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brilliage.jp

brilliage.jp
S
60/100
EcomScout

brilliage.jp receives an EcomScout Rating of S (60/100), ranking #18,173 out of 1,190,700 Shopify stores we track. This Makeup Beauty & Personal Care store attracts 1.4M visits per year with estimated revenue of $4.0K - $7.8K/mo. It offers 224 products at an average price of ¥4,298.

Analysis by EcomScout Research Team · How we calculate ratings

MakeupBeauty & Personal CareMakeup Products
Est. Revenue/mo
$4.0K - $7.8K/mo
Est. Traffic/mo
114.2K
Products
224
Top Market
JP (99%)
Top Channel
organic (32%)

Store Intelligence Summary

Traffic breakdown: organic 32%, direct 27%, paid 16%, social 10%.

Product pricing: Average price of ¥4,298 (range: ¥1,650 – ¥6,710) — ≈ $29 USD. Budget-friendly positioning targeting volume sales.

Top markets: JP (99%), RU (1%).

Best-selling product: カモフラージュ コンシーラーチーク (¥4,400). Other top sellers include ワイドフィンガーブラシ, スキンプライマー UV プロテクター(フェイス&ボディ) 30g, リセッティングバーム.

How is the EcomScout Rating calculated? The S grade (60/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Makeup Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$1.8M/mo
Total Stores
1,478
Avg Revenue
$1K/mo
Top 10% Threshold
$6K/mo

Competition Breakdown

43%
49%
6%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Makeup market generates $2M/month across 1,478 stores
  • •1% are enterprise stores (>$100K/mo) — achievable market
  • •92% of stores earn less than $10K/month — relatively low barrier to entry
  • •Top 10% of Makeup stores earn $6K+/month
  • •This store outperforms 81% of Makeup competitors
  • •High average order value ($183) suggests premium positioning works well

Top Apps in Makeup

Block43%Shop42%Judge.me Product Reviews27%Advanced Predictive Search23%

Best Selling Products

カモフラージュ コンシーラーチーク#1

カモフラージュ コンシーラーチーク

¥4,400≈ $29

ワイドフィンガーブラシ#2

ワイドフィンガーブラシ

¥4,180≈ $28

スキンプライマー UV プロテクター(フェイス&ボディ) 30g#3

スキンプライマー UV プロテクター(フェイス&ボディ) 30g

¥4,950≈ $33

リセッティングバーム#4

リセッティングバーム

¥4,400≈ $29

メイクアップベース フェイスレスポンサー プラス 33g#5

メイクアップベース フェイスレスポンサー プラス 33g

¥4,950≈ $33

フィンガーブラシ#6

フィンガーブラシ

¥2,530≈ $17

パウダリーファンデーション レジェンダリーグロウ リフィル#7

パウダリーファンデーション レジェンダリーグロウ リフィル

¥5,500≈ $37

メイクアップベース フェイスレスポンサー 55g#8

メイクアップベース フェイスレスポンサー 55g

¥6,710≈ $45

メイクアップベース フェイスレスポンサー 33g#9

メイクアップベース フェイスレスポンサー 33g

¥4,950≈ $33

【特典】グロス リップ カラー#10

【特典】グロス リップ カラー

Analyzing...
Bounce Rate
46.1%
Pages/Visit
5.5
Avg. Time on Site
2m 23s
Avg. Product Price
¥4,298

≈ $29 USD

Range: ¥1,650 - ¥6,710

Rating Breakdown

Traffic Growth85/100
Revenue Performance80/100
Business Quality80/100

Traffic Sources

organic32.5%
direct26.7%
paid15.7%
social10.5%
referral2.9%

Top Countries

🇯🇵Japan
99.4%
🇷🇺Russia
0.6%

Analysis

Strengths

  • Strong revenue performance and growth
  • Excellent traffic and growth metrics
  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Start building your keyword presence: invest in SEO content and consider PPC campaigns to establish visibility
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (8)

Pre-OrderSale BadgeFrequently Bought TogetherForm BuilderShopify FlowShopOlwrBootstrap

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Trending Makeup Products

Products gaining popularity in Makeup right now, based on Amazon & Google Trends data.

L'Oreal Paris Infallible 3-Second Setting Spray Mist, Microfine Mist for up to 36HR Wear, Clear, 1.76 oz

L'Oreal Paris Infallible 3-Second Setting Spray Mist, Microfine Mist for up to 36HR Wear, Clear, 1.76 oz

67
$10.98+19%
Maybelline Lash Sensational Sky High Washable Mascara Makeup, Volumizing, Lengthening, Defining, Curling, Multiplying, Buildable Formula, Blackest Black, 1 Count

Maybelline Lash Sensational Sky High Washable Mascara Makeup, Volumizing, Lengthening, Defining, Curling, Multiplying, Buildable Formula, Blackest Black, 1 Count

63
$10.82+200%
Color Changing Foundation Stick, White Foundation for Mature Skin, Medium | Foundation Stick with Detachable Brush Moisturizing, Long-lasting Dewy Finish, Primer for Face Before Makeup Even Skin Tone

Color Changing Foundation Stick, White Foundation for Mature Skin, Medium | Foundation Stick with Detachable Brush Moisturizing, Long-lasting Dewy Finish, Primer for Face Before Makeup Even Skin Tone

62
$19.99+19%
e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer for Smoothing Skin & Gripping Makeup, Moisturizing & Priming, Vegan & Cruelty-Free, 0.811 Fl Oz

e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer for Smoothing Skin & Gripping Makeup, Moisturizing & Priming, Vegan & Cruelty-Free, 0.811 Fl Oz

58
$10.00+33%
See all trending Makeup products

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Frequently Asked Questions About brilliage.jp

Is brilliage.jp a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, brilliage.jp is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is brilliage.jp safe to buy from? Is it a scam?

We don't have Trustpilot review data for brilliage.jp. However, our EcomScout rating is S (60/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is brilliage.jp's EcomScout rating and what does it mean?

brilliage.jp has an EcomScout rating of S (60/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does brilliage.jp generate?

brilliage.jp receives approximately 1.4M visits per year with estimated monthly revenue of $4.0K - $7.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does brilliage.jp use?

We detected 8 Shopify apps on brilliage.jp, including Pre-Order, Sale Badge, Frequently Bought Together and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Makeup store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against brilliage.jp. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Makeup store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

brilliage.jp Shopify store analysis • Makeup • Beauty & Personal Care • Unlikely Dropshipper • Rating: S

Last updated: August 9, 2026

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