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Capsulehats

capsulehats.com
A
51/100
EcomScout

Capsulehats receives an EcomScout Rating of A (51/100), ranking #46,941 out of 1,194,400 Shopify stores we track. This Hats Fashion & Apparel store attracts 310.2K visits per year with estimated revenue of $18.5K - $40.1K/mo. It offers 760 products at an average price of $42.

Analysis by EcomScout Research Team · How we calculate ratings

HatsFashion & ApparelCaps
Est. Revenue/mo
$18.5K - $40.1K/mo
Est. Traffic/mo
25.8K
Products
760
Top Market
US (84%)
Top Channel
direct (53%)
Trustpilot
2.6/5 (4)

Store Intelligence Summary

Traffic breakdown: direct 53%, organic 23%, social 18%, referral 4%.

Product pricing: Average price of $42 (range: $25 – $50). Mid-range pricing strategy.

0

Customer trust: Trustpilot score 2.6/5 based on 4 reviews. Mixed reviews — potential service or quality concerns.

Top markets: US (84%), CA (10%), VE (3%).

Best-selling product: Anaheim Angels 1997 Cooperstown Basics Blue / Grey Fitted Hat ($45). Other top sellers include Los Angeles Dodgers Basics 1988 World Series Patch Fitted Hat, New York Yankees New Era 9Twenty Adjustable Hat (Real tree Camo) NP, Florida Marlins 1997 World Series Polar Lights New Era 59Fifty Fitted Hat.

How is the EcomScout Rating calculated? The A grade (51/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Hats Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$891K/mo
Total Stores
683
Avg Revenue
$1K/mo
Top 10% Threshold
$20K/mo

Competition Breakdown

45%
37%
13%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • •The Hats market generates $1M/month across 683 stores
  • •3% are enterprise stores (>$100K/mo) — achievable market
  • •82% of stores earn less than $10K/month — relatively low barrier to entry
  • •Top 10% of Hats stores earn $20K+/month
  • •This store outperforms 94% of Hats competitors
  • •Low average order value ($0) — consider bundling or upsells

Top Apps in Hats

Shop116%Block50%Pre-Order24%Klaviyo: Email Marketing & SMS24%

Best Selling Products

Anaheim Angels 1997 Cooperstown Basics Blue / Grey Fitted Hat#1

Anaheim Angels 1997 Cooperstown Basics Blue / Grey Fitted Hat

$45

Los Angeles Dodgers Basics 1988 World Series Patch Fitted Hat#2

Los Angeles Dodgers Basics 1988 World Series Patch Fitted Hat

$45

New York Yankees New Era 9Twenty Adjustable Hat (Real tree Camo) NP#3

New York Yankees New Era 9Twenty Adjustable Hat (Real tree Camo) NP

$32

Florida Marlins 1997 World Series Polar Lights New Era 59Fifty Fitted Hat#4

Florida Marlins 1997 World Series Polar Lights New Era 59Fifty Fitted Hat

$36

Houston Astros 2017 World Series Polar Lights New Era 59Fifty Fitted Hat#5

Houston Astros 2017 World Series Polar Lights New Era 59Fifty Fitted Hat

$35

Arizona Diamondbacks 2001 World Series Fitted Hat#6

Arizona Diamondbacks 2001 World Series Fitted Hat

$45

Oakland Athletics 1989 World Series Polar Lights New Era 59Fifty Fitted Hat#7

Oakland Athletics 1989 World Series Polar Lights New Era 59Fifty Fitted Hat

$35

Oakland Athletics 50th Anniversary "Stompers" Black 59Fifty Fitted Hat#8

Oakland Athletics 50th Anniversary "Stompers" Black 59Fifty Fitted Hat

$50

New York Yankees Basics 1996 World Series Basics Fitted Hat#9

New York Yankees Basics 1996 World Series Basics Fitted Hat

$50

St. Louis Cardinals Valentines Collection 2009 All Star Game Fitted Hat#10

St. Louis Cardinals Valentines Collection 2009 All Star Game Fitted Hat

$50

Analyzing...
Bounce Rate
46.6%
Pages/Visit
8.0
Avg. Time on Site
1m 17s
Avg. Product Price
$42

Range: $25 - $50

Rating Breakdown

Business Quality80/100
Traffic Growth70/100
Revenue Performance46/100
Trustpilot35/100
Marketing Efficiency28/100

Traffic Sources

direct53.1%
organic23.5%
social18.1%
referral3.7%
paid0.0%

Trustpilot Rating

2.6

4 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
84.3%
🇨🇦Canada
10.3%
🇻🇪Venezuela
3.4%
🇨🇴Colombia
1.5%
🇵🇭Philippines
0.4%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (5)

ShopKlaviyo: Email Marketing & SMSPre-Order0BlockCountdown Timer

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Trending Products to Sell

Top trending products across all categories right now, based on Amazon & Google Trends data.

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

Gaoye Transparent, Clear Blue Light Glasses for Computer & Gaming - Anti UV Ray Lenses, Scratch-Resistant & Comfort Fit

72
$5.99-6%
livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

livho High Tech Blue Light Glasses - Advanced Blue Light Blocking Computer Glasses - Screen Fatigue & UV Protection

72
$16.99+7%
IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

IBOANN Chic & Comfy Blue Light Glasses for Women - 3-Pack Round Frames, Screen-Ready Style with UV Protection Coating

70
$11.99-6%
ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

ANYLUV Blue Light Glasses Men/Women, Blue Light Blocking Glasses, Computer Screen Blocker Eyes Protection Glasses

68
$24.99+23%
Explore all trending products

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Frequently Asked Questions About Capsulehats

Is Capsulehats a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Capsulehats is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Capsulehats safe to buy from? Is it a scam?

Capsulehats has a Trustpilot rating of 2.6/5 based on 4 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is A (51/100).

What is Capsulehats's EcomScout rating and what does it mean?

Capsulehats has an EcomScout rating of A (51/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Capsulehats generate?

Capsulehats receives approximately 310.2K visits per year with estimated monthly revenue of $18.5K - $40.1K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Capsulehats use?

We detected 5 Shopify apps on Capsulehats, including Shop, Klaviyo: Email Marketing & SMS, Pre-Order and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Hats store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Capsulehats. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Hats store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Capsulehats Shopify store analysis • Hats • Fashion & Apparel • Unlikely Dropshipper • Rating: A

Last updated: August 9, 2026

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