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The BackJoy Company

backjoy.com
54/100
EcomScout

The BackJoy Company receives an EcomScout Rating of A+ (54/100), ranking #35,835 out of 1,188,411 Shopify stores we track. This Auto Parts Automotive store attracts 101.4K visits per year with estimated revenue of $7.3K - $17.1K/mo. It offers 33 products at an average price of $49.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$7.3K - $17.1K/mo
Est. Traffic/mo
8.4K
Products
33
Top Market
US (71%)
Top Channel
N/A
Trustpilot
4.6/5 (931)

Store Intelligence Summary

Product pricing: Average price of $49 (range: $22 – $80). Mid-range pricing strategy.

Ad spend: Estimated $508/mo in paid search ($6.1K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.6/5 based on 931 reviews. Excellent reputation — customers rate this store highly.

Top markets: US (71%), PH (14%), GB (7%).

Best-selling product: SitzRight Seat Cushion | Tailbone Pressure Relieving Comfort | Waterproof ($61.99). Other top sellers include Trigger Point Relief Collapsible Massager, Perfect Fit Lumbar Support + HOT/COLD Packs, Kneeler Knee Cushion.

How is the EcomScout Rating calculated? The A+ grade (54/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Auto Parts Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$32.3M/mo
Total Stores
6,712
Avg Revenue
$5K/mo
Top 10% Threshold
$83K/mo

Competition Breakdown

28%
35%
23%
6%
9%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Auto Parts market generates $32M/month across 6,712 stores
  • 9% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Auto Parts stores earn $83K+/month
  • This store outperforms 94% of Auto Parts competitors
  • Low average order value ($0) — consider bundling or upsells
  • 573 enterprise stores (>$100K/mo) proves scalability in this market

Best Selling Products

SitSmart Relief Series | Posture Plus EVA  | Waterproof Seat | for 100 to 180 lbs | | Users recommend it for travel/outdoors /any chair /great for short car trips and sitting periods#1

SitSmart Relief Series | Posture Plus EVA | Waterproof Seat | for 100 to 180 lbs | | Users recommend it for travel/outdoors /any chair /great for short car trips and sitting periods

$54.45

The NEW SitSmart Core 2.0 Series | Best selling shape for 180 to 300 lbs Users recommend this fabric covered foam layer posture seat for sitting on any surface or seat  | travel  | Take Anywhere#2

The NEW SitSmart Core 2.0 Series | Best selling shape for 180 to 300 lbs Users recommend this fabric covered foam layer posture seat for sitting on any surface or seat | travel | Take Anywhere

$60.99

The NEW SitSmart Core 2.0 Series | LUX Posture Seat | Plush with Orthotic Action  | Best for 180 lbs to 300 lbs  | Users recommend this plush fabric with memory foam layered posture seat is great for long sitting on any surface or seat | Take Anywhere#3

The NEW SitSmart Core 2.0 Series | LUX Posture Seat | Plush with Orthotic Action | Best for 180 lbs to 300 lbs | Users recommend this plush fabric with memory foam layered posture seat is great for long sitting on any surface or seat | Take Anywhere

$72.99

SitzRight Seat Cushion | Tailbone Pressure Relieving Comfort | Waterproof#4

SitzRight Seat Cushion | Tailbone Pressure Relieving Comfort | Waterproof

$61.99

The New SitSmart Core Series |  Posture Core EVA  | Waterproof & Travel Friendly | Best for 180 lbs to 300 lbs | Users recommend it for travel/outdoors/car trips /any chair /great for short car trips and sitting periods#5

The New SitSmart Core Series | Posture Core EVA | Waterproof & Travel Friendly | Best for 180 lbs to 300 lbs | Users recommend it for travel/outdoors/car trips /any chair /great for short car trips and sitting periods

$54.99

SitSmart Relief Series | Best selling shape for 100 to 180 lbs | Users recommend this fabric covered foam layer posture seat for sitting on any surface or seat  | travel  | Take Anywhere#6

SitSmart Relief Series | Best selling shape for 100 to 180 lbs | Users recommend this fabric covered foam layer posture seat for sitting on any surface or seat | travel | Take Anywhere

$59.99

Trigger Point Relief Collapsible Massager#7

Trigger Point Relief Collapsible Massager

$26.99

Perfect Fit Lumbar Support + HOT/COLD Packs#8

Perfect Fit Lumbar Support + HOT/COLD Packs

$29.99

Kneeler Knee Cushion#9

Kneeler Knee Cushion

$24.99

The NEW SitSmart Core 2.0 Series | The Core FIT | All new woven blend Performance | More Grip | Users recommend this breathable fabric with high density foam layered  posture for long sitting on any surface | Take Anywhere | 180 to 300 lbs#10

The NEW SitSmart Core 2.0 Series | The Core FIT | All new woven blend Performance | More Grip | Users recommend this breathable fabric with high density foam layered posture for long sitting on any surface | Take Anywhere | 180 to 300 lbs

$79.99

Analyzing...
Bounce Rate
34.7%
Pages/Visit
2.4
Avg. Time on Site
2m 10s
Avg. Product Price
$49

Range: $22 - $80

Rating Breakdown

Trustpilot95/100
Business Quality80/100
Traffic Growth70/100
Revenue Performance31/100
Marketing Efficiency29/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$508

Google Ads estimate

Yearly Ad Budget

$6K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
backjoyEasy2K$0.40$310
sitzright seat cushion150--
backjoy pillow125--
how to use backjoy100--
backjoy seatEasy90$0.38$24

Trustpilot Rating

4.6

931 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
71.1%
🇵🇭Philippines
13.5%
🇬🇧United Kingdom
7.3%
🇨🇦Canada
5.3%
🇯🇵Japan
2.8%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Auto Parts Products

Products gaining popularity in Auto Parts right now, based on Amazon & Google Trends data.

bella 2 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk

bella 2 Slice Slim Toaster, Fits-anywhere™ Kitchenware, 6 Setting Shade Control with Reheat & Cancel Buttons, Fits sourdough, 10” Long Slot, Anti Jam & Auto Shutoff, 900 Watt, Oatmilk

58
$24.99+11%
See all trending Auto Parts products

Frequently Asked Questions About The BackJoy Company

Is The BackJoy Company a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, The BackJoy Company is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is The BackJoy Company safe to buy from? Is it a scam?

The BackJoy Company has a Trustpilot rating of 4.6/5 based on 931 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A+ (54/100).

What is The BackJoy Company's EcomScout rating and what does it mean?

The BackJoy Company has an EcomScout rating of A+ (54/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does The BackJoy Company generate?

The BackJoy Company receives approximately 101.4K visits per year with estimated monthly revenue of $7.3K - $17.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does The BackJoy Company use?

We detected 7 Shopify apps on The BackJoy Company, including Shop, Shopify Forms, Back in Stock and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Auto Parts store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against The BackJoy Company. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Auto Parts store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

The BackJoy Company Shopify store analysis • Auto PartsAutomotive • Unlikely Dropshipper • Rating: A+

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