Bedfolk
bedfolk.comBedfolk receives an EcomScout Rating of S (69/100), ranking #4,037 out of 1,103,177 Shopify stores we track. This Bedding Home & Garden store attracts 732.2K visits per year with estimated revenue of $80.5K - $177.2K/mo. It offers 354 products at an average price of £86.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: paid 31%, organic 24%, direct 15%, referral 2%.
Product pricing: Average price of £86 (range: £20 – £239) — ≈ $110 USD. Positioned in the premium segment.
Ad spend: Estimated $977/mo in paid search ($11.7K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.6/5 based on 279 reviews. Excellent reputation — customers rate this store highly.
Top markets: GB (66%), US (10%), NL (5%).
Best-selling product: Linen Bedding Bundle - Nutmeg Pinstripe (£239). Other top sellers include The Dream Cotton Robe - Latte Stripe, Toddler Pillowcase - Honey, Cot Bed Fitted Sheet - Honey.
Bedding Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Bedding market generates $6M/month across 838 stores
- •10% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Bedding stores earn $98K+/month
- •This store outperforms 93% of Bedding competitors
- •Low average order value ($0) — consider bundling or upsells
- •82 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Bedding
Best Selling Products
#1Linen Bedding Bundle - Nutmeg Pinstripe
£239≈ $304
#2The Dream Cotton Robe - Latte Stripe
£145≈ $184
#3E-Gift Card
£25≈ $32
#4Gift Card
£25≈ $32
#5Toddler Pillowcase - Honey
£20≈ $25
#6Cot Bed Fitted Sheet - Honey
£40≈ $51
#7Toddler Duvet Cover - Honey
£65≈ $83
#8Luxe Cotton Oxford Square Pillowcase Pair - Clay
£70≈ $89
#9Luxe Cotton Oxford Square Pillowcase Pair - Snow
£70≈ $89
#10Luxe Cotton Oxford Square Pillowcase Pair - Latte
£70≈ $89
≈ $110 USD
Range: £20 - £239
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$977
Google Ads estimate
Yearly Ad Budget
$12K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| best sheets | 16K | $1.96 | $15.1K |
| duvets | 3K | $1.41 | $8.5K |
| bed linen | 2K | $1.64 | $5.1K |
| organic beddingEasy | 1K | $3.78 | $6.7K |
| bamboo duvet coverEasy | 400 | $1.05 | $1 |
Trustpilot Rating
279 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Shopify Theme
Tech Stack & Apps
Browse All Apps →Similar Stores
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Frequently Asked Questions About Bedfolk
Is Bedfolk a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Bedfolk is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Bedfolk safe to buy from? Is it a scam?
Bedfolk has a Trustpilot rating of 4.6/5 based on 279 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (69/100).
What is Bedfolk's EcomScout rating and what does it mean?
Bedfolk has an EcomScout rating of S (69/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Bedfolk generate?
Bedfolk receives approximately 732.2K visits per year with estimated monthly revenue of $80.5K - $177.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Bedfolk use?
We detected 8 Shopify apps on Bedfolk, including Klaviyo: Email Marketing & SMS, Yotpo Reviews & UGC, Pre-Order and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Bedding store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Bedfolk. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Bedding store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.