Home of Circulon Cookware
circulon.comHome of Circulon Cookware receives an EcomScout Rating of A+ (58/100), ranking #5,183 out of 139,120 Shopify stores we track. This Kitchen Home & Garden store attracts 1.1M visits per year with estimated revenue of $112.8K - $281.9K/mo. It offers 99 products at an average price of $123.
Store descriptionNot all cookware and bakeware are created equal. Circulon nonstick cookware and bakeware offers high performance, durability and easy cleanup. Shop now.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: Search 60%, Direct 13%, Mail 12%, Social 8%. This indicates a content-driven organic growth strategy.
Product pricing: Average price of $123 (range: $17 – $550). Positioned in the premium segment.
Ad spend: Estimated $1.9K/mo in paid search ($23.1K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 1.7/5 based on 32 reviews. Mixed reviews — potential service or quality concerns.
Top markets: US (66%), CA (6%), VN (5%).
Best-selling product: 10-Piece ScratchDefense™ Nonstick Cookware Set ($329.99). Other top sellers include 12-Inch Frying Pan: ScratchDefense™ Nonstick Fry Pans, 10-Piece Nonstick Bakeware Set, Hard-Anodized Frying Pan Set.
Kitchen Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Kitchen market generates $6M/month across 725 stores
- •17% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Kitchen stores earn $191K+/month
- •This store outperforms 96% of Kitchen competitors
- •Low average order value ($0) — consider bundling or upsells
- •120 enterprise stores (>$100K/mo) proves scalability in this market
Best Selling Products
#110-Piece ScratchDefense™ Nonstick Cookware Set
$329.99
#212-Inch Frying Pan: ScratchDefense™ Nonstick Fry Pans
$69.99
#310-Piece Nonstick Bakeware Set
$129.99
#4Hard-Anodized Frying Pan Set
$89.99
#5Infinity Pan with ScratchDefense™, 9.5"/3.2 Quart
$139.99
#68.5-Inch and 10-Inch A1 ScratchDefense™ Nonstick Frying Pan Set
$89.99
#711-Piece Cookware Set: Nonstick & Hard-Anodized
$349.99
#85-Quart A1 ScratchDefense™ Nonstick Saute Pan with Lid
$109.99
#92-Quart A1 ScratchDefense™ Nonstick Sauce Pan with Lid
$69.99
#1010-Inch Frying Pan: Nonstick ScratchDefense™ Fry Pan
$54.99
Range: $17 - $550
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$2K
Google Ads estimate
Yearly Ad Budget
$23K
Projected annually
Trustpilot Rating
32 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- High business quality and trust indicators
Weaknesses
- Trustpilot rating and review volume need improvement
Recommendations
- Encourage customer reviews, respond to feedback, and improve customer service
- Consider a comprehensive business review to identify key improvement areas.
Shopify Theme
Top Keywords
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (2)
Klaviyo Reviews
C: Mega MenuE-commerce Platform
ShopifySales Channels
Reviews
Payment
Shopify PaymentsAnalytics
Google AnalyticsEmail Marketing
Similar Stores
View all →Frequently Asked Questions About Home of Circulon Cookware
Is Home of Circulon Cookware a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Home of Circulon Cookware is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Home of Circulon Cookware safe to buy from? Is it a scam?
Home of Circulon Cookware has a Trustpilot rating of 1.7/5 based on 32 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is A+ (58/100).
What is Home of Circulon Cookware's EcomScout rating and what does it mean?
Home of Circulon Cookware has an EcomScout rating of A+ (58/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Home of Circulon Cookware generate?
Home of Circulon Cookware receives approximately 1.1M visits per year with estimated monthly revenue of $112.8K - $281.9K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Home of Circulon Cookware use?
We detected 2 Shopify apps on Home of Circulon Cookware, including Klaviyo Reviews, C: Mega Menu. The store uses the "horizon-meyer/circulon/main" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Kitchen store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Home of Circulon Cookware. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Kitchen store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.