Bug-A-Salt
bugasalt.deBug-A-Salt receives an EcomScout Rating of A+ (55/100), ranking #32,401 out of 1,189,240 Shopify stores we track. This Outdoor Gear Sports & Outdoors store attracts 172.6K visits per year with estimated revenue of $18.1K - $39.1K/mo. It offers 15 products at an average price of €89.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: organic 66%, paid 16%, direct 9%, social 7%.
Product pricing: Average price of €89 (range: €60 – €124) — ≈ $97 USD. Mid-range pricing strategy.
Ad spend: Estimated $1/mo in paid search ($12/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 3.5/5 based on 79 reviews. Good standing with customers.
Top markets: DE (70%), FR (14%), AT (11%).
Best-selling product: Bug-A-Salt 3.0 Black Fly (€59.99). Other top sellers include Bug-A-Salt 3.0 Yellow, Bug-A-Salt 3.0 Realtree Camo, Bug-A-Salt 3.0 Advanced Combat Fibre Optic.
Outdoor Gear Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Outdoor Gear market generates $30M/month across 8,319 stores
- •8% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Outdoor Gear stores earn $71K+/month
- •This store outperforms 95% of Outdoor Gear competitors
- •Low average order value ($0) — consider bundling or upsells
- •624 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Outdoor Gear
Best Selling Products
#1Bug-A-Salt 3.0 Black Fly
€59.99≈ $65
#2Bug-A-Salt 3.0 Yellow
€59.99≈ $65
#3Bug-A-Salt 3.0 Realtree Camo
€64.99≈ $71
#4Bug-A-Salt 3.0 Advanced Combat Fibre Optic
€64.99≈ $71
#5Bug-A-Salt 3.0 Orange Crush Edition
€61.99≈ $68
#6Bug-A-Salt 3.0 Black Fly Two Pack
€113.98≈ $124
#7Bug-A-Salt 3.0 Realtree Camo Two Pack
€123.98≈ $135
#8Bug-A-Salt 3.0 Advanced Combat Two Pack
€123.98≈ $135
#9Bug-A-Salt 3.0 Yellow Two Pack
€113.98≈ $124
#10Bug-A-Salt 3.0 Pink Passion
€61.99≈ $68
≈ $97 USD
Range: €60 - €124
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$1
Google Ads estimate
Yearly Ad Budget
$12
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|
Trustpilot Rating
79 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (3)
Similar Stores
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Frequently Asked Questions About Bug-A-Salt
Is Bug-A-Salt a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Bug-A-Salt is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Bug-A-Salt safe to buy from? Is it a scam?
Bug-A-Salt has a Trustpilot rating of 3.5/5 based on 79 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is A+ (55/100).
What is Bug-A-Salt's EcomScout rating and what does it mean?
Bug-A-Salt has an EcomScout rating of A+ (55/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Bug-A-Salt generate?
Bug-A-Salt receives approximately 172.6K visits per year with estimated monthly revenue of $18.1K - $39.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Bug-A-Salt use?
We detected 3 Shopify apps on Bug-A-Salt, including Shop, Klaviyo: Email Marketing & SMS, Block.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Outdoor Gear store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Bug-A-Salt. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Outdoor Gear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.