust: Trustpilot score 3.2/5 based on 1 reviews. Mixed reviews — potential service or quality concerns.

Top markets: GB (65%), US (5%), NL (5%).

Best-selling product: 100 Nespresso Compatible Coffee Pods (£31.24). Other top sellers include Wonky Crop — Single Origin Coffee Beans | 500g, Whole Bean Coffee, Ground Coffee.

How is the EcomScout Rating calculated? The S grade (60/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Coffee Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$4.7M/mo
Total Stores
3,135
Avg Revenue
$1K/mo
Top 10% Threshold
$15K/mo

Competition Breakdown

41%
44%
11%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Coffee market generates $5M/month across 3,135 stores
  • 2% are enterprise stores (>$100K/mo) — achievable market
  • 85% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Coffee stores earn $15K+/month
  • This store outperforms 90% of Coffee competitors
  • Low average order value ($0) — consider bundling or upsells
  • 62 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
44.7%
Pages/Visit
2.6
Avg. Time on Site
1m 27s
Avg. Product Price
£25

≈ $31 USD

Range: £9 - £40

Rating Breakdown

Traffic Growth90/100
Business Quality80/100
Revenue Performance59/100
Trustpilot45/100
Marketing Efficiency7/100

Traffic Sources

organic44.0%
direct30.0%
referral5.1%
social3.6%
paid0.1%

Trustpilot Rating

3.2

1 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
64.8%
🇺🇸United States
5.4%
🇳🇱Netherlands
5.2%
🇮🇳India
5.2%
🇫🇷France
4.4%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Wonky

Is Wonky a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Wonky is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Wonky safe to buy from? Is it a scam?

Wonky has a Trustpilot rating of 3.2/5 based on 1 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (60/100).

What is Wonky's EcomScout rating and what does it mean?

Wonky has an EcomScout rating of S (60/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Wonky generate?

Wonky receives approximately 1.9M visits per year with estimated monthly revenue of $126.1K - $252.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Wonky use?

We detected 5 Shopify apps on Wonky, including Shop, Trustpilot, ReCharge Subscriptions and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Coffee store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Wonky. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Coffee store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Wonky Shopify store analysis • CoffeeFood & Beverage • Unlikely Dropshipper • Rating: S

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