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XTERRA WETSUITS

xterrawetsuits.com
63/100
EcomScout

XTERRA WETSUITS receives an EcomScout Rating of S (63/100), ranking #5,118 out of 481,767 Shopify stores we track. This Apparel Fashion & Apparel store attracts 719.6K visits per year with estimated revenue of $107.7K - $233.3K/mo. It offers 175 products at an average price of $148.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$107.7K - $233.3K/mo
Est. Traffic/mo
60.0K
Products
175
Top Market
US (72%)
Top Channel
direct (23%)
Trustpilot
1.5/5 (37)

Store Intelligence Summary

Traffic breakdown: direct 23%, referral 4%.

Product pricing: Average price of $148 (range: $19 – $399). Positioned in the premium segment.

Ad spend: Estimated $6.7K/mo in paid search ($80.8K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 1.5/5 based on 37 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (72%), CA (7%), UY (5%).

Best-selling product: Youth Viper Sleeveless ($99). Other top sellers include Swim Buoy - Yellow/Orange (15L), Men's Vortex Fullsuit, LAVA Shorts.

How is the EcomScout Rating calculated? The S grade (63/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Apparel Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$50.7M/mo
Total Stores
32,395
Avg Revenue
$2K/mo
Top 10% Threshold
$10K/mo

Competition Breakdown

35%
54%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Apparel market generates $51M/month across 32,395 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 89% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Apparel stores earn $10K+/month
  • This store outperforms 84% of Apparel competitors
  • Jackets shows highest opportunity with $1,967 median revenue and medium competition
  • High average order value ($196) suggests premium positioning works well
  • 437 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
50.0%
Pages/Visit
4.1
Avg. Time on Site
2m 32s
Avg. Product Price
$148

Range: $19 - $399

Rating Breakdown

Business Quality80/100
Traffic Growth75/100
Revenue Performance63/100
Marketing Efficiency51/100
Trustpilot40/100

Traffic Sources

direct22.9%
referral3.6%
organic0.0%
paid0.0%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$7K

Google Ads estimate

Yearly Ad Budget

$81K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
wetsuitEasy15K$0.90$5.4K
xterraEasy8K$0.54$1.7K
wetsuits near meEasy8K--
wet suitEasy7K$0.67$1.4K
fair harborEasy6K--

Trustpilot Rating

1.5

37 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
72.3%
🇨🇦Canada
7.4%
🇺🇾Uruguay
4.5%
🇵🇪Peru
3.1%
🇻🇳Vietnam
3.1%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service

Shopify Theme

Detecting theme...

Trending Apparel Products

Products gaining popularity in Apparel right now, based on Amazon & Google Trends data.

Men's Crew T-Shirts, Multipack, Style G1100

Men's Crew T-Shirts, Multipack, Style G1100

100
$18.89+257%
Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks

Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks

99
$17.98+96%
Women's Sexy Sleeveless Square Neck Adjustable Straps Bow Tie A-line Mini Party Club Dress

Women's Sexy Sleeveless Square Neck Adjustable Straps Bow Tie A-line Mini Party Club Dress

99
$38.99+144%
Men's Crew T-Shirts, Multipack, Style G1100

Men's Crew T-Shirts, Multipack, Style G1100

99
$18.89+257%
See all trending Apparel products

Frequently Asked Questions About XTERRA WETSUITS

Is XTERRA WETSUITS a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, XTERRA WETSUITS is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is XTERRA WETSUITS safe to buy from? Is it a scam?

XTERRA WETSUITS has a Trustpilot rating of 1.5/5 based on 37 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (63/100).

What is XTERRA WETSUITS's EcomScout rating and what does it mean?

XTERRA WETSUITS has an EcomScout rating of S (63/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does XTERRA WETSUITS generate?

XTERRA WETSUITS receives approximately 719.6K visits per year with estimated monthly revenue of $107.7K - $233.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does XTERRA WETSUITS use?

We detected 10 Shopify apps on XTERRA WETSUITS, including Pre-Order, Shop, Stamped.io Product Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Apparel store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against XTERRA WETSUITS. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

XTERRA WETSUITS Shopify store analysis • ApparelFashion & Apparel • Unlikely Dropshipper • Rating: S

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