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Anne Beauty homepage screenshot
36/100
EcomScout

Anne Beauty receives an EcomScout Rating of B (36/100), ranking #26,159 out of 138,625 Shopify stores we track. This Haircare Beauty & Personal Care store attracts 13.9K visits per year with estimated revenue of $1.2K - $2.7K/mo. It offers 69 products at an average price of $28.

Store descriptionAnne’s oils have been a worldwide phenomenal on-line success with thousands of customers reporting a dramatic reduction in hair loss within the first few weeks

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$1.2K - $2.7K/mo
Est. Traffic/mo
1.2K
Products
69
Top Market
GB (100%)
Top Channel
N/A
Trustpilot
3.8/5 (94)

Store Intelligence Summary

Product pricing: Average price of $28 (range: $8 – $50). Budget-friendly positioning targeting volume sales.

Customer trust: Trustpilot score 3.8/5 based on 94 reviews. Good standing with customers.

Top markets: GB (100%).

Best-selling product: Day & Night Oil ($27.50). Other top sellers include Night Oil - Hair Growth Oil, Anne's Biotin Hair Vitamin Gummies - VEGAN, Pampering Rose & Oud oil.

How is the EcomScout Rating calculated? The B grade (36/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Haircare Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$9.9M/mo
Total Stores
688
Avg Revenue
$14K/mo
Top 10% Threshold
$188K/mo

Competition Breakdown

12%
31%
27%
9%
20%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Haircare market generates $10M/month across 688 stores
  • 20% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Haircare stores earn $188K+/month
  • This store outperforms 92% of Haircare competitors
  • Low average order value ($0) — consider bundling or upsells
  • 138 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
45.0%
Pages/Visit
1.8
Avg. Time on Site
36s
Avg. Product Price
$28

Range: $8 - $50

Rating Breakdown

Business Quality76/100
Trustpilot75/100
Traffic Growth30/100
Revenue Performance26/100

Traffic Sources

Social0.0%
Paid Referrals0.0%
Mail0.0%
Referrals0.0%
Search0.0%
Direct0.0%

Trustpilot Rating

3.8

94 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
100.0%

Analysis

Weaknesses

  • Revenue performance needs improvement
  • Traffic and growth metrics are below average
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Invest in SEO, content marketing, and social media to drive more traffic
  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

hair thickening oil50mlbiotin gummieshair gummiesrose hair oil

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (1)

Analytics

Google AnalyticsGoogle Tag Manager

E-commerce Platform

Shopify

Sales Channels

Shop

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyoMailchimp

Reviews

TrustpilotTrustpilot

Payment

Shopify PaymentsPayPalAmazon Pay

Trending Haircare Products

Products gaining popularity in Haircare right now, based on Amazon & Google Trends data.

Revlon Compact Hair Dryer | 1875W Lightweight Design, Perfect for Travel, (Black)

Revlon Compact Hair Dryer | 1875W Lightweight Design, Perfect for Travel, (Black)

82
$14.98+317%
Olaplex Nº. 6 Bond Smoother: Leave-In Styling Treatment | Smooths, Conditions, & Strengthens | Frizz Control for Up to 72 Hours | For Coily, Curly, Straight, and Wavy, 100 mL / 3.3 Fl Oz

Olaplex Nº. 6 Bond Smoother: Leave-In Styling Treatment | Smooths, Conditions, & Strengthens | Frizz Control for Up to 72 Hours | For Coily, Curly, Straight, and Wavy, 100 mL / 3.3 Fl Oz

75
$22.40+31%
REVLON Infrared Ionic Hair Dryer with Diffuser & Concentrator, 2 Speed Settings, Blow Dryer with Tourmaline Technology for Frizz Control, 1875 Watt Power for Fast Drying, Suitable for All Hair Types

REVLON Infrared Ionic Hair Dryer with Diffuser & Concentrator, 2 Speed Settings, Blow Dryer with Tourmaline Technology for Frizz Control, 1875 Watt Power for Fast Drying, Suitable for All Hair Types

73
$26.19+35%
L3 Level 3 Styling Powder - Natural Look Mens Powder - Easy to Apply with No Oil or Greasy Residue (Small - 30 Grams)

L3 Level 3 Styling Powder - Natural Look Mens Powder - Easy to Apply with No Oil or Greasy Residue (Small - 30 Grams)

71
$9.80+14%
See all trending Haircare products

Frequently Asked Questions About Anne Beauty

Is Anne Beauty a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Anne Beauty is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is Anne Beauty safe to buy from? Is it a scam?

Anne Beauty has a Trustpilot rating of 3.8/5 based on 94 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B (36/100).

What is Anne Beauty's EcomScout rating and what does it mean?

Anne Beauty has an EcomScout rating of B (36/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Anne Beauty generate?

Anne Beauty receives approximately 13.9K visits per year with estimated monthly revenue of $1.2K - $2.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Anne Beauty use?

We detected 1 Shopify apps on Anne Beauty, including EZ Sidebar Menu+Sidebar Filter. The store uses the "Pixated - Sale theme" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Haircare store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Anne Beauty. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Haircare store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Anne Beauty Shopify store analysis • HaircareBeauty & Personal Care • Likely Dropshipper • Rating: B

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