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charmingandmain.com

charmingandmain.com
50/100
EcomScout

charmingandmain.com receives an EcomScout Rating of A (50/100), ranking #42,293 out of 1,111,571 Shopify stores we track. This Women's Clothing Fashion & Apparel store attracts 290.5K visits per year with estimated revenue of $23.4K - $50.7K/mo. It offers 596 products at an average price of $64.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$23.4K - $50.7K/mo
Est. Traffic/mo
24.2K
Products
596
Top Market
US (98%)
Top Channel
social (29%)
Est. Ad Spend/mo
$8.6K

Store Intelligence Summary

Traffic breakdown: social 29%, organic 18%, paid 10%, referral 9%.

Product pricing: Average price of $64 (range: $35 – $78). Mid-range pricing strategy.

Ad spend: Estimated $8.6K/mo in paid search ($103.7K/yr). Lean ad budget — primarily relying on organic or social channels.

Top markets: US (98%), NL (2%).

Best-selling product: Cool Girl Mid Rise Wide Leg Crop Lovervet Jeans ($70.90). Other top sellers include Powdered Sugar White Wide Crop Jeans, Bubblegum Blues Light Pink Crop Flare Vervet Jeans, Violets are Blue Wide Crop Mica Denim Jeans.

How is the EcomScout Rating calculated? The A grade (50/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Women's Clothing Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$27.3M/mo
Total Stores
7,608
Avg Revenue
$4K/mo
Top 10% Threshold
$53K/mo

Competition Breakdown

31%
38%
21%
4%
6%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Women's Clothing market generates $27M/month across 7,608 stores
  • 6% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Women's Clothing stores earn $53K+/month
  • This store outperforms 93% of Women's Clothing competitors
  • Low average order value ($0) — consider bundling or upsells
  • 488 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
53.9%
Pages/Visit
3.1
Avg. Time on Site
1m 23s
Avg. Product Price
$64

Range: $35 - $78

Rating Breakdown

Business Quality80/100
Traffic Growth70/100
Marketing Efficiency59/100
Revenue Performance48/100

Traffic Sources

social29.3%
organic17.9%
paid9.9%
referral8.5%
direct5.6%

Marketing & Ad Spend

Monthly Ad Spend

$9K

Google Ads estimate

Yearly Ad Budget

$104K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
boutique48K$1.89$18.7K
charmsEasy31K$0.52$2.3K
roamansEasy25K$0.24$8.1K
bell bottom jeans storesEasy15K--
charming charliesEasy14K$0.17$349

Top Countries

🇺🇸United States
98.4%
🇳🇱Netherlands
1.6%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Trustpilot rating and review volume need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

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Frequently Asked Questions About charmingandmain.com

Is charmingandmain.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, charmingandmain.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is charmingandmain.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for charmingandmain.com. However, our EcomScout rating is A (50/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is charmingandmain.com's EcomScout rating and what does it mean?

charmingandmain.com has an EcomScout rating of A (50/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does charmingandmain.com generate?

charmingandmain.com receives approximately 290.5K visits per year with estimated monthly revenue of $23.4K - $50.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does charmingandmain.com use?

We detected 16 Shopify apps on charmingandmain.com, including Klaviyo: Email Marketing & SMS, Gorgias, Privy and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Women's Clothing store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against charmingandmain.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Women's Clothing store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

charmingandmain.com Shopify store analysis • Women's ClothingFashion & Apparel • Unlikely Dropshipper • Rating: A

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