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Yellow Leaf homepage screenshot
69/100
EcomScout

Yellow Leaf receives an EcomScout Rating of S (69/100), ranking #3,632 out of 1,054,774 Shopify stores we track. This Outdoor Living Home & Garden store attracts 599.9K visits per year with estimated revenue of $292.4K - $643.4K/mo. It offers 57 products at an average price of $1,516.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$292.4K - $643.4K/mo
Est. Traffic/mo
50.0K
Products
57
Top Market
US (86%)
Top Channel
organic (30%)
Trustpilot
2.5/5 (5)

Store Intelligence Summary

Traffic breakdown: organic 30%, social 24%, direct 12%, paid 11%.

Product pricing: Average price of $1,516 (range: $50 – $3,999). Positioned in the premium segment.

Ad spend: Estimated $23.5K/mo in paid search ($282.5K/yr). Moderate paid strategy supplementing organic growth.

Customer trust: Trustpilot score 2.5/5 based on 5 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (86%), IN (3%), CA (2%).

Best-selling product: Hammock Throne® ($3,999). Other top sellers include The VISTA™.

How is the EcomScout Rating calculated? The S grade (69/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Outdoor Living Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$5.1M/mo
Total Stores
561
Avg Revenue
$9K/mo
Top 10% Threshold
$143K/mo

Competition Breakdown

20%
32%
26%
9%
13%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Outdoor Living market generates $5M/month across 561 stores
  • 13% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Outdoor Living stores earn $143K+/month
  • This store outperforms 94% of Outdoor Living competitors
  • Low average order value ($0) — consider bundling or upsells
  • 72 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
45.6%
Pages/Visit
2.7
Avg. Time on Site
44s
Avg. Product Price
$1,516

Range: $50 - $3,999

Rating Breakdown

Business Quality80/100
Revenue Performance75/100
Traffic Growth75/100
Marketing Efficiency73/100
Trustpilot35/100

Traffic Sources

organic29.7%
social24.0%
direct12.2%
paid10.7%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$24K

Google Ads estimate

Yearly Ad Budget

$282K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
hammock63K$0.88$15.2K
hanging chairEasy16K$0.73$2.0K
porch swingEasy12K$1.30$18.1K
hammock chairEasy12K$0.72$1.5K
hammocks8K$1.00$14.3K

Trustpilot Rating

2.5

5 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
86.1%
🇮🇳India
3.2%
🇨🇦Canada
2.4%
🇵🇭Philippines
2.3%
🇬🇧United Kingdom
1.6%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Yellow Leaf

Is Yellow Leaf a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Yellow Leaf is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Yellow Leaf safe to buy from? Is it a scam?

Yellow Leaf has a Trustpilot rating of 2.5/5 based on 5 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (69/100).

What is Yellow Leaf's EcomScout rating and what does it mean?

Yellow Leaf has an EcomScout rating of S (69/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Yellow Leaf generate?

Yellow Leaf receives approximately 599.9K visits per year with estimated monthly revenue of $292.4K - $643.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Yellow Leaf use?

We detected 9 Shopify apps on Yellow Leaf, including Klaviyo: Email Marketing & SMS, Zipify Pages, Shop and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Outdoor Living store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Yellow Leaf. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Outdoor Living store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Yellow Leaf Shopify store analysis • Outdoor LivingHome & Garden • Unlikely Dropshipper • Rating: S

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