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Freddie homepage screenshot
63/100
EcomScout

Freddie receives an EcomScout Rating of S (63/100), ranking #6,469 out of 782,185 Shopify stores we track. This Cleaning Supplies Home & Garden store attracts 556.8K visits per year with estimated revenue of $23.5K - $51.8K/mo. It offers 103 products at an average price of $36.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$23.5K - $51.8K/mo
Est. Traffic/mo
46.4K
Products
103
Top Market
US (70%)
Top Channel
direct (27%)
Trustpilot
4.7/5 (2,646)

Store Intelligence Summary

Traffic breakdown: direct 27%, organic 12%, social 11%, paid 5%.

Product pricing: Average price of $36 (range: $20 – $67). Budget-friendly positioning targeting volume sales.

Ad spend: Estimated $593/mo in paid search ($7.1K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.7/5 based on 2,646 reviews. Excellent reputation — customers rate this store highly.

Top markets: US (70%), GB (10%), CA (6%).

Best-selling product: Laundry Detergent Sheets ($26.65). Other top sellers include Toilet Cleaning Sheets, Floor Cleaning Sheets, Dishwasher Detergent Sheets.

How is the EcomScout Rating calculated? The S grade (63/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Cleaning Supplies Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$207K/mo
Total Stores
197
Avg Revenue
$1K/mo
Top 10% Threshold
$19K/mo

Competition Breakdown

50%
35%
11%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Cleaning Supplies market generates $0M/month across 197 stores
  • 2% are enterprise stores (>$100K/mo) — achievable market
  • 85% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Cleaning Supplies stores earn $19K+/month
  • This store outperforms 95% of Cleaning Supplies competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
38.4%
Pages/Visit
2.5
Avg. Time on Site
1m 12s
Avg. Product Price
$36

Range: $20 - $67

Rating Breakdown

Trustpilot100/100
Business Quality80/100
Traffic Growth75/100
Revenue Performance46/100
Marketing Efficiency36/100

Traffic Sources

direct26.6%
organic11.6%
social10.8%
paid5.5%
referral4.4%

Marketing & Ad Spend

Monthly Ad Spend

$593

Google Ads estimate

Yearly Ad Budget

$7K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
freddieEasy8K$0.73$443
freddie.12--

Trustpilot Rating

4.7

2,646 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
70.0%
🇬🇧United Kingdom
9.8%
🇨🇦Canada
6.0%
🇮🇳India
4.0%
🇦🇺Australia
3.7%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Freddie

Is Freddie a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Freddie is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Freddie safe to buy from? Is it a scam?

Freddie has a Trustpilot rating of 4.7/5 based on 2,646 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (63/100).

What is Freddie's EcomScout rating and what does it mean?

Freddie has an EcomScout rating of S (63/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Freddie generate?

Freddie receives approximately 556.8K visits per year with estimated monthly revenue of $23.5K - $51.8K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Freddie use?

We detected 12 Shopify apps on Freddie, including Yotpo Reviews & UGC, Trustpilot, Shop and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Cleaning Supplies store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Freddie. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Cleaning Supplies store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Freddie Shopify store analysis • Cleaning SuppliesHome & Garden • Unlikely Dropshipper • Rating: S

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