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Boody AU

boody.com.au

Boody creates beautiful, sustainable & ethical bamboo clothing, designed for pure comfort. Shop bamboo underwear, socks, t-shirts, organic baby clothes & more!

72/100
EcomScout Rating
Rank #478 of 126,240
Products
434
Category Rank
#69
in Apparel

Apparel Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$51.0M/mo
Total Stores
32,395
Avg Revenue
$2K/mo
Top 10% Threshold
$9K/mo

Competition Breakdown

35%
54%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Apparel market generates $51M/month across 32,395 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 89% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Apparel stores earn $9K+/month
  • This store outperforms 83% of Apparel competitors
  • Jackets shows highest opportunity with $1,967 median revenue and medium competition
  • High average order value ($196) suggests premium positioning works well
  • 437 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
28.7%
Pages/Visit
4.7
Avg. Time on Site
2m 39s
Avg. Product Price
$41

Range: $3 - $130

Rating Breakdown

Trustpilot95/100
Revenue Performance76/100
Business Quality76/100
Traffic Growth65/100
Marketing Efficiency36/100

Traffic Sources

Search46.8%
Direct23.6%
Social12.9%
Paid Referrals6.4%
Mail5.9%
Referrals1.6%

Marketing & Ad Spend

Monthly Ad Spend

$401

Google Ads estimate

Yearly Ad Budget

$5K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
womens socksEasy3K$0.55$3.0K
boody discount codeEasy180--
black friday australiaEasy135--
bloody underwearEasy110$0.01-
baby gear australia101--

Trustpilot Rating

4.6

680 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇦🇺Australia
84.3%
🇺🇸United States
8.7%
🇻🇳Vietnam
2.0%
🇧🇷Brazil
0.9%
🇳🇿New Zealand
0.9%

Analysis

Strengths

  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords

Shopify Theme

Detecting theme...

Top Keywords

boodyboody underwearboody australiabamboo underwearperiod underwear

Tech Stack & Apps

Browse All Apps →

Analytics

Google AnalyticsGoogle Tag Manager

E-commerce Platform

Shopify

Reviews

Yotpo Reviews & UGCYotpoJudge.me Product ReviewsJudge.me

Bundles

Bundle Discount

Recommendations

NostoNostoNosto Visual UGC

JavaScript

React

Trending Apparel Products

Products gaining popularity in Apparel right now, based on Amazon & Google Trends data.

Women's Pull-On Mid Rise Stretchy Knit Jegging (Available in Plus Size)

Women's Pull-On Mid Rise Stretchy Knit Jegging (Available in Plus Size)

84
$8.79+31%
Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks

Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks

83
$17.99+31%
WEACZZY Women's Summer Short Sleeve Casual Dresses V-Neck Floral Party Dress with Pockets

WEACZZY Women's Summer Short Sleeve Casual Dresses V-Neck Floral Party Dress with Pockets

83
$1073.78+31%
YBSKG Women Sexy Tube Top Silk Dress Strapless Ruched Waist Ruffle Tiered Layer Mini Dress Party Short Dresses

YBSKG Women Sexy Tube Top Silk Dress Strapless Ruched Waist Ruffle Tiered Layer Mini Dress Party Short Dresses

78
$1168.24+31%
See all trending Apparel products

Frequently Asked Questions About Boody AU

Is Boody AU a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Boody AU is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is Boody AU safe to buy from? Is it a scam?

Boody AU has a Trustpilot rating of 4.6/5 based on 680 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (72/100).

What is Boody AU's EcomScout rating and what does it mean?

Boody AU has an EcomScout rating of S (72/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Boody AU generate?

Boody AU receives approximately 8.2M visits per year with estimated monthly revenue of $370.7K - $864.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Boody AU use?

We detected 2 Shopify apps on Boody AU, including スマホナビゲーション|リテリア Navigation, Klaviyo Reviews. The store uses the "v2.7.0 | July 26 | Emerald Green ANZ" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Apparel store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Boody AU. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Boody AU Shopify store analysis • ApparelRetail • Likely Dropshipper • Rating: S

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