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COBB Grill America

cobbgrillamerica.com
40/100
EcomScout

COBB Grill America receives an EcomScout Rating of B+ (40/100), ranking #19,957 out of 138,838 Shopify stores we track. This Outdoor Living Niche store attracts 42.1K visits per year with estimated revenue of $2.3K - $5.4K/mo. It offers 19 products at an average price of $89.

Store descriptionCOBB is a set of versatile & energy-efficient portable grills that complements the lifestyle of an outdoor enthusiast or a home entertainer. Shop Now

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$2.3K - $5.4K/mo
Est. Traffic/mo
3.5K
Products
19
Top Market
US (100%)
Top Channel
N/A
Trustpilot
4.1/5 (61)

Store Intelligence Summary

Product pricing: Average price of $89 (range: $3 – $420). Mid-range pricing strategy.

Ad spend: Estimated $99/mo in paid search ($1.2K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 4.1/5 based on 61 reviews. Good standing with customers.

Top markets: US (100%).

Best-selling product: COBB® KITCHEN-IN-A-BOX ($420.00). Other top sellers include BBQ KIT, PIZZA STONE, WOK.

How is the EcomScout Rating calculated? The B+ grade (40/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Outdoor Living Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$6.3M/mo
Total Stores
320
Avg Revenue
$20K/mo
Top 10% Threshold
$228K/mo

Competition Breakdown

31%
30%
10%
21%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Outdoor Living market generates $6M/month across 320 stores
  • 21% are enterprise stores (>$100K/mo) — competitive market
  • Top 10% of Outdoor Living stores earn $228K+/month
  • This store outperforms 91% of Outdoor Living competitors
  • Low average order value ($0) — consider bundling or upsells
  • 66 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
32.7%
Pages/Visit
2.2
Avg. Time on Site
37s
Avg. Product Price
$89

Range: $3 - $420

Rating Breakdown

Business Quality80/100
Trustpilot75/100
Traffic Growth30/100
Marketing Efficiency29/100
Revenue Performance26/100

Traffic Sources

Social0.0%
Paid Referrals0.0%
Mail0.0%
Referrals0.0%
Search0.0%
Direct0.0%

Marketing & Ad Spend

Monthly Ad Spend

$99

Google Ads estimate

Yearly Ad Budget

$1K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
cobb28K$0.35$86
fire discEasy540--
cobb grillEasy360$0.30$20
cobb grill recipesEasy320--
cinnamon bun recipe from scratchEasy230--

Trustpilot Rating

4.1

61 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Traffic and growth metrics are below average
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Invest in SEO, content marketing, and social media to drive more traffic
  • Continue optimizing marketing mix: test new channels, improve conversion rates, and track ROI metrics
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

rotisseriecobbcobb grillrotisariecoblestone

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

Shopify

Reviews

TrustpilotLoox Photo ReviewsLooxTrustpilot

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

Pre-Order

Pre-Order

Analytics

Google Analytics

Shopify App

BlockFokkio

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Frequently Asked Questions About COBB Grill America

Is COBB Grill America a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, COBB Grill America is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is COBB Grill America safe to buy from? Is it a scam?

COBB Grill America has a Trustpilot rating of 4.1/5 based on 61 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (40/100).

What is COBB Grill America's EcomScout rating and what does it mean?

COBB Grill America has an EcomScout rating of B+ (40/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does COBB Grill America generate?

COBB Grill America receives approximately 42.1K visits per year with estimated monthly revenue of $2.3K - $5.4K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does COBB Grill America use?

We detected 3 Shopify apps on COBB Grill America, including Advanced Predictive Search, Klaviyo Reviews, C: Mega Menu. The store uses the "[CD] COBB | Editing in progress" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Outdoor Living store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against COBB Grill America. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Outdoor Living store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

COBB Grill America Shopify store analysis • Outdoor LivingNiche • Unlikely Dropshipper • Rating: B+

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