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backpackhk.com

backpackhk.com
41/100
EcomScout

backpackhk.com receives an EcomScout Rating of B+ (41/100), ranking #22,854 out of 202,193 Shopify stores we track. This Outdoor Gear Sports & Outdoors store attracts 124.1K visits per year with estimated revenue of $7.3K - $15.9K/mo. It offers 842 products at an average price of $680.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$7.3K - $15.9K/mo
Est. Traffic/mo
10.3K
Products
842
Top Market
HK (73%)
Top Channel
direct (21%)

Store Intelligence Summary

Traffic breakdown: direct 21%.

Product pricing: Average price of $680 (range: $199 – $2599). Positioned in the premium segment.

0

Top markets: HK (73%), TW (10%), US (8%).

Best-selling product: Fjallraven Kanken Organizer 收納小幫手 收納袋 背板 ($304). Other top sellers include NIID Neo Nomad N1L Limo 長版機能胸包【香港行貨】| 升級納米防污防水布料 | 快拆磁吸肩扣極速快取單肩包 - Life Sports, Fjallraven Skule 24 輕量機能日用通勤背包【香港行貨】| 560g輕量化 | 15吋防震筆電夾層戶外行山背囊 - Life Sports.

How is the EcomScout Rating calculated? The B+ grade (41/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Outdoor Gear Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$3.5M/mo
Total Stores
313
Avg Revenue
$11K/mo
Top 10% Threshold
$175K/mo

Competition Breakdown

15%
33%
28%
9%
16%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Outdoor Gear market generates $4M/month across 313 stores
  • 16% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Outdoor Gear stores earn $175K+/month
  • This store outperforms 94% of Outdoor Gear competitors
  • Low average order value ($0) — consider bundling or upsells

Best Selling Products

Gregory Classic Belt Pouch 雙棲機能穿帶腰包袋【香港行貨】| 內置魔術空間分隔 | 數碼收納包中包隨身萬用包 - Life Sports#1

Gregory Classic Belt Pouch 雙棲機能穿帶腰包袋【香港行貨】| 內置魔術空間分隔 | 數碼收納包中包隨身萬用包 - Life Sports

$199

Gregory Shoulder Blade 3 DSP 經典復刻重磅耐磨雙肩背包【香港行貨】| 軍規級YKK大齒拉鍊 | 9口袋高階機能日用通勤行山背囊 - Life Sports#2

Gregory Shoulder Blade 3 DSP 經典復刻重磅耐磨雙肩背包【香港行貨】| 軍規級YKK大齒拉鍊 | 9口袋高階機能日用通勤行山背囊 - Life Sports

$1149

Gregory Suszy Penny Pack 貼身防盜機能腰包【香港行貨】| 隱蔽式後置安全口袋 | 專利舒適拉鍊拉環隨身斜孭小包 - Life Sports#3

Gregory Suszy Penny Pack 貼身防盜機能腰包【香港行貨】| 隱蔽式後置安全口袋 | 專利舒適拉鍊拉環隨身斜孭小包 - Life Sports

$359

Fjallraven Övik Card Holder 瑞典原產植物鞣製真皮卡片套【香港獨家發售】| 天然不含PFAS養皮工藝 | 經典小狐狸壓印皮革名片夾 - Life Sports#4

Fjallraven Övik Card Holder 瑞典原產植物鞣製真皮卡片套【香港獨家發售】| 天然不含PFAS養皮工藝 | 經典小狐狸壓印皮革名片夾 - Life Sports

$299

Fjallraven Kanken Organizer 收納小幫手 收納袋 背板#5

Fjallraven Kanken Organizer 收納小幫手 收納袋 背板

$304

NIID Neo Nomad N1L Limo 長版機能胸包【香港行貨】| 升級納米防污防水布料 | 快拆磁吸肩扣極速快取單肩包 - Life Sports#6

NIID Neo Nomad N1L Limo 長版機能胸包【香港行貨】| 升級納米防污防水布料 | 快拆磁吸肩扣極速快取單肩包 - Life Sports

$619

Fjallraven Kanken Graphics Laptop 限量插畫版防震15"電腦背包【香港行貨】加粗肩帶| G-1000 HeavyDuty S 耐磨布料 | 北極狐保育計劃18升通勤書包#7

Fjallraven Kanken Graphics Laptop 限量插畫版防震15"電腦背包【香港行貨】加粗肩帶| G-1000 HeavyDuty S 耐磨布料 | 北極狐保育計劃18升通勤書包

