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Brainchild

brainchild.dk
A+
58/100
EcomScout

Brainchild receives an EcomScout Rating of A+ (58/100), ranking #23,414 out of 1,198,884 Shopify stores we track. This Home Decor Home & Garden store attracts 35.2K visits per year with estimated revenue of $2.5K - $5.5K/mo. It offers 463 products at an average price of DKK 694.

Analysis by EcomScout Research Team · How we calculate ratings

Home DecorHome & GardenFurniture & Accessories
Est. Revenue/mo
$2.5K - $5.5K/mo
Est. Traffic/mo
2.9K
Products
463
Top Market
DK (100%)
Top Channel
N/A
Trustpilot
4.7/5 (696)

Store Intelligence Summary

Product pricing: Average price of DKK 694 (range: DKK 100 – DKK 2,499) — ≈ $104 USD. Positioned in the premium segment.

Ad spend: Estimated $3/mo in paid search ($36/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.7/5 based on 696 reviews. Excellent reputation — customers rate this store highly.

Top markets: DK (100%).

Best-selling product: Brainchild – Bordlampe – Ægget Lampen (DKK 2,499). Other top sellers include Brainchild – 3 valgfri plakater – Klassisk – 50x70 cm, Brainchild – 3 valgfri plakater – Klassisk – 30×40 cm, Brainchild – Træfigur – Kogle Figuren – Mahogni – Messing.

How is the EcomScout Rating calculated? The A+ grade (58/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Home Decor Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$45.0M/mo
Total Stores
21,610
Avg Revenue
$2K/mo
Top 10% Threshold
$37K/mo

Competition Breakdown

38%
36%
18%
5%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Home Decor market generates $45M/month across 21,610 stores
  • •5% are enterprise stores (>$100K/mo) — achievable market
  • •74% of stores earn less than $10K/month — relatively low barrier to entry
  • •Top 10% of Home Decor stores earn $37K+/month
  • •This store outperforms 94% of Home Decor competitors
  • •Low average order value ($0) — consider bundling or upsells
  • •1082 enterprise stores (>$100K/mo) proves scalability in this market

Top Apps in Home Decor

Shop96%Block69%Judge.me Product Reviews34%Pre-Order30%

Best Selling Products

Brainchild – Bordlampe – Ægget Lampen#1

Brainchild – Bordlampe – Ægget Lampen

DKK 2,499≈ $375

Brainchild – 3 valgfri plakater – Klassisk – 50x70 cm#2

Brainchild – 3 valgfri plakater – Klassisk – 50x70 cm

DKK 1,499≈ $225

Brainchild – 3 valgfri plakater – Klassisk – 30×40 cm#3

Brainchild – 3 valgfri plakater – Klassisk – 30×40 cm

DKK 1,049≈ $157

Brainchild – Træfigur – Kogle Figuren – Mahogni – Messing#4

Brainchild – Træfigur – Kogle Figuren – Mahogni – Messing

DKK 899≈ $135

Brainchild – Plakat – Klassisk – Sort – Kogle#5

Brainchild – Plakat – Klassisk – Sort – Kogle

DKK 199≈ $30

Brainchild – 2 sæt valgfri sengetøj#6

Brainchild – 2 sæt valgfri sengetøj

DKK 1,299≈ $195

Brainchild – Plakat – Klassisk – Brun – Ægget Figuren#7

Brainchild – Plakat – Klassisk – Brun – Ægget Figuren

DKK 199≈ $30

Brainchild – Plaid – Sandfarvet / Råhvid – UDSALG#8

Brainchild – Plaid – Sandfarvet / Råhvid – UDSALG

DKK 399≈ $60

Brainchild – Plakat – Klassisk – Sort baggrund – Hvid Svane#9

Brainchild – Plakat – Klassisk – Sort baggrund – Hvid Svane

DKK 199≈ $30

Brainchild – Plakat – Klassisk – Sort – Ægget Figuren#10

Brainchild – Plakat – Klassisk – Sort – Ægget Figuren

DKK 199≈ $30

Analyzing...
Bounce Rate
35.4%
Pages/Visit
1.7
Avg. Time on Site
21s
Avg. Product Price
DKK 694

