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BCBGMAXAZRIA

bcbg.com
70/100
EcomScout

BCBGMAXAZRIA receives an EcomScout Rating of S (70/100), ranking #730 out of 138,471 Shopify stores we track. This Apparel Retail store attracts 1.2M visits per year with estimated revenue of $379.3K - $867.0K/mo. It offers 452 products at an average price of $174.

Store descriptionShop fabulous dresses for any occasion, shoes, handbags, and more from BCBGMAXAZRIA. Discover the latest trends today and shop online for free shipping!

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$379.3K - $867.0K/mo
Est. Traffic/mo
99.1K
Products
452
Top Market
US (62%)
Top Channel
Search (76%)
Trustpilot
1.3/5 (121)

Store Intelligence Summary

Traffic breakdown: Search 76%, Direct 20%, Mail 3%. This indicates a content-driven organic growth strategy.

Product pricing: Average price of $174 (range: $67 – $498). Positioned in the premium segment.

Ad spend: Estimated $20.9K/mo in paid search ($250.3K/yr). Moderate paid strategy supplementing organic growth.

Customer trust: Trustpilot score 1.3/5 based on 121 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (62%), CA (8%), GB (5%).

Best-selling product: Luella Skirt ($228.00). Other top sellers include Faye Shirt, Amara Pant, Sydney Blazer.

How is the EcomScout Rating calculated? The S grade (70/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Apparel Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$48.9M/mo
Total Stores
32,395
Avg Revenue
$2K/mo
Top 10% Threshold
$10K/mo

Competition Breakdown

35%
54%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Apparel market generates $49M/month across 32,395 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 89% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Apparel stores earn $10K+/month
  • This store outperforms 85% of Apparel competitors
  • Jackets shows highest opportunity with $1,967 median revenue and medium competition
  • High average order value ($196) suggests premium positioning works well
  • 437 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
41.4%
Pages/Visit
2.5
Avg. Time on Site
1m 9s
Avg. Product Price
$174

Range: $67 - $498

Rating Breakdown

Marketing Efficiency85/100
Revenue Performance80/100
Business Quality80/100
Traffic Growth55/100
Trustpilot50/100

Traffic Sources

Search75.9%
Direct19.8%
Mail2.8%
Paid Referrals0.6%
Referrals0.5%
Social0.3%

Marketing & Ad Spend

Monthly Ad Spend

$21K

Google Ads estimate

Yearly Ad Budget

$250K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
bcbg34K$0.41$7.2K
bcbgmaxazriaEasy10K$0.56$12.3K
bcbgenerationEasy7K$0.26$3.0K
bcbg dressesEasy4K$0.45$208
lazaroEasy4K$0.39$78

Trustpilot Rating

1.3

121 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
61.9%
🇨🇦Canada
7.6%
🇬🇧United Kingdom
5.4%
🇫🇷France
5.3%
🇲🇽Mexico
2.4%

Analysis

Strengths

  • Strong revenue performance and growth
  • High business quality and trust indicators
  • Strong marketing efficiency and ROI

Shopify Theme

Detecting theme...

Top Keywords

bcbgmaxazriabcbgbcbg dressbcbg dressesbcbgeneration

Tech Stack & Apps

JavaScript

jQuery

Pre-Order

Pre-Order

E-commerce Platform

Shopify

Sales Channels

Shop

Reviews

Yotpo Reviews & UGCYotpo

CDN

AWS CloudFrontjsDelivr

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Frequently Asked Questions About BCBGMAXAZRIA

Is BCBGMAXAZRIA a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, BCBGMAXAZRIA is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is BCBGMAXAZRIA safe to buy from? Is it a scam?

BCBGMAXAZRIA has a Trustpilot rating of 1.3/5 based on 121 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (70/100).

What is BCBGMAXAZRIA's EcomScout rating and what does it mean?

BCBGMAXAZRIA has an EcomScout rating of S (70/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does BCBGMAXAZRIA generate?

BCBGMAXAZRIA receives approximately 1.2M visits per year with estimated monthly revenue of $379.3K - $867.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does BCBGMAXAZRIA use?

App detection data for BCBGMAXAZRIA is being updated. The store uses the "MAY 2026 - MEMORIAL DAY SALE" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Apparel store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against BCBGMAXAZRIA. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

BCBGMAXAZRIA Shopify store analysis • ApparelRetail • Unlikely Dropshipper • Rating: S

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