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Culture Kings

culturekings.co.nz
63/100
EcomScout

Culture Kings receives an EcomScout Rating of S (63/100), ranking #3,592 out of 199,057 Shopify stores we track. This Streetwear and Footwear Fashion & Apparel store attracts 4.5M visits per year with estimated revenue of $469.5K - $1.0M/mo. It offers 2.5K+ products at an average price of $156.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$469.5K - $1.0M/mo
Est. Traffic/mo
374.5K
Products
2.5K+
Top Market
NZ (82%)
Top Channel
organic (59%)
Trustpilot
1.8/5 (23)

Store Intelligence Summary

Traffic breakdown: organic 59%, direct 24%, social 8%, referral 2%.

Product pricing: Average price of $156 (range: $35 – $310). Positioned in the premium segment.

Ad spend: Estimated $196/mo in paid search ($2.4K/yr). Lean ad budget — primarily relying on organic or social channels.

Customer trust: Trustpilot score 1.8/5 based on 23 reviews. Mixed reviews — potential service or quality concerns.

Top markets: NZ (82%), TH (9%), AU (2%).

Best-selling product: Foot-ies Canberra Raiders Crew Socks 2 Pack White/Black ($34.95). Other top sellers include Jordan Air Jordan 3 Retro "World's Best Dad" Sail, Nike Air Max 90 "Laser 90" Yellow, Nike Sportswear Commute Crossbody Bag (1L) Smoke Grey.

How is the EcomScout Rating calculated? The S grade (63/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Streetwear and Footwear Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$0K/mo
Total Stores
0
Avg Revenue
$0/mo
Top 10% Threshold
$0/mo

Competition Breakdown

Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Streetwear and Footwear market generates $0M/month across 0 stores
  • Low average order value ($0) — consider bundling or upsells

Top Apps in Streetwear and Footwear

Analyzing...
Bounce Rate
34.2%
Pages/Visit
5.4
Avg. Time on Site
2m 29s
Avg. Product Price
$156

Range: $35 - $310

Rating Breakdown

Revenue Performance80/100
Business Quality80/100
Traffic Growth55/100
Trustpilot40/100
Marketing Efficiency34/100

Traffic Sources

organic59.2%
direct23.9%
social8.0%
referral1.9%
paid0.0%

Marketing & Ad Spend

Monthly Ad Spend

$196

Google Ads estimate

Yearly Ad Budget

$2K

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
new era hatsEasy13K$0.88$3.9K
playboy t shirtEasy180$0.45$9
sweatshirts nzEasy44--
hat nz40--
men's clothing nz24--

Trustpilot Rating

1.8

23 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇳🇿New Zealand
81.7%
🇹🇭Thailand
8.6%
🇦🇺Australia
2.1%
🇺🇸United States
1.4%
🇮🇩Indonesia
1.2%

Analysis

Strengths

  • Strong revenue performance and growth
  • High business quality and trust indicators
  • High-quality product catalog

Weaknesses

  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Encourage customer reviews, respond to feedback, and improve customer service
  • Improve SEO performance: optimize content, build backlinks, and focus on high-intent keywords

Shopify Theme

Detecting theme...

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Frequently Asked Questions About Culture Kings

Is Culture Kings a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Culture Kings is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Culture Kings safe to buy from? Is it a scam?

Culture Kings has a Trustpilot rating of 1.8/5 based on 23 customer reviews. The rating suggests some customers have had issues. Exercise caution and research thoroughly before purchasing. Our EcomScout rating is S (63/100).

What is Culture Kings's EcomScout rating and what does it mean?

Culture Kings has an EcomScout rating of S (63/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Culture Kings generate?

Culture Kings receives approximately 4.5M visits per year with estimated monthly revenue of $469.5K - $1.0M/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Culture Kings use?

We detected 8 Shopify apps on Culture Kings, including Klaviyo: Email Marketing & SMS, Yotpo Reviews & UGC, Sale Badge and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Streetwear and Footwear store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Culture Kings. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Streetwear and Footwear store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Culture Kings Shopify store analysis • Streetwear and FootwearFashion & Apparel • Unlikely Dropshipper • Rating: S

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