$1049

Fjallraven Kajka X-Lätt 45 輕量重裝遠足登山背囊【香港行貨】| 專利樺木內架與Vinylon F面料 | 模組化快拆全可調遠征包 - Life Sports#8

Fjallraven Kajka X-Lätt 45 輕量重裝遠足登山背囊【香港行貨】| 專利樺木內架與Vinylon F面料 | 模組化快拆全可調遠征包 - Life Sports

$2599

Fjallraven Abisko Hike Lite 20 輕量高包覆機能健行背包【香港行貨】| 跑背心一體化背負系統 | 模組化可拆卸式腰包 - Life Sports#9

Fjallraven Abisko Hike Lite 20 輕量高包覆機能健行背包【香港行貨】| 跑背心一體化背負系統 | 模組化可拆卸式腰包 - Life Sports

$1399

Fjallraven Skule 24 輕量機能日用通勤背包【香港行貨】| 560g輕量化 | 15吋防震筆電夾層戶外行山背囊 - Life Sports#10

Fjallraven Skule 24 輕量機能日用通勤背包【香港行貨】| 560g輕量化 | 15吋防震筆電夾層戶外行山背囊 - Life Sports

$780

Analyzing...
Bounce Rate
44.3%
Pages/Visit
1.9
Avg. Time on Site
21s
Avg. Product Price
$680

Range: $199 - $2599

Rating Breakdown

Business Quality80/100
Revenue Performance60/100
Traffic Growth35/100
Marketing Efficiency7/100

Traffic Sources

direct20.9%
organic0.0%
paid0.0%
social0.0%
referral0.0%

Top Countries

🇭🇰Hong Kong
73.4%
🇹🇼Taiwan
10.1%
🇺🇸United States
7.8%
🇹🇭Thailand
7.4%
🇯🇵Japan
1.3%

Analysis

Strengths

  • High business quality and trust indicators
  • High-quality product catalog

Weaknesses

  • Traffic and growth metrics are below average
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Invest in SEO, content marketing, and social media to drive more traffic
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (3)

Trending Outdoor Gear Products

Products gaining popularity in Outdoor Gear right now, based on Amazon & Google Trends data.

Camping Tent 2-4 Person, Waterproof Windproof Tent with Rainfly Easy Set up-Portable Dome Tents for Camping…

Camping Tent 2-4 Person, Waterproof Windproof Tent with Rainfly Easy Set up-Portable Dome Tents for Camping…

99
$39.99+113%
FanttikOutdoor Camping Tent 4/6/8/10 Person Instant Cabin Tent Setup in 60 Seconds with Rainfly & Windproof Portable with Carry Bag for Family Camping & Hiking

FanttikOutdoor Camping Tent 4/6/8/10 Person Instant Cabin Tent Setup in 60 Seconds with Rainfly & Windproof Portable with Carry Bag for Family Camping & Hiking

96
$127.99+69%
Men's Ankle High Waterproof Hiking Boots Outdoor Lightweight Shoes Trekking Trails Armadillo

Men's Ankle High Waterproof Hiking Boots Outdoor Lightweight Shoes Trekking Trails Armadillo

89
$46.68+64%
MATEIN Travel Laptop Backpack, Business Anti Theft Slim Sturdy Laptops Backpack Personal Item Bag, Water Resistant College School Computer Bag Gift for Men & Women Fits 15.6 Inch Notebook, Grey

MATEIN Travel Laptop Backpack, Business Anti Theft Slim Sturdy Laptops Backpack Personal Item Bag, Water Resistant College School Computer Bag Gift for Men & Women Fits 15.6 Inch Notebook, Grey

88
$19.79+187%
See all trending Outdoor Gear products

Frequently Asked Questions About backpackhk.com

Is backpackhk.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, backpackhk.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is backpackhk.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for backpackhk.com. However, our EcomScout rating is B+ (41/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is backpackhk.com's EcomScout rating and what does it mean?

backpackhk.com has an EcomScout rating of B+ (41/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does backpackhk.com generate?

backpackhk.com receives approximately 124.1K visits per year with estimated monthly revenue of $7.3K - $15.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does backpackhk.com use?

We detected 3 Shopify apps on backpackhk.com, including Shop, Judge.me Product Reviews, Block.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Outdoor Gear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against backpackhk.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Outdoor Gear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

backpackhk.com Shopify store analysis • Outdoor GearSports & Outdoors • Unlikely Dropshipper • Rating: B+

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