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38/100
EcomScout

Blackroll receives an EcomScout Rating of B (38/100), ranking #22,949 out of 139,079 Shopify stores we track. This Home Improvement Retail store attracts 16.4K visits per year with estimated revenue of $23 - $53/mo. It offers 22 products at an average price of $1398.

Store descriptionTienda de artículos para entrenamiento y recuperación ⚫. Productos de la más alta calidad con los que podrás hacer ejercicio y cuidar a tu cuerpo 💪. Encuentra bandas / ligas de resistencia, foam rollers, soporte de postura, kit para corredores y mucho más. Aumenta músculos, cuida tu salud y elimina el estrés ✅.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$23 - $53/mo
Est. Traffic/mo
1.4K
Products
22
Top Market
MX (77%)
Top Channel
N/A
Trustpilot
4.4/5 (850)

Store Intelligence Summary

Product pricing: Average price of $1398 (range: $199 – $5999). Positioned in the premium segment.

Customer trust: Trustpilot score 4.4/5 based on 850 reviews. Good standing with customers.

Top markets: MX (77%), US (12%), PE (11%).

Best-selling product: BLACKROLL® STANDARD FOAM ROLLER ($1059.00). Other top sellers include BLACKROLL® MED FOAM ROLLER, BLACKROLL® STANDARD 45 FOAM ROLLER, Pelota de Masaje Ball.

How is the EcomScout Rating calculated? The B grade (38/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Home Improvement Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$17.9M/mo
Total Stores
1,035
Avg Revenue
$17K/mo
Top 10% Threshold
$179K/mo

Competition Breakdown

11%
29%
30%
12%
18%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Home Improvement market generates $18M/month across 1,035 stores
  • 18% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Home Improvement stores earn $179K+/month
  • This store outperforms 90% of Home Improvement competitors
  • Low average order value ($0) — consider bundling or upsells
  • 182 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
35.3%
Pages/Visit
3.0
Avg. Time on Site
1m 15s
Avg. Product Price
$1398

Range: $199 - $5999

Rating Breakdown

Trustpilot95/100
Business Quality80/100
Traffic Growth30/100
Revenue Performance22/100

Traffic Sources

Social0.0%
Paid Referrals0.0%
Mail0.0%
Referrals0.0%
Search0.0%
Direct0.0%

Trustpilot Rating

4.4

850 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇲🇽Mexico
77.1%
🇺🇸United States
11.6%
🇵🇪Peru
11.2%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Traffic and growth metrics are below average
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Invest in SEO, content marketing, and social media to drive more traffic
  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

ligas para hacer ejerciciofoam rollermasage pistolmassage gunballs

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (1)

Analytics

HotjarGoogle Analytics

Fonts

Adobe Fonts

E-commerce Platform

Shopify

Email Marketing

PrivyPrivyMailchimp

Social Proof

Privy

Popups

Privy

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Frequently Asked Questions About Blackroll

Is Blackroll a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Blackroll is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Blackroll safe to buy from? Is it a scam?

Blackroll has a Trustpilot rating of 4.4/5 based on 850 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B (38/100).

What is Blackroll's EcomScout rating and what does it mean?

Blackroll has an EcomScout rating of B (38/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Blackroll generate?

Blackroll receives approximately 16.4K visits per year with estimated monthly revenue of $23 - $53/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Blackroll use?

We detected 1 Shopify apps on Blackroll, including Ada IQ: Slideshow Image Slider. The store uses the "Unknown" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Home Improvement store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Blackroll. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Home Improvement store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Blackroll Shopify store analysis • Home ImprovementRetail • Unlikely Dropshipper • Rating: B

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