≈ $104 USD

Range: DKK 100 - DKK 2,499

Rating Breakdown

Trustpilot95/100
Business Quality80/100
Traffic Growth55/100
Revenue Performance50/100
Marketing Efficiency22/100

Traffic Sources

organic0.0%
paid0.0%
social0.0%
direct0.0%
referral0.0%

Marketing & Ad Spend

Monthly Ad Spend

$3

Google Ads estimate

Yearly Ad Budget

$36

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
plakater danmark7--

Trustpilot Rating

4.7

696 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇩🇰Denmark
100.0%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (2)

Trustpilot3.5Klaviyo: Email Marketing & SMS

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Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Lazebox Coasters Set of 8 for Drinks, 4 Inch Large Coasters for Coffee Table, Tabletop Protection for Hot & Cold Drinks, Versatile Coasters for Home Decor, Non-Slip & Easy to Clean, Coffee

Lazebox Coasters Set of 8 for Drinks, 4 Inch Large Coasters for Coffee Table, Tabletop Protection for Hot & Cold Drinks, Versatile Coasters for Home Decor, Non-Slip & Easy to Clean, Coffee

78
$7.99-4%
Innqoo Candle Warmer Lamp with Timer, Dimmable Candle Warmer for Jar Candles, Height Adjustable Wax Melts Warmer, Birthday Gifts for Women Mom, House Warming Gifts New Home Decor | Dimmable Candle Warmer for Jar Candles, Height Adjustable Wax Melts Warmer, Room Decor House Warming Gifts New

Innqoo Candle Warmer Lamp with Timer, Dimmable Candle Warmer for Jar Candles, Height Adjustable Wax Melts Warmer, Birthday Gifts for Women Mom, House Warming Gifts New Home Decor | Dimmable Candle Warmer for Jar Candles, Height Adjustable Wax Melts Warmer, Room Decor House Warming Gifts New

73
$18.99+15%
Homedics Tabletop Water Fountain, Home Décor Soothing Sound Machine | Automatic Pump, Deep Basin & Natural River Rocks. Indoor Zen Relaxation for Office, Living Room, or Bedroom, 8.25” Tall

Homedics Tabletop Water Fountain, Home Décor Soothing Sound Machine | Automatic Pump, Deep Basin & Natural River Rocks. Indoor Zen Relaxation for Office, Living Room, or Bedroom, 8.25” Tall

70
$24.00+15%
OLANLY Bathroom Rugs 30x20, Extra Soft Absorbent Chenille Bath Rugs | Grey, Quick-Drying Rubber Backing, Machine Washable Bath Mat for Bathroom Floor, Tub and Shower, Home Decor Accessories

OLANLY Bathroom Rugs 30x20, Extra Soft Absorbent Chenille Bath Rugs | Grey, Quick-Drying Rubber Backing, Machine Washable Bath Mat for Bathroom Floor, Tub and Shower, Home Decor Accessories

68
$9.37+15%
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Frequently Asked Questions About Brainchild

Is Brainchild a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Brainchild is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Brainchild safe to buy from? Is it a scam?

Brainchild has a Trustpilot rating of 4.7/5 based on 696 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is A+ (58/100).

What is Brainchild's EcomScout rating and what does it mean?

Brainchild has an EcomScout rating of A+ (58/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Brainchild generate?

Brainchild receives approximately 35.2K visits per year with estimated monthly revenue of $2.5K - $5.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Brainchild use?

We detected 2 Shopify apps on Brainchild, including Trustpilot, Klaviyo: Email Marketing & SMS.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Home Decor store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Brainchild. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Home Decor store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Brainchild Shopify store analysis • Home Decor • Home & Garden • Unlikely Dropshipper • Rating: A+

Last updated: August 13, 2026

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