Back to Stores
Z Palette homepage screenshot

Z Palette

zpalette.com
43/100
EcomScout

Z Palette receives an EcomScout Rating of B+ (43/100), ranking #20,483 out of 210,468 Shopify stores we track. This Makeup Accessories Beauty & Personal Care store attracts 62.4K visits per year with estimated revenue of $5.9K - $11.4K/mo. It offers 2.5K+ products at an average price of $46.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$5.9K - $11.4K/mo
Est. Traffic/mo
5.2K
Products
2.5K+
Top Market
US (82%)
Top Channel
N/A
Trustpilot
2.9/5 (9)

Store Intelligence Summary

Product pricing: Average price of $46 (range: $5 – $85). Mid-range pricing strategy.

0

Customer trust: Trustpilot score 2.9/5 based on 9 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (82%), GB (18%).

Best-selling product: Custom Medium Deep Z Palette ($52). Other top sellers include Custom Small Z Palette, Z POTTER WHITE, EXTRA LARGE DEEP BLACK Z PALETTE.

How is the EcomScout Rating calculated? The B+ grade (43/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Makeup Accessories Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$11K/mo
Total Stores
1
Avg Revenue
$11K/mo
Top 10% Threshold
$11K/mo

Competition Breakdown

100%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Makeup Accessories market generates $0M/month across 1 stores
  • This store outperforms 0% of Makeup Accessories competitors
  • Low average order value ($0) — consider bundling or upsells

Top Apps in Makeup Accessories

Analyzing...
Bounce Rate
48.7%
Pages/Visit
2.0
Avg. Time on Site
21s
Avg. Product Price
$46

Range: $5 - $85

Rating Breakdown

Business Quality80/100
Traffic Growth65/100
Trustpilot45/100
Revenue Performance31/100
Marketing Efficiency7/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Trustpilot Rating

2.9

9 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
82.1%
🇬🇧United Kingdom
17.9%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Wallet for Men, Mens Minimalist Wallet 9-13 Cards, Slim Compact Wallet with Money Clip & ID Window, RFID Blocking Smart Pop Up Card Wallet, Metal Aluminum Credit Card Holder Bifold Wallet

Wallet for Men, Mens Minimalist Wallet 9-13 Cards, Slim Compact Wallet with Money Clip & ID Window, RFID Blocking Smart Pop Up Card Wallet, Metal Aluminum Credit Card Holder Bifold Wallet

98
$25.63+185%
3 Packs Washed-Cotton Plain Baseball Cap, Vintage Adjustable Dad Hats Gift for Men/Women,Unstructured

3 Packs Washed-Cotton Plain Baseball Cap, Vintage Adjustable Dad Hats Gift for Men/Women,Unstructured

98
$11.99+104%
6 Pack Extra Heavy Duty Large Moving Bags with Strong Zipper & Comfortable Handles, Sturdy & Durable Clothes Storage Bags Totes Bins, Blue Packing Moving Boxes for College Supplies, Dark Blue

6 Pack Extra Heavy Duty Large Moving Bags with Strong Zipper & Comfortable Handles, Sturdy & Durable Clothes Storage Bags Totes Bins, Blue Packing Moving Boxes for College Supplies, Dark Blue

89
$26.99+214%
Stretch Tactical Belt for Men, Military Work Rigger Hiking 1.5" Elastic Nylon Web Ratchet Quick Release Belt

Stretch Tactical Belt for Men, Military Work Rigger Hiking 1.5" Elastic Nylon Web Ratchet Quick Release Belt

88
$14.98+150%
Explore all trending products

Frequently Asked Questions About Z Palette

Is Z Palette a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Z Palette is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Z Palette safe to buy from? Is it a scam?

Z Palette has a Trustpilot rating of 2.9/5 based on 9 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is B+ (43/100).

What is Z Palette's EcomScout rating and what does it mean?

Z Palette has an EcomScout rating of B+ (43/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Z Palette generate?

Z Palette receives approximately 62.4K visits per year with estimated monthly revenue of $5.9K - $11.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Z Palette use?

We detected 7 Shopify apps on Z Palette, including Shop, LoyaltyLion, Product Customizer and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Makeup Accessories store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Z Palette. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Makeup Accessories store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Z Palette Shopify store analysis • Makeup AccessoriesBeauty & Personal Care • Unlikely Dropshipper • Rating: B+

Last updated: