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World Fitness Australia

worldfitness.com.au
69/100
EcomScout

World Fitness Australia receives an EcomScout Rating of S (69/100), ranking #4,265 out of 1,126,581 Shopify stores we track. This Fitness Equipment Sports & Outdoors store attracts 500.9K visits per year with estimated revenue of $75.4K - $163.4K/mo. It offers 928 products at an average price of A$144.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$75.4K - $163.4K/mo
Est. Traffic/mo
41.7K
Products
928
Top Market
AU (73%)
Top Channel
organic (50%)
Trustpilot
4.4/5 (424)

Store Intelligence Summary

Traffic breakdown: organic 50%, direct 19%, paid 15%, social 4%.

Product pricing: Average price of A$144 (range: A$19 – A$899) — ≈ $95 USD. Mid-range pricing strategy.

Ad spend: Estimated $53/mo in paid search ($636/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.4/5 based on 424 reviews. Good standing with customers.

Top markets: AU (73%), US (6%), RU (5%).

Best-selling product: 10kg BodyIron® Commercial Rubber Hex Dumbbell Pair (A$96). Other top sellers include BodyIron® Olympic Barbell Snap Locks (Black), BodyIron® Commercial Olympic Ez Curl Bar, BodyIron® Olympic Commercial Coated Weight Plate 2.5kg (Pack Of 4 Singles).

How is the EcomScout Rating calculated? The S grade (69/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Fitness Equipment Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$4.9M/mo
Total Stores
766
Avg Revenue
$6K/mo
Top 10% Threshold
$146K/mo

Competition Breakdown

25%
31%
23%
7%
12%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Fitness Equipment market generates $5M/month across 766 stores
  • 12% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Fitness Equipment stores earn $146K+/month
  • This store outperforms 96% of Fitness Equipment competitors
  • Low average order value ($0) — consider bundling or upsells
  • 95 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
45.0%
Pages/Visit
1.9
Avg. Time on Site
1m 14s
Avg. Product Price
A$144

≈ $95 USD

Range: A$19 - A$899

Rating Breakdown

Trustpilot90/100
Business Quality80/100
Traffic Growth75/100
Revenue Performance65/100
Marketing Efficiency36/100

Traffic Sources

organic50.2%
direct19.1%
paid15.5%
social4.4%
referral3.5%

Marketing & Ad Spend

Monthly Ad Spend

$53

Google Ads estimate

Yearly Ad Budget

$636

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
fitness81K$1.11$70.6K
fitness equipment australia155$0.91-
fitness equipment sydney109--
treadmill for sale in melbourne100$2.15-
best treadmill australia66--

Trustpilot Rating

4.4

424 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇦🇺Australia
73.0%
🇺🇸United States
6.4%
🇷🇺Russia
4.5%
🇮🇳India
3.0%
🇨🇦Canada
2.9%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume
  • High-quality product catalog

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates

Shopify Theme

Detecting theme...

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Frequently Asked Questions About World Fitness Australia

Is World Fitness Australia a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, World Fitness Australia is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is World Fitness Australia safe to buy from? Is it a scam?

World Fitness Australia has a Trustpilot rating of 4.4/5 based on 424 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (69/100).

What is World Fitness Australia's EcomScout rating and what does it mean?

World Fitness Australia has an EcomScout rating of S (69/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does World Fitness Australia generate?

World Fitness Australia receives approximately 500.9K visits per year with estimated monthly revenue of $75.4K - $163.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does World Fitness Australia use?

We detected 10 Shopify apps on World Fitness Australia, including Shop, Gorgias, Searchanise and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Fitness Equipment store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against World Fitness Australia. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Fitness Equipment store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

World Fitness Australia Shopify store analysis • Fitness EquipmentSports & Outdoors • Unlikely Dropshipper • Rating: S

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