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Chewy.com homepage screenshot
77/100
EcomScout Rating
Rank #104 of 125,853
Products
N/A
Category Rank
#1
in Pet Supplies

Pet Supplies Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$9.5M/mo
Total Stores
1,112
Avg Revenue
$9K/mo
Top 10% Threshold
$133K/mo

Competition Breakdown

15%
38%
26%
8%
13%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Pet Supplies market generates $9M/month across 1,112 stores
  • 13% are enterprise stores (>$100K/mo) — achievable market
  • Top 10% of Pet Supplies stores earn $133K+/month
  • This store outperforms 94% of Pet Supplies competitors
  • Low average order value ($0) — consider bundling or upsells
  • 140 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
38.2%
Pages/Visit
5.9
Avg. Time on Site
4m 3s

Rating Breakdown

Business Quality90/100
Marketing Efficiency90/100
Trustpilot80/100
Revenue Performance76/100
Traffic Growth65/100

Traffic Sources

Direct64.0%
Search28.5%
Referrals4.3%
Social1.8%
Paid Referrals1.2%
Mail0.2%

Marketing & Ad Spend

Monthly Ad Spend

$2552K

Google Ads estimate

Yearly Ad Budget

$30.6M

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
petsmartEasy1110K$0.17$172.3K
chewyEasy1050K$0.10$64.2K
petcoEasy902K$0.22$120.5K
dog878K$0.93$8.1K
cat818K$0.65$1.9K

Trustpilot Rating

3.3

13,045 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
97.1%
🇨🇦Canada
0.8%
🇨🇳China
0.2%
🇬🇧United Kingdom
0.1%
🇮🇳India
0.1%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume
  • Strong marketing efficiency and ROI

Weaknesses

  • Product catalog quality is poor

Recommendations

  • Enhance product descriptions, add more images, and expand catalog

Shopify Theme

Detecting theme...

Top Keywords

chewychewy.comchewy loginchewy careersfacebook marketplace

Trending Pet Supplies Products

Products gaining popularity in Pet Supplies right now, based on Amazon & Google Trends data.

KSIIA Washable Dog Bed Deluxe Plush Dog Crate Beds Comfy Kennel Pad Anti-Slip Pet Sleeping Mat for Large, Jumbo, Medium, Small Dogs Breeds, 35" x 23", Gray

KSIIA Washable Dog Bed Deluxe Plush Dog Crate Beds Comfy Kennel Pad Anti-Slip Pet Sleeping Mat for Large, Jumbo, Medium, Small Dogs Breeds, 35" x 23", Gray

86
$17.49+28%
Hoewina Dog & Cat Bed for Indoor Cats, 20in Calming Donut Bed for Puppy and Kitten, Washable Round Fluffy Pet Bed for Small Medium Dogs and Cats (Light Grey)

Hoewina Dog & Cat Bed for Indoor Cats, 20in Calming Donut Bed for Puppy and Kitten, Washable Round Fluffy Pet Bed for Small Medium Dogs and Cats (Light Grey)

77
$11.85+33%
Purina ONE Dry Dog Food Lamb and Rice Formula - 31.1 lb. Bag

Purina ONE Dry Dog Food Lamb and Rice Formula - 31.1 lb. Bag

70
$48.98+24%
Pedigree Adult Dry Dog Food, Complete Nutrition, Grilled Steak & Vegetable Flavor, 18 lb. Bag

Pedigree Adult Dry Dog Food, Complete Nutrition, Grilled Steak & Vegetable Flavor, 18 lb. Bag

69
$16.98+17%
See all trending Pet Supplies products

Frequently Asked Questions About Chewy.com

Is Chewy.com a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Chewy.com is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Chewy.com safe to buy from? Is it a scam?

Chewy.com has a Trustpilot rating of 3.3/5 based on 13,045 customer reviews. Customer experiences are mixed. Research thoroughly and check return policies before purchasing. Our EcomScout rating is S (77/100).

What is Chewy.com's EcomScout rating and what does it mean?

Chewy.com has an EcomScout rating of S (77/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Chewy.com generate?

Chewy.com receives approximately 548.5M visits per year with estimated monthly revenue of $32.1M - $75.0M/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Chewy.com use?

App detection data for Chewy.com is being updated. The store uses the "Unknown" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Pet Supplies store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Chewy.com. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Pet Supplies store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Chewy.com Shopify store analysis • Pet SuppliesNiche • Unlikely Dropshipper • Rating: S

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