Yop & Tom
yopandtom.comYop & Tom receives an EcomScout Rating of S (61/100), ranking #16,184 out of 1,191,510 Shopify stores we track. This Specialty Foods Food & Beverage store attracts 385.0K visits per year with estimated revenue of $19.1K - $38.2K/mo. It offers 91 products at an average price of £16.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Product pricing: Average price of £16 (range: £7 – £20) — ≈ $20 USD. Budget-friendly positioning targeting volume sales.
Ad spend: Estimated $35/mo in paid search ($420/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.8/5 based on 215 reviews. Excellent reputation — customers rate this store highly.
Top markets: US (23%), VN (18%), GB (13%).
Best-selling product: Miffy Tear Off Shopping List (DL) (£6.99). Other top sellers include Miffy To Do List (DL), Miffy Tear Off Today's Plans A5, Miffy Tear Off Notepad (A5).
Specialty Foods Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Specialty Foods market generates $41M/month across 13,178 stores
- •6% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Specialty Foods stores earn $55K+/month
- •This store outperforms 94% of Specialty Foods competitors
- •Low average order value ($0) — consider bundling or upsells
- •788 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Specialty Foods
Best Selling Products
#1Miffy Tear Off Shopping List (DL)
£6.99≈ $8.88
#2Miffy To Do List (DL)
£6.99≈ $8.88
#3Miffy Tear Off Today's Plans A5
£7.99≈ $10
#4Miffy Tear Off Notepad (A5)
£7.99≈ $10
#52027 A3 Patterned Wall Calendar
£17.99≈ $23
#62027 A3 Family Planner Calendar - Bold Year
£17.99≈ $23
#72027 Square Wall Calendar - 30x30cm - Buon Appetito
£12.99≈ $16
#8Miffy 2027 Square Wall Calendar - 30x30cm - Studio Edition
£12.99≈ $16
#9Miffy 2027 Desk Calendar - A5 - Studio Edition
£9.99≈ $13
#10Miffy 2027 A5 Diary - Week-to-View - Miffy Trio
£19.99≈ $25
≈ $20 USD
Range: £7 - £20
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$35
Google Ads estimate
Yearly Ad Budget
$420
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| gardening journalEasy | 270 | $1.77 | $67 |
| yop and tomEasy | 44 | - | - |
| bullet journal sale | 40 | - | - |
Trustpilot Rating
215 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- Excellent Trustpilot rating and review volume
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
Shopify Theme
Tech Stack & Apps
Browse All Apps →
TrustpilotSimilar Stores
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Frequently Asked Questions About Yop & Tom
Is Yop & Tom a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Yop & Tom is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, High percentage of generic product titles.
Is Yop & Tom safe to buy from? Is it a scam?
Yop & Tom has a Trustpilot rating of 4.8/5 based on 215 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (61/100).
What is Yop & Tom's EcomScout rating and what does it mean?
Yop & Tom has an EcomScout rating of S (61/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Yop & Tom generate?
Yop & Tom receives approximately 385.0K visits per year with estimated monthly revenue of $19.1K - $38.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Yop & Tom use?
We detected 10 Shopify apps on Yop & Tom, including Pre-Order, Shop, Trustpilot and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Specialty Foods store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Yop & Tom. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Specialty Foods store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.