Facebook & Instagram has an EcomScout Popularity Score of 50/100 and a 3.3/5 rating from 3.8K reviews. Built by Meta, it offers a free plan. Categorized under Sales channels, Finding products, Selling products.

Grow your business on Facebook and Instagram while managing orders, returns and more. Easily promote your products and target accurately using powe...

Analyzed by EcomScout Research Team · How Popularity Score works

View on Shopify App StoreFree Plan Available
3.3

Based on 3.8K reviews

Starting PriceFree
Reviews3.8K
Popularity Score50

Key Features

Get shop insights, including best performing products and top tagged content
Help drive better ad performance by setting up a conversion pixel
Easily set up your shop with a one-time account connection
Sell from one inventory that automatically syncs to your shop
Get email and live chat support from Meta

Facebook & Instagram Screenshots

Facebook & Instagram Shopify app screenshot 1 - Sales channels interface
Facebook & Instagram Shopify app screenshot 2 - Sales channels interface
Facebook & Instagram Shopify app screenshot 3 - Sales channels interface
Facebook & Instagram Shopify app screenshot 4 - Sales channels interface
Facebook & Instagram Shopify app screenshot 5 - Sales channels interface
Facebook & Instagram Shopify app screenshot 6 - Sales channels interface

Alternatives & Competitors

Compare Facebook & Instagram with the best sales channels apps for Shopify

Among sales channels apps, Facebook & Instagram has 3.8K reviews and a 3.3★ rating. Top alternatives include PageFly Landing Page Builder, SendWILL Popup Email Marketing, Vitals: Reviews, Bundles & 40+.

Showing 8 alternatives in Sales channelsCompare more apps →

For sales apps, look for upselling features, conversion optimization, and ease of setup.

Frequently Asked Questions about Facebook & Instagram

What is Facebook & Instagram and what does it do?

Facebook & Instagram is a Shopify app developed by Meta that helps merchants with sales channels. Grow your business on Facebook and Instagram while managing orders, returns and more. Easily promote your products and target accurately using powe...It's rated 3.3 stars based on 3.8K merchant reviews on the Shopify App Store.

How much does Facebook & Instagram cost?

Facebook & Instagram offers a free plan, making it accessible for new Shopify stores. Always check the official Shopify App Store listing for the most up-to-date pricing information.

Is Facebook & Instagram good? What do merchants say?

Facebook & Instagram has a mixed reputation with 3.8K reviews and an average rating of 3.3 stars. Compare it with alternatives above to find the best fit for your store.

What are the best alternatives to Facebook & Instagram?

Top alternatives to Facebook & Instagram include PageFly Landing Page Builder, SendWILL Popup Email Marketing, Vitals: Reviews, Bundles & 40+. These apps offer similar sales channels functionality. Compare features, pricing, and reviews above to choose the best app for your Shopify store.

How do I install Facebook & Instagram on my Shopify store?

To install Facebook & Instagram, visit the official Shopify App Store listing by clicking "View on App Store" below. Click "Add app" and follow the prompts to connect it to your Shopify store. Most apps require store owner permissions and may need configuration after installation.

About Facebook & Instagram for Shopify

Facebook & Instagram is a sales channels app available on the Shopify App Store, developed by Meta. With 3.8K merchant reviews and a 3.3-star rating, it's a popular option in its category for Shopify store owners.

This app falls under the Sales channels, Finding products and Selling products categories on Shopify, helping merchants enhance their sales performance.

Why Use Sales channels Apps?

Sales and conversion apps help Shopify merchants increase revenue by optimizing product pages, checkout flows, upselling, and cross-selling. These tools can significantly boost average order value and conversion rates.

Facebook & Instagram Shopify App by MetaSales channels • Finding products 3.3★ (3.8K reviews) • Updated 6/14/2026

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