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Alakazam Magic Shop homepage screenshot

Alakazam Magic Shop

alakazam.co.uk
60/100
EcomScout

Alakazam Magic Shop receives an EcomScout Rating of S (60/100), ranking #4,163 out of 138,548 Shopify stores we track. This Marketplace Retail store attracts 1.5M visits per year with estimated revenue of $85.9K - $200.5K/mo. It offers 2.5K+ products at an average price of $30.

Store description1,000s of magic tricks you learn from one of the largest magic shops in the world. A family run business with over 30 years experience. We send magic worldwide on a daily basis. Offering free worldwide shipping, online magic courses and more!

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$85.9K - $200.5K/mo
Est. Traffic/mo
125.6K
Products
2.5K+
Top Market
US (29%)
Top Channel
Search (31%)
Trustpilot
4.7/5 (485)

Store Intelligence Summary

Traffic breakdown: Search 31%, Paid Referrals 27%, Direct 21%, Mail 8%. This indicates a content-driven organic growth strategy.

Product pricing: Average price of $30 (range: $15 – $45). Budget-friendly positioning targeting volume sales.

Customer trust: Trustpilot score 4.7/5 based on 485 reviews. Excellent reputation — customers rate this store highly.

Top markets: US (29%), GB (28%), DE (9%).

Best-selling product: Alakazam Unlimited The Ultimate Streaming Platform For Magicians ($£4.99). Other top sellers include A Tribute To Ed Marlo with John Carey Instant Download, An Evening With Leo Smetsers Instant Download, The Sting By Scott Paton Instant Download.

How is the EcomScout Rating calculated? The S grade (60/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Marketplace Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$2.2M/mo
Total Stores
209
Avg Revenue
$11K/mo
Top 10% Threshold
$134K/mo

Competition Breakdown

11%
37%
29%
8%
14%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Marketplace market generates $2M/month across 209 stores
  • 14% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Marketplace stores earn $134K+/month
  • This store outperforms 92% of Marketplace competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
44.8%
Pages/Visit
3.6
Avg. Time on Site
1m 30s
Avg. Product Price
$30

Range: $15 - $45

Rating Breakdown

Trustpilot90/100
Business Quality76/100
Revenue Performance59/100
Traffic Growth55/100
Marketing Efficiency19/100

Traffic Sources

Search31.0%
Paid Referrals26.8%
Direct21.1%
Mail8.1%
Social7.7%
Referrals5.3%

Marketing & Ad Spend

Top Paid Keywords

KeywordVolumeCPCCost/mo
chao playing cards90--
repetition by nathan kranzo44--
vanishing ring sansminds40$0.12-
gob magic trick12--

Trustpilot Rating

4.7

485 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
28.5%
🇬🇧United Kingdom
28.2%
🇩🇪Germany
9.0%
🇨🇦Canada
4.6%
🇪🇸Spain
4.3%

Analysis

Strengths

  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

alakazamalakazam magichopping halves magic ukrainianbabu promullicari wallet

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (1)

E-commerce Platform

Shopify

Sales Channels

Shop

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

Reviews

TrustpilotTrustpilotLoox Photo ReviewsJudge.me Product ReviewsJudge.me

A/B Testing

Convert

Payment

Shopify Payments

Frequently Asked Questions About Alakazam Magic Shop

Is Alakazam Magic Shop a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Alakazam Magic Shop is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is Alakazam Magic Shop safe to buy from? Is it a scam?

Alakazam Magic Shop has a Trustpilot rating of 4.7/5 based on 485 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (60/100).

What is Alakazam Magic Shop's EcomScout rating and what does it mean?

Alakazam Magic Shop has an EcomScout rating of S (60/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Alakazam Magic Shop generate?

Alakazam Magic Shop receives approximately 1.5M visits per year with estimated monthly revenue of $85.9K - $200.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Alakazam Magic Shop use?

We detected 1 Shopify apps on Alakazam Magic Shop, including Klaviyo Reviews. The store uses the "Alakazam-2.0/main" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Marketplace store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Alakazam Magic Shop. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Marketplace store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Alakazam Magic Shop Shopify store analysis • MarketplaceRetail • Likely Dropshipper • Rating: S

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