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Articles of Style

articlesofstyle.com
78/100
EcomScout

Articles of Style receives an EcomScout Rating of S (78/100), ranking #66 out of 198,653 Shopify stores we track. This Menswear Fashion & Apparel store attracts 1.5M visits per year with estimated revenue of $650.7K - $1.4M/mo. It offers 831 products at an average price of $1058.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$650.7K - $1.4M/mo
Est. Traffic/mo
128.3K
Products
831
Top Market
US (49%)
Top Channel
direct (11%)
Trustpilot
4.5/5 (164)

Store Intelligence Summary

Traffic breakdown: direct 11%, referral 2%.

Product pricing: Average price of $1058 (range: $20 – $6500). Positioned in the premium segment.

Ad spend: Estimated $382/mo in paid search ($4.6K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.5/5 based on 164 reviews. Excellent reputation — customers rate this store highly.

Top markets: US (49%), GB (7%), CA (5%).

Best-selling product: HOW TO BUY MENSWEAR e-book by Dan Trepanier ($19.99). Other top sellers include 5 Fabric Swatches, Custom Builder Capsule (10 items), Chambray Shirt.

How is the EcomScout Rating calculated? The S grade (78/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Menswear Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$408K/mo
Total Stores
25
Avg Revenue
$16K/mo
Top 10% Threshold
$192K/mo

Competition Breakdown

12%
32%
40%
4%
12%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Menswear market generates $0M/month across 25 stores
  • 12% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Menswear stores earn $192K+/month
  • This store outperforms 92% of Menswear competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
45.3%
Pages/Visit
2.1
Avg. Time on Site
1m 1s
Avg. Product Price
$1058

Range: $20 - $6500

Rating Breakdown

Trustpilot90/100
Revenue Performance80/100
Traffic Growth80/100
Business Quality80/100
Marketing Efficiency50/100

Traffic Sources

direct11.4%
referral2.1%
organic0.0%
paid0.0%
social0.0%

Marketing & Ad Spend

Monthly Ad Spend

$382

Google Ads estimate

Yearly Ad Budget

$5K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
articles of styleEasy2K--
article of styleEasy400--
vegan suitsEasy380--
shoe lasting110--
styling online44$30.77$237

Trustpilot Rating

4.5

164 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
48.5%
🇬🇧United Kingdom
6.6%
🇨🇦Canada
4.7%
🇳🇬Nigeria
3.8%
🇮🇳India
3.2%

Analysis

Strengths

  • Strong revenue performance and growth
  • Excellent traffic and growth metrics
  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume
  • High-quality product catalog

Shopify Theme

Detecting theme...

Frequently Asked Questions About Articles of Style

Is Articles of Style a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Articles of Style is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Articles of Style safe to buy from? Is it a scam?

Articles of Style has a Trustpilot rating of 4.5/5 based on 164 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (78/100).

What is Articles of Style's EcomScout rating and what does it mean?

Articles of Style has an EcomScout rating of S (78/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Articles of Style generate?

Articles of Style receives approximately 1.5M visits per year with estimated monthly revenue of $650.7K - $1.4M/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Articles of Style use?

We detected 6 Shopify apps on Articles of Style, including Shop, Trustpilot, ReCharge Subscriptions and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Menswear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Articles of Style. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Menswear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Articles of Style Shopify store analysis • MenswearFashion & Apparel • Unlikely Dropshipper • Rating: S

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