AFTCO
aftco.comAFTCO receives an EcomScout Rating of A+ (58/100), ranking #5,342 out of 145,853 Shopify stores we track. This Apparel Retail store attracts 1.4M visits per year with estimated revenue of $134.7K - $314.3K/mo. It offers 578 products at an average price of $63.
Store descriptionFamily Owned & Operated, AFTCO represents a tradition of high performance precision-built fishing gear. Since 1958, AFTCO has been the leader in Men's, Women's and Kid's fishing clothing, tackle & performance apparel worn across the globe for fresh and salt water Angler's ready to catch any fish, any water.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: Search 54%, Direct 28%, Social 6%, Paid Referrals 6%. This indicates a content-driven organic growth strategy.
Product pricing: Average price of $63 (range: $5 – $229). Mid-range pricing strategy.
Ad spend: Estimated $10.1K/mo in paid search ($121.4K/yr). Moderate paid strategy supplementing organic growth.
0Top markets: US (83%), CA (4%), MX (3%).
Best-selling product: The Original Fishing Short® ($65.00). Other top sellers include Reaper Sweatshirt, Reaper Windproof Pullover, Tactical Fishing Shorts.
Apparel Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Apparel market generates $51M/month across 32,395 stores
- •1% are enterprise stores (>$100K/mo) — achievable market
- •89% of stores earn less than $10K/month — relatively low barrier to entry
- •Top 10% of Apparel stores earn $10K+/month
- •This store outperforms 84% of Apparel competitors
- •Jackets shows highest opportunity with $1,967 median revenue and medium competition
- •High average order value ($196) suggests premium positioning works well
- •437 enterprise stores (>$100K/mo) proves scalability in this market
Best Selling Products
#1Samurai Sun Protection Hoodie Shirt
$45.00
#2The Original Fishing Short®
$65.00
#3Reaper Sweatshirt
$79.00
#4Samurai LS Sun Protection Shirt
$39.00
#5Reaper Windproof Pullover
$109.00
#6Tactical Fishing Shorts
$39.99
#7The Original Fishing Short® Long
$65.00
#8The Original Fishing Short®
$65.00
#9Youth The Original Fishing Short®
$55.00
#10The Original Fishing Short® Long
$24.99
Range: $5 - $229
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$10K
Google Ads estimate
Yearly Ad Budget
$121K
Projected annually
Trustpilot Rating
0 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Trustpilot rating and review volume need improvement
Recommendations
- Encourage customer reviews, respond to feedback, and improve customer service
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Top Keywords
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (2)
Klaviyo Reviews
FBP: Fast Bundle & UpsellE-commerce Platform
ShopifyAnalytics
Google AnalyticsReviews
Sales Channels
Customer Support
Recommendations
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Frequently Asked Questions About AFTCO
Is AFTCO a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, AFTCO is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is AFTCO safe to buy from? Is it a scam?
We don't have Trustpilot review data for AFTCO. However, our EcomScout rating is A+ (58/100).Always check for secure payment options, return policies, and customer reviews before purchasing.
What is AFTCO's EcomScout rating and what does it mean?
AFTCO has an EcomScout rating of A+ (58/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does AFTCO generate?
AFTCO receives approximately 1.4M visits per year with estimated monthly revenue of $134.7K - $314.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does AFTCO use?
We detected 2 Shopify apps on AFTCO, including Klaviyo Reviews, FBP: Fast Bundle & Upsell. The store uses the "aftco-shopify-2.0/main" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Apparel store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against AFTCO. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.