Back to Stores
BLUMAAN homepage screenshot
55/100
EcomScout

BLUMAAN receives an EcomScout Rating of A+ (55/100), ranking #8,201 out of 199,057 Shopify stores we track. This Hair Care Beauty & Personal Care store attracts 522.4K visits per year with estimated revenue of $47.9K - $93.2K/mo. It offers 22 products at an average price of $58.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$47.9K - $93.2K/mo
Est. Traffic/mo
43.5K
Products
22
Top Market
US (44%)
Top Channel
organic (65%)
Trustpilot
3.6/5 (38)

Store Intelligence Summary

Traffic breakdown: organic 65%, direct 14%, social 9%, referral 6%.

Product pricing: Average price of $58 (range: $25 – $198). Mid-range pricing strategy.

Ad spend: Estimated $700/mo in paid search ($8.4K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 3.6/5 based on 38 reviews. Good standing with customers.

Top markets: US (44%), CH (9%), FR (8%).

Best-selling product: Thick Hair Control System ($52.2). Other top sellers include Hair Volume & Thickening System, Texture Waves Hair Bundle, Wax Fiber.

How is the EcomScout Rating calculated? The A+ grade (55/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Hair Care Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$847K/mo
Total Stores
194
Avg Revenue
$4K/mo
Top 10% Threshold
$148K/mo

Competition Breakdown

18%
45%
18%
6%
13%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Hair Care market generates $1M/month across 194 stores
  • 13% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Hair Care stores earn $148K+/month
  • This store outperforms 97% of Hair Care competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
35.3%
Pages/Visit
2.8
Avg. Time on Site
1m 7s
Avg. Product Price
$58

Range: $25 - $198

Rating Breakdown

Business Quality80/100
Trustpilot60/100
Revenue Performance56/100
Traffic Growth50/100
Marketing Efficiency36/100

Traffic Sources

organic65.2%
direct14.3%
social8.7%
referral5.7%
paid0.0%

Marketing & Ad Spend

Monthly Ad Spend

$700

Google Ads estimate

Yearly Ad Budget

$8K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
blumaanEasy2K--
blumaan cavalier clayEasy720--
blumaan hairEasy400--
bluman360$0.86$1
original by blumaanEasy320--

Trustpilot Rating

3.6

38 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
43.7%
🇨🇭Switzerland
9.3%
🇫🇷France
7.8%
🇮🇳India
6.0%
🇨🇦Canada
3.6%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Aussie Miracle Moist with Avocado & Jojoba Oil, Paraben Free Conditioner, 26.2 fl oz

Aussie Miracle Moist with Avocado & Jojoba Oil, Paraben Free Conditioner, 26.2 fl oz

97
$7.97+272%
ZVOREI 8Pcs Hair Brushes Set with 4Pcs Topsy Hair Tail Tools 1Pcs Bristle Teasing Hair Brush 1Pcs Edge Control Brush 2Pcs Metal Pin Rat Tail Combs for Woman Girl hair Styling,Edge&Back Brushing,Pink

ZVOREI 8Pcs Hair Brushes Set with 4Pcs Topsy Hair Tail Tools 1Pcs Bristle Teasing Hair Brush 1Pcs Edge Control Brush 2Pcs Metal Pin Rat Tail Combs for Woman Girl hair Styling,Edge&Back Brushing,Pink

94
$2.98+107%
L3 Level 3 Styling Powder - Natural Look Mens Powder - Easy to Apply with No Oil or Greasy Residue (Small - 30 Grams)

L3 Level 3 Styling Powder - Natural Look Mens Powder - Easy to Apply with No Oil or Greasy Residue (Small - 30 Grams)

90
$9.80+118%
slopehill Professional Ionic Hair Dryer, Powerful 1800W Fast Drying Low Noise Blow Dryer with 2 Concentrator Nozzle 1 Diffuser Attachments for Home Salon Travel (Black)

slopehill Professional Ionic Hair Dryer, Powerful 1800W Fast Drying Low Noise Blow Dryer with 2 Concentrator Nozzle 1 Diffuser Attachments for Home Salon Travel (Black)

89
$29.96+173%
Explore all trending products

Frequently Asked Questions About BLUMAAN

Is BLUMAAN a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, BLUMAAN is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is BLUMAAN safe to buy from? Is it a scam?

BLUMAAN has a Trustpilot rating of 3.6/5 based on 38 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is A+ (55/100).

What is BLUMAAN's EcomScout rating and what does it mean?

BLUMAAN has an EcomScout rating of A+ (55/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does BLUMAAN generate?

BLUMAAN receives approximately 522.4K visits per year with estimated monthly revenue of $47.9K - $93.2K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does BLUMAAN use?

We detected 19 Shopify apps on BLUMAAN, including Shop, Trustpilot, UpPromote Affiliate Marketing and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Hair Care store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against BLUMAAN. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Hair Care store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

BLUMAAN Shopify store analysis • Hair CareBeauty & Personal Care • Unlikely Dropshipper • Rating: A+

Last updated: