Circulon
circulon.uk.comCirculon receives an EcomScout Rating of S (75/100), ranking #1,510 out of 1,188,411 Shopify stores we track. This Specialty Foods Food & Beverage store attracts 572.4K visits per year with estimated revenue of $177.1K - $354.3K/mo. It offers 107 products at an average price of £127.
Analysis by EcomScout Research Team · How we calculate ratings
Store Intelligence Summary
Traffic breakdown: direct 33%, organic 25%, paid 25%, referral 3%.
Product pricing: Average price of £127 (range: £15 – £388) — ≈ $162 USD. Positioned in the premium segment.
Ad spend: Estimated $446/mo in paid search ($5.4K/yr). Lean ad budget — primarily relying on organic or social channels.
Customer trust: Trustpilot score 4.1/5 based on 5,580 reviews. Good standing with customers.
Top markets: GB (71%), US (15%), IN (5%).
Best-selling product: Ultimum Non-Stick Cake Tin Set - 7 Pieces (£107.99). Other top sellers include Ultimum Non-Stick Roast & Bake - 3 Piece Set, Ultimum Non-Stick Oven Tray Set - 3 Piece, Ultimum Non-Stick Oven Tray & Roasting Tray with Rack.
Specialty Foods Market Intelligence
Benchmark this competitor against the market
Competition Breakdown
Competitor Research Insights
- •The Specialty Foods market generates $40M/month across 13,086 stores
- •6% are enterprise stores (>$100K/mo) — achievable market
- •Top 10% of Specialty Foods stores earn $54K+/month
- •This store outperforms 94% of Specialty Foods competitors
- •Low average order value ($0) — consider bundling or upsells
- •781 enterprise stores (>$100K/mo) proves scalability in this market
Top Apps in Specialty Foods
Best Selling Products
#1Ultimum Non-Stick Cake Tin Set - 7 Pieces
£107.99≈ $137
#2Ultimum Non-Stick Roast & Bake - 3 Piece Set
£47.99≈ $61
#3Ultimum Non-Stick Oven Tray Set - 3 Piece
£39.99≈ $51
#4Ultimum Non-Stick Oven Tray & Roasting Tray with Rack
£39.99≈ $51
#5Ultimum Non-Stick Family Baking Tray & Cake Tin Set - 6 Pieces
£99.99≈ $127
#6Halo LaserDefense™ Non-Stick Ceramic Frying Pan & Sauté Pan Set - 4 Piece
£195.99≈ $249
#7Halo LaserDefense™ Non-Stick Ceramic Frying Pan Set - 3 Piece
£123.99≈ $157
#8Halo LaserDefense™ Non-Stick Complete Ceramic Pan Set - 8 Pieces
£387.99≈ $493
#9Infinity Pan with ScratchDefense Extreme Non-Stick - 24cm/2.8L
£124.99≈ $159
#10ScratchDefense Extreme Non-Stick Induction Frying Pan with Lid - 30 cm
£125≈ $159
≈ $162 USD
Range: £15 - £388
Rating Breakdown
Traffic Sources
Marketing & Ad Spend
Monthly Ad Spend
$446
Google Ads estimate
Yearly Ad Budget
$5K
Projected annually
Top Paid Keywords
| Keyword | Volume | CPC | Cost/mo |
|---|---|---|---|
| pots and pans set | 7K | $0.72 | $1.4K |
| circulon pansEasy | 750 | $0.64 | $338 |
| circulon cookware setEasy | 440 | $0.75 | $143 |
| non toxic bakeware brands | 340 | - | - |
| circulon frying panEasy | 180 | $0.52 | $63 |
Trustpilot Rating
5,580 reviews
Aggregated rating data only. Individual reviews not displayed for privacy compliance.
Top Countries
Analysis
Strengths
- Excellent traffic and growth metrics
- High business quality and trust indicators
- Excellent Trustpilot rating and review volume
Weaknesses
- Marketing efficiency and ROI need improvement
Recommendations
- Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
Shopify Theme
Tech Stack & Apps
Browse All Apps →Shopify Apps Detected (5)
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Frequently Asked Questions About Circulon
Is Circulon a dropshipping store or a legitimate brand?
Based on our dropshipping detection analysis, Circulon is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.
Is Circulon safe to buy from? Is it a scam?
Circulon has a Trustpilot rating of 4.1/5 based on 5,580 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (75/100).
What is Circulon's EcomScout rating and what does it mean?
Circulon has an EcomScout rating of S (75/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.
How much traffic and revenue does Circulon generate?
Circulon receives approximately 572.4K visits per year with estimated monthly revenue of $177.1K - $354.3K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.
What Shopify apps and theme does Circulon use?
We detected 5 Shopify apps on Circulon, including Shop, Trustpilot, Klaviyo: Email Marketing & SMS and more.Use our Shopify spy tool to discover which apps drive successful stores.
How can I use this Specialty Foods store data for competitor research?
This Shopify competitor analysis helps you benchmark your store against Circulon. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Specialty Foods store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.
