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Zinus Inc.

zinus.com
77/100
EcomScout

Zinus Inc. receives an EcomScout Rating of S (77/100), ranking #135 out of 204,541 Shopify stores we track. This Furniture & Bedding Home & Garden store attracts 3.2M visits per year with estimated revenue of $1.1M - $2.3M/mo. It offers 54 products at an average price of $465.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$1.1M - $2.3M/mo
Est. Traffic/mo
270.2K
Products
54
Top Market
US (89%)
Top Channel
direct (18%)
Trustpilot
1.7/5 (126)

Store Intelligence Summary

Traffic breakdown: direct 18%, referral 1%.

Product pricing: Average price of $465 (range: $200 – $1400). Positioned in the premium segment.

Ad spend: Estimated $43.0K/mo in paid search ($515.8K/yr). Moderate paid strategy supplementing organic growth.

Customer trust: Trustpilot score 1.7/5 based on 126 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (89%), CA (2%), VN (1%).

Best-selling product: Original Green Tea Memory Foam Mattress ($249). Other top sellers include Cooling Green Tea Memory Foam Mattress, Ultra Cooling Green Tea Memory Foam Mattress, Ultra Cooling Green Tea Hybrid Mattress.

How is the EcomScout Rating calculated? The S grade (77/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Furniture & Bedding Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$442K/mo
Total Stores
1
Avg Revenue
$442K/mo
Top 10% Threshold
$442K/mo

Competition Breakdown

100%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Furniture & Bedding market generates $0M/month across 1 stores
  • 100% are enterprise stores (>$100K/mo) — competitive market
  • This store outperforms 0% of Furniture & Bedding competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
39.7%
Pages/Visit
2.7
Avg. Time on Site
1m 33s
Avg. Product Price
$465

Range: $200 - $1400

Rating Breakdown

Traffic Growth85/100
Marketing Efficiency85/100
Revenue Performance80/100
Business Quality80/100
Trustpilot50/100

Traffic Sources

direct17.7%
referral1.1%
organic0.0%
paid0.0%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$43K

Google Ads estimate

Yearly Ad Budget

$516K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
insomnia214K$1.09$34.4K
zinusEasy39K$0.75$2.8K
memory foam mattress28K$4.37$139.8K
zinus mattressEasy20K--
king bed dimensionsEasy18K$1.29$2

Trustpilot Rating

1.7

126 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
89.0%
🇨🇦Canada
2.1%
🇻🇳Vietnam
1.3%
🇬🇧United Kingdom
1.3%
🇦🇺Australia
0.8%

Analysis

Strengths

  • Strong revenue performance and growth
  • Excellent traffic and growth metrics
  • High business quality and trust indicators
  • Strong marketing efficiency and ROI

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

DUMOS 31 Inch Small Computer Desk for Home Office, Gaming Writing Desks for Bedroom Modern Study Work Table Simple Style Workstation with Reinforcement Structure, Black

DUMOS 31 Inch Small Computer Desk for Home Office, Gaming Writing Desks for Bedroom Modern Study Work Table Simple Style Workstation with Reinforcement Structure, Black

100
$19.99+150%
Veken 55 Inch Large Electric Standing Desk,Sit to Stand Up, Heights Adjustable, Work Home Office Computer Table for Study, Walking Pad, Writing, and Games, Wooden Desktop Desks, White

Veken 55 Inch Large Electric Standing Desk,Sit to Stand Up, Heights Adjustable, Work Home Office Computer Table for Study, Walking Pad, Writing, and Games, Wooden Desktop Desks, White

99
$109.98+245%
9-Drawer Dresser for Bedroom, Anti-Tip Tall Storage Organizer Chest of Drawers with Wooden Top and Metal Frame Fabric Bins for Closet, Living Room, Hallway, Entryway, Black

9-Drawer Dresser for Bedroom, Anti-Tip Tall Storage Organizer Chest of Drawers with Wooden Top and Metal Frame Fabric Bins for Closet, Living Room, Hallway, Entryway, Black

98
$44.94+156%
NEO CHAIR Office Desk Computer Chair Ergonomic Mesh Gaming Cushion Seat with Comfy Lumbar Mid Back Support Adjustable Height Swivel Rolling Wheels for Home Task (Mesh Black)

NEO CHAIR Office Desk Computer Chair Ergonomic Mesh Gaming Cushion Seat with Comfy Lumbar Mid Back Support Adjustable Height Swivel Rolling Wheels for Home Task (Mesh Black)

94
$35.98+270%
Explore all trending products

Frequently Asked Questions About Zinus Inc.

Is Zinus Inc. a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Zinus Inc. is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Zinus Inc. safe to buy from? Is it a scam?

Zinus Inc. has a Trustpilot rating of 1.7/5 based on 126 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (77/100).

What is Zinus Inc.'s EcomScout rating and what does it mean?

Zinus Inc. has an EcomScout rating of S (77/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Zinus Inc. generate?

Zinus Inc. receives approximately 3.2M visits per year with estimated monthly revenue of $1.1M - $2.3M/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Zinus Inc. use?

We detected 8 Shopify apps on Zinus Inc., including Klaviyo: Email Marketing & SMS, Back in Stock, Pre-Order and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Furniture & Bedding store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Zinus Inc.. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Furniture & Bedding store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Zinus Inc. Shopify store analysis • Furniture & BeddingHome & Garden • Unlikely Dropshipper • Rating: S

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