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Benini

benini.co.uk

Discover Benini - handmade swimwear and clothing by Issi. Customisable, UK-made pieces designed with love to fit you perfectly.

37/100
EcomScout Rating
Rank #23,065 of 126,240
Products
N/A
Category Rank
N/A

General Merchandise Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$3.5M/mo
Total Stores
336
Avg Revenue
$10K/mo
Top 10% Threshold
$137K/mo

Competition Breakdown

18%
31%
26%
10%
14%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The General Merchandise market generates $4M/month across 336 stores
  • 14% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of General Merchandise stores earn $137K+/month
  • This store outperforms 92% of General Merchandise competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
71.8%
Pages/Visit
1.0
Avg. Time on Site
0s

Rating Breakdown

Business Quality80/100
Trustpilot80/100
Traffic Growth30/100
Revenue Performance26/100

Traffic Sources

Search40.7%
Direct36.5%
Referrals13.4%
Social6.0%
Paid Referrals1.8%
Mail0.2%

Trustpilot Rating

4.7

34 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇬🇧United Kingdom
56.6%
🇬🇷Greece
20.3%
🇺🇸United States
20.2%
🇨🇭Switzerland
2.9%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Traffic and growth metrics are below average
  • Product catalog quality is poor
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Invest in SEO, content marketing, and social media to drive more traffic
  • Enhance product descriptions, add more images, and expand catalog
  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

leopard print bikinibeninistar topscunch

Tech Stack & Apps

E-commerce Platform

Shopify

Sales Channels

Shop

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

Reviews

TrustpilotTrustpilot

Popups

JustunoJustuno

Payment

Shopify Payments

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Frequently Asked Questions About Benini

Is Benini a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Benini is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Benini safe to buy from? Is it a scam?

Benini has a Trustpilot rating of 4.7/5 based on 34 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B (37/100).

What is Benini's EcomScout rating and what does it mean?

Benini has an EcomScout rating of B (37/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Benini generate?

Benini receives approximately 33.9K visits per year with estimated monthly revenue of $1.6K - $3.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Benini use?

App detection data for Benini is being updated. The store uses the "Supply" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this General Merchandise store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Benini. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a General Merchandise store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Benini Shopify store analysis • General MerchandiseRetail • Unlikely Dropshipper • Rating: B

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