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WYCON cosmetics

wyconcosmetics.com
60/100
EcomScout

WYCON cosmetics receives an EcomScout Rating of S (60/100), ranking #9,517 out of 793,735 Shopify stores we track. This Cosmetics Beauty & Personal Care store attracts 1.8M visits per year with estimated revenue of $53.6K - $104.3K/mo. It offers 281 products at an average price of €12.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$53.6K - $104.3K/mo
Est. Traffic/mo
149.9K
Products
281
Top Market
IT (74%)
Top Channel
organic (33%)
Trustpilot
3.3/5 (692)

Store Intelligence Summary

Traffic breakdown: organic 33%, paid 27%, direct 15%, social 6%.

Product pricing: Average price of €12 (range: €3 – €50) — ≈ $13 USD. Budget-friendly positioning targeting volume sales.

0

Customer trust: Trustpilot score 3.3/5 based on 692 reviews. Mixed reviews — potential service or quality concerns.

Top markets: IT (74%), FR (7%), GB (5%).

Best-selling product: INTENSE LIP PENCIL (€2.90). Other top sellers include LONG LASTING LIQUID LIPSTICK, WONDERPROOF LIP PENCIL, WONDERPROOF EYE PENCIL.

How is the EcomScout Rating calculated? The S grade (60/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Cosmetics Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$1.6M/mo
Total Stores
1,058
Avg Revenue
$2K/mo
Top 10% Threshold
$31K/mo

Competition Breakdown

43%
35%
15%
4%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Cosmetics market generates $2M/month across 1,058 stores
  • 4% are enterprise stores (>$100K/mo) — achievable market
  • 78% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Cosmetics stores earn $31K+/month
  • This store outperforms 95% of Cosmetics competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
47.3%
Pages/Visit
5.0
Avg. Time on Site
2m 10s
Avg. Product Price
€12

≈ $13 USD

Range: €3 - €50

Rating Breakdown

Traffic Growth85/100
Business Quality80/100
Trustpilot75/100
Revenue Performance52/100
Marketing Efficiency7/100

Traffic Sources

organic33.0%
paid26.8%
direct14.9%
social6.3%
referral0.9%

Trustpilot Rating

3.3

692 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇮🇹Italy
74.2%
🇫🇷France
7.4%
🇬🇧United Kingdom
5.1%
🇺🇸United States
4.9%
🇪🇸Spain
2.8%

Analysis

Strengths

  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

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IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

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ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

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Frequently Asked Questions About WYCON cosmetics

Is WYCON cosmetics a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, WYCON cosmetics is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is WYCON cosmetics safe to buy from? Is it a scam?

WYCON cosmetics has a Trustpilot rating of 3.3/5 based on 692 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (60/100).

What is WYCON cosmetics's EcomScout rating and what does it mean?

WYCON cosmetics has an EcomScout rating of S (60/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does WYCON cosmetics generate?

WYCON cosmetics receives approximately 1.8M visits per year with estimated monthly revenue of $53.6K - $104.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does WYCON cosmetics use?

We detected 9 Shopify apps on WYCON cosmetics, including Shop, Back in Stock, Pre-Order and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Cosmetics store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against WYCON cosmetics. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Cosmetics store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

WYCON cosmetics Shopify store analysis • CosmeticsBeauty & Personal Care • Unlikely Dropshipper • Rating: S

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