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Xchef

xchef.com.au
B+
41/100
EcomScout

Xchef receives an EcomScout Rating of B+ (41/100), ranking #116,557 out of 1,192,792 Shopify stores we track. This Ready Meals Food & Beverage store attracts 27.6K visits per year with estimated revenue of $501 - $1.0K/mo. It offers 36 products at an average price of A$13.

Analysis by EcomScout Research Team · How we calculate ratings

Ready MealsFood & BeverageGourmet Meals
Est. Revenue/mo
$501 - $1.0K/mo
Est. Traffic/mo
2.3K
Products
36
Top Market
AU (37%)
Top Channel
N/A
Trustpilot
3.7/5 (1)

Store Intelligence Summary

Product pricing: Average price of A$13 (range: A$10 – A$18) — ≈ $8.29 USD. Budget-friendly positioning targeting volume sales.

0

Customer trust: Trustpilot score 3.7/5 based on 1 reviews. Good standing with customers.

Top markets: AU (37%), ZA (35%), FR (28%).

Best-selling product: Beef Eye Fillet & Garlic Prawns (A$16.95). Other top sellers include Hungarian Meatballs, Beef Fillet with Creamy Mushroom & Thyme Sauce, Thai Red Beef Curry.

How is the EcomScout Rating calculated? The B+ grade (41/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Ready Meals Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$32K/mo
Total Stores
10
Avg Revenue
$3K/mo
Top 10% Threshold
$40K/mo

Competition Breakdown

60%
20%
10%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Ready Meals market generates $0M/month across 10 stores
  • •Top 10% of Ready Meals stores earn $40K+/month
  • •This store outperforms 92% of Ready Meals competitors
  • •Low average order value ($0) — consider bundling or upsells

Top Apps in Ready Meals

Shop105%Block105%Klaviyo: Email Marketing & SMS86%Judge.me Product Reviews50%

Best Selling Products

Beef Eye Fillet & Garlic Prawns#1

Beef Eye Fillet & Garlic Prawns

A$16.95≈ $11

Hungarian Meatballs#2

Hungarian Meatballs

A$13.95≈ $9.21

Beef Fillet with Creamy Mushroom & Thyme Sauce#3

Beef Fillet with Creamy Mushroom & Thyme Sauce

A$17.50≈ $12

Thai Red Beef Curry#4

Thai Red Beef Curry

A$17.95≈ $12

New York Strip Steak with Creamy Peppercorn Sauce#5

New York Strip Steak with Creamy Peppercorn Sauce

A$16.95≈ $11

Thai Green Prawn Curry#6

Thai Green Prawn Curry

A$15.95≈ $11

Vodka Rigatoni#7

Vodka Rigatoni

A$14.50≈ $9.57

Linguine Prawn Arrabbiata#8

Linguine Prawn Arrabbiata

A$14.95≈ $9.87

XCHEF E-Gift Card#9

XCHEF E-Gift Card

A$10≈ $6.60

XCHEF Gift Card - Delivered by Post#10

XCHEF Gift Card - Delivered by Post

A$10≈ $6.60

Analyzing...
Bounce Rate
37.0%
Pages/Visit
1.1
0
Avg. Product Price
A$13

≈ $8.29 USD

Range: A$10 - A$18

Rating Breakdown

Business Quality80/100
Traffic Growth65/100
Trustpilot55/100
Revenue Performance22/100
Marketing Efficiency7/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

3.7

1 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇦🇺Australia
37.2%
🇿🇦South Africa
34.6%
🇫🇷France
28.2%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (15)

ShopJudge.me Product Reviews5.0Countdown TimerEcomRise Post Purchase UpsellBack in Stock4.9Pre-Order0Klaviyo: Email Marketing & SMSGorgiasBundle DiscountSubscriptionsDetailsBlockEvlopsmartEvlopmobileEssential Countdown Timer Bar5.0

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Frequently Asked Questions About Xchef

Is Xchef a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Xchef is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Xchef safe to buy from? Is it a scam?

Xchef has a Trustpilot rating of 3.7/5 based on 1 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (41/100).

What is Xchef's EcomScout rating and what does it mean?

Xchef has an EcomScout rating of B+ (41/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Xchef generate?

Xchef receives approximately 27.6K visits per year with estimated monthly revenue of $501 - $1.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Xchef use?

We detected 15 Shopify apps on Xchef, including Shop, Judge.me Product Reviews, Countdown Timer and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Ready Meals store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Xchef. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Ready Meals store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Xchef Shopify store analysis • Ready Meals • Food & Beverage • Unlikely Dropshipper • Rating: B+

Last updated: August 4, 2026

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