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checkout.orukayak.com

checkout.orukayak.com
48/100
EcomScout

checkout.orukayak.com receives an EcomScout Rating of B+ (48/100), ranking #11,712 out of 139,120 Shopify stores we track. This Outdoor Gear Sports & Outdoors store attracts 160.9K visits per year with estimated revenue of $38.5K - $90.9K/mo. It offers 266 products at an average price of $332.

Store descriptionOru Kayak designs high-performance, folding kayaks for all types of paddlers. Oru kayaks are easy to transport and store, letting you explore like never before.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$38.5K - $90.9K/mo
Est. Traffic/mo
13.4K
Products
266
Top Market
US (98%)
Top Channel
SearchPaid (91%)
Est. Ad Spend/mo
$17.5K

Store Intelligence Summary

Traffic breakdown: SearchPaid 91%, SearchOrganic 6%, Referrals 3%.

Product pricing: Average price of $332 (range: $1 – $2166). Positioned in the premium segment.

Ad spend: Estimated $17.5K/mo in paid search ($209.8K/yr). Moderate paid strategy supplementing organic growth.

Top markets: US (98%), CA (2%).

Best-selling product: Replacement Parts - Floorboard Connection Strap Female for Haven TT (v2) ($8.00). Other top sellers include Camping Bundle, The Comfort Bundle, Dog Friendly Bundle.

How is the EcomScout Rating calculated? The B+ grade (48/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Outdoor Gear Market Intelligence

Benchmark this competitor against the market

Top 50%
by revenue
Market Size
$4.6M/mo
Total Stores
142
Avg Revenue
$33K/mo
Top 10% Threshold
$233K/mo

Competition Breakdown

21%
32%
17%
23%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Outdoor Gear market generates $5M/month across 142 stores
  • 23% are enterprise stores (>$100K/mo) — competitive market
  • Top 10% of Outdoor Gear stores earn $233K+/month
  • This store outperforms 86% of Outdoor Gear competitors
  • Low average order value ($0) — consider bundling or upsells
Analyzing...
Bounce Rate
52.7%
Pages/Visit
1.3
Avg. Time on Site
23s
Avg. Product Price
$332

Range: $1 - $2166

Rating Breakdown

Business Quality80/100
Marketing Efficiency64/100
Revenue Performance60/100
Traffic Growth35/100

Traffic Sources

SearchPaid91.1%
SearchOrganic5.8%
Referrals3.1%
SocialOrganic0.0%
SocialPaid0.0%
GenAi0.0%
Affiliate0.0%

Marketing & Ad Spend

Monthly Ad Spend

$17K

Google Ads estimate

Yearly Ad Budget

$210K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
kayak1190K$0.32$111
canoe65K$0.15$36
kayaks for sale near meEasy35K--
paddle board26K$0.74$2.7K
kayak near me20K--

Top Countries

🇺🇸United States
98.3%
🇨🇦Canada
1.7%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Traffic and growth metrics are below average
  • Trustpilot rating and review volume need improvement

Recommendations

  • Invest in SEO, content marketing, and social media to drive more traffic
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

oru kayakfoldable kayakoru kayak reviewsfoldable kayak dollykayak motor

Tech Stack & Apps

Browse All Apps →

Analytics

HotjarGoogle AnalyticsGoogle Tag Manager

Personalization

Dynamic Yield

E-commerce Platform

Shopify

Email Marketing

PrivyKlaviyo: Email Marketing & SMSKlaviyo

Sales Channels

Shop

Reviews

Yotpo Reviews & UGCYotpo

Trending Outdoor Gear Products

Products gaining popularity in Outdoor Gear right now, based on Amazon & Google Trends data.

2 Person Outdoors Camping Tent with Rain Fly and Carrying Bag - Lightweight Outdoor Pop Up Tents for Camping Essentials, Music Festivals, Backpacking, Hiking, or Beach Shelter by Wakeman Outdoors

2 Person Outdoors Camping Tent with Rain Fly and Carrying Bag - Lightweight Outdoor Pop Up Tents for Camping Essentials, Music Festivals, Backpacking, Hiking, or Beach Shelter by Wakeman Outdoors

90
$20.99+49%
FanttikOutdoor Camping Tent 4/6/8/10 Person Instant Cabin Tent Setup in 60 Seconds with Rainfly & Windproof Portable with Carry Bag for Family Camping & Hiking

FanttikOutdoor Camping Tent 4/6/8/10 Person Instant Cabin Tent Setup in 60 Seconds with Rainfly & Windproof Portable with Carry Bag for Family Camping & Hiking

89
$132.99+49%
HealSmart Tent for Camping 2/4/6/8 Person with Rainfly, Camping Tent Waterproof Windproof Dome Tent Quick Installation, Backpacking Tents for Adventure, Family Outdoor, Backyard, Hiking

HealSmart Tent for Camping 2/4/6/8 Person with Rainfly, Camping Tent Waterproof Windproof Dome Tent Quick Installation, Backpacking Tents for Adventure, Family Outdoor, Backyard, Hiking

78
$59.69+49%
Men's Ankle High Waterproof Hiking Boots Outdoor Lightweight Shoes Trekking Trails Armadillo

Men's Ankle High Waterproof Hiking Boots Outdoor Lightweight Shoes Trekking Trails Armadillo

74
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See all trending Outdoor Gear products

Frequently Asked Questions About checkout.orukayak.com

Is checkout.orukayak.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, checkout.orukayak.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is checkout.orukayak.com safe to buy from? Is it a scam?

We don't have Trustpilot review data for checkout.orukayak.com. However, our EcomScout rating is B+ (48/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is checkout.orukayak.com's EcomScout rating and what does it mean?

checkout.orukayak.com has an EcomScout rating of B+ (48/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does checkout.orukayak.com generate?

checkout.orukayak.com receives approximately 160.9K visits per year with estimated monthly revenue of $38.5K - $90.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does checkout.orukayak.com use?

We detected 4 Shopify apps on checkout.orukayak.com, including Slick ‑ Multi Announcement Bar, Kickbooster Affiliate Programs, Klaviyo Reviews and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Outdoor Gear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against checkout.orukayak.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Outdoor Gear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

checkout.orukayak.com Shopify store analysis • Outdoor GearSports & Outdoors • Unlikely Dropshipper • Rating: B+

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