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41/100
EcomScout

Auf1 receives an EcomScout Rating of B+ (41/100), ranking #22,914 out of 202,986 Shopify stores we track. This Natural Products and Health Solutions Health & Wellness store attracts 194.3K visits per year with estimated revenue of $12.4K - $24.9K/mo. It offers 2.4K products at an average price of $27.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$12.4K - $24.9K/mo
Est. Traffic/mo
16.2K
Products
2.4K
Top Market
AT (52%)
Top Channel
direct (51%)
Trustpilot
3.2/5 (16)

Store Intelligence Summary

Traffic breakdown: direct 51%, organic 18%, referral 8%, social 3%.

Product pricing: Average price of $27 (range: $2 – $100). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $1/mo in paid search ($12/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.2/5 based on 16 reviews. Mixed reviews — potential service or quality concerns.

Top markets: AT (52%), DE (47%), CH (1%).

Best-selling product: Insekten und Zecken Stop Spray ($14.9). Other top sellers include Halit-Kristallsalz fein (850g), Friedensmedaille 2026, Bio Sonnenöl mit Himbeersamen- und Karottensamenöl.

How is the EcomScout Rating calculated? The B+ grade (41/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Natural Products and Health Solutions Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$23K/mo
Total Stores
1
Avg Revenue
$23K/mo
Top 10% Threshold
$23K/mo

Competition Breakdown

100%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Natural Products and Health Solutions market generates $0M/month across 1 stores
  • This store outperforms 0% of Natural Products and Health Solutions competitors
  • Low average order value ($0) — consider bundling or upsells

Top Apps in Natural Products and Health Solutions

Analyzing...
Bounce Rate
38.0%
Pages/Visit
4.1
Avg. Time on Site
2m 31s
Avg. Product Price
$27

Range: $2 - $100

Rating Breakdown

Business Quality90/100
Trustpilot50/100
Traffic Growth45/100
Revenue Performance29/100
Marketing Efficiency22/100

Traffic Sources

direct51.3%
organic18.2%
referral8.3%
social3.1%
paid0.0%

Marketing & Ad Spend

Monthly Ad Spend

$1

Google Ads estimate

Yearly Ad Budget

$12

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo

Trustpilot Rating

3.2

16 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇦🇹Austria
51.7%
🇩🇪Germany
47.3%
🇨🇭Switzerland
1.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Frequently Asked Questions About Auf1

Is Auf1 a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Auf1 is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Auf1 safe to buy from? Is it a scam?

Auf1 has a Trustpilot rating of 3.2/5 based on 16 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is B+ (41/100).

What is Auf1's EcomScout rating and what does it mean?

Auf1 has an EcomScout rating of B+ (41/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Auf1 generate?

Auf1 receives approximately 194.3K visits per year with estimated monthly revenue of $12.4K - $24.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Auf1 use?

We detected 7 Shopify apps on Auf1, including Loox Photo Reviews, Back in Stock, Mailchimp and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Natural Products and Health Solutions store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Auf1. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Natural Products and Health Solutions store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Auf1 Shopify store analysis • Natural Products and Health SolutionsHealth & Wellness • Unlikely Dropshipper • Rating: B+

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