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Darceylane

darceylane.com
43/100
EcomScout

Darceylane receives an EcomScout Rating of B+ (43/100), ranking #16,144 out of 138,761 Shopify stores we track. This Apparel Retail store attracts 111.1K visits per year with estimated revenue of $9.4K - $21.5K/mo. It offers 834 products at an average price of $55.

Store descriptionDarcey Lane

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$9.4K - $21.5K/mo
Est. Traffic/mo
9.3K
Products
834
Top Market
US (100%)
Top Channel
N/A
Trustpilot
4.4/5 (60)

Store Intelligence Summary

Product pricing: Average price of $55 (range: $35 – $70). Mid-range pricing strategy.

Customer trust: Trustpilot score 4.4/5 based on 60 reviews. Good standing with customers.

Top markets: US (100%).

Best-selling product: Juliette | Midi Dress ($59.95). Other top sellers include Women's Flying Bees Embroidery Pattern Casual Cotton Wide Leg Jumpsuit, Double Buckle Leather Mary Jane Flats Women - Edgy Casual, Ella | Elegant Tummy Coverage Dress.

How is the EcomScout Rating calculated? The B+ grade (43/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Apparel Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$50.2M/mo
Total Stores
32,395
Avg Revenue
$2K/mo
Top 10% Threshold
$10K/mo

Competition Breakdown

35%
54%
7%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Apparel market generates $50M/month across 32,395 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 89% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Apparel stores earn $10K+/month
  • This store outperforms 85% of Apparel competitors
  • Jackets shows highest opportunity with $1,967 median revenue and medium competition
  • High average order value ($196) suggests premium positioning works well
  • 437 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
60.6%
Pages/Visit
1.4
Avg. Time on Site
15s
Avg. Product Price
$55

Range: $35 - $70

Rating Breakdown

Trustpilot85/100
Business Quality76/100
Traffic Growth40/100
Revenue Performance31/100
Marketing Efficiency7/100

Traffic Sources

Social0.0%
Paid Referrals0.0%
Mail0.0%
Referrals0.0%
Search0.0%
Direct0.0%

Trustpilot Rating

4.4

60 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇺🇸United States
100.0%

Analysis

Strengths

  • Excellent Trustpilot rating and review volume

Weaknesses

  • Revenue performance needs improvement
  • Traffic and growth metrics are below average
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Invest in SEO, content marketing, and social media to drive more traffic
  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

www.darceylane.comdresses for mature women over 60doc martens mary janessummer dressesgood quality gypsy pheasant boho dresses amazon prime

Tech Stack & Apps

Browse All Apps →

E-commerce Platform

ShopifyOpenCart

Sales Channels

Shop

Payment

Shopify Payments

Email Marketing

Klaviyo: Email Marketing & SMSKlaviyo

Analytics

Google Analytics

Size Charts

Size Charts

Trending Apparel Products

Products gaining popularity in Apparel right now, based on Amazon & Google Trends data.

Wide Leg Pants for Women Flowy Palazzo Drawstring Elastic Waist Trousers with Pockets Summer Beach Vacation Clothes

Wide Leg Pants for Women Flowy Palazzo Drawstring Elastic Waist Trousers with Pockets Summer Beach Vacation Clothes

84
$17.99+30%
Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks

Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks

83
$17.98+30%
Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks

Men's Undershirt Packs, Stay-Tucked Soft Cotton Undershirts, Best Undershirts for Men, White/Black/Asstd Multipacks

83
$17.98+30%
Summer Dresses for Women 2026 Elegant Classy Spring A Line Business Casual Work Graduation Cocktail Short Dress

Summer Dresses for Women 2026 Elegant Classy Spring A Line Business Casual Work Graduation Cocktail Short Dress

83
$39.99+130%
See all trending Apparel products

Frequently Asked Questions About Darceylane

Is Darceylane a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Darceylane is classified as "Likely Dropshipper". Indicators include: Suspicious pricing patterns, No blog content found.

Is Darceylane safe to buy from? Is it a scam?

Darceylane has a Trustpilot rating of 4.4/5 based on 60 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is B+ (43/100).

What is Darceylane's EcomScout rating and what does it mean?

Darceylane has an EcomScout rating of B+ (43/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does Darceylane generate?

Darceylane receives approximately 111.1K visits per year with estimated monthly revenue of $9.4K - $21.5K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Darceylane use?

We detected 3 Shopify apps on Darceylane, including ParcelWILL Order Tracking, Advanced Predictive Search, Klaviyo Reviews. The store uses the "Impulse" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Apparel store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Darceylane. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Apparel store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Darceylane Shopify store analysis • ApparelRetail • Likely Dropshