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65/100
EcomScout

Yonobi receives an EcomScout Rating of S (65/100), ranking #5,714 out of 1,067,258 Shopify stores we track. This Home Decor Home & Garden store attracts 299.8K visits per year with estimated revenue of $21.2K - $46.6K/mo. It offers 60 products at an average price of DKK 1,457.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$21.2K - $46.6K/mo
Est. Traffic/mo
25.0K
Products
60
Top Market
DK (86%)
Top Channel
direct (75%)
Trustpilot
3.4/5 (4)

Store Intelligence Summary

Traffic breakdown: direct 75%, organic 13%, paid 3%, social 2%.

Product pricing: Average price of DKK 1,457 (range: DKK 50 – DKK 3,745) — ≈ $219 USD. Positioned in the premium segment.

Ad spend: Estimated $4/mo in paid search ($48/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.4/5 based on 4 reviews. Mixed reviews — potential service or quality concerns.

Top markets: DK (86%), MX (5%), ID (3%).

Best-selling product: One-day evening pottery class (DKK 875). Other top sellers include One-day Day pottery wheel class, WEEKEND WHEEL THROWING CLASS, Mug with handle Tutorial.

How is the EcomScout Rating calculated? The S grade (65/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Home Decor Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$34.6M/mo
Total Stores
18,984
Avg Revenue
$2K/mo
Top 10% Threshold
$27K/mo

Competition Breakdown

40%
37%
17%
4%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Home Decor market generates $35M/month across 18,984 stores
  • 4% are enterprise stores (>$100K/mo) — achievable market
  • 77% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Home Decor stores earn $27K+/month
  • This store outperforms 93% of Home Decor competitors
  • Low average order value ($0) — consider bundling or upsells
  • 693 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
37.7%
Pages/Visit
2.5
Avg. Time on Site
1m 16s
Avg. Product Price
DKK 1,457

≈ $219 USD

Range: DKK 50 - DKK 3,745

Rating Breakdown

Business Quality80/100
Revenue Performance75/100
Traffic Growth70/100
Trustpilot55/100
Marketing Efficiency22/100

Traffic Sources

direct75.4%
organic12.8%
paid2.9%
social1.9%
referral1.1%

Marketing & Ad Spend

Monthly Ad Spend

$4

Google Ads estimate

Yearly Ad Budget

$48

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
ceramics certificate programs90--

Trustpilot Rating

3.4

4 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇩🇰Denmark
85.9%
🇲🇽Mexico
5.4%
🇮🇩Indonesia
3.0%
🇧🇷Brazil
1.6%
🇬🇧United Kingdom
1.3%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Innqoo Candle Warmer Lamp with Timer, Dimmable Candle Warmer for Jar Candles, Height Adjustable Wax Melts Warmer, Birthday Gifts for Women Mom, House Warming Gifts New Home Decor

Innqoo Candle Warmer Lamp with Timer, Dimmable Candle Warmer for Jar Candles, Height Adjustable Wax Melts Warmer, Birthday Gifts for Women Mom, House Warming Gifts New Home Decor

100
$19.99+223%
RELEANY Area Rugs 8'x10' Washable Non-Slip, Floral Vintage Distress Medallion Carpet for Living Room Bedroom Dining Room, Terracotta Burnt Orange Green

RELEANY Area Rugs 8'x10' Washable Non-Slip, Floral Vintage Distress Medallion Carpet for Living Room Bedroom Dining Room, Terracotta Burnt Orange Green

100
$89.99+223%
DUMOS 64"x21" Arched Full Length Floor Mirror, Full Body Mirror with Stand, Shatterproof Tempered Glass, Modern Aluminum Alloy Frame, Free Standing or Leaning for Home Decor, Gold

DUMOS 64"x21" Arched Full Length Floor Mirror, Full Body Mirror with Stand, Shatterproof Tempered Glass, Modern Aluminum Alloy Frame, Free Standing or Leaning for Home Decor, Gold

99
$48.99+223%
AMADA HOMEFURNISHING 8x10 Washable Area Rug, Low-Profile with Non-Slip Backing & Durable Edge Binding, Vintage Large Rugs for Living Room, Bedroom, Dining Room, Blue

AMADA HOMEFURNISHING 8x10 Washable Area Rug, Low-Profile with Non-Slip Backing & Durable Edge Binding, Vintage Large Rugs for Living Room, Bedroom, Dining Room, Blue

99
$69.99+223%
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Frequently Asked Questions About Yonobi

Is Yonobi a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Yonobi is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Yonobi safe to buy from? Is it a scam?

Yonobi has a Trustpilot rating of 3.4/5 based on 4 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (65/100).

What is Yonobi's EcomScout rating and what does it mean?

Yonobi has an EcomScout rating of S (65/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Yonobi generate?

Yonobi receives approximately 299.8K visits per year with estimated monthly revenue of $21.2K - $46.6K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Yonobi use?

We detected 13 Shopify apps on Yonobi, including Trustpilot, Shop, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Home Decor store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Yonobi. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Home Decor store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Yonobi Shopify store analysis • Home DecorHome & Garden • Unlikely Dropshipper • Rating: S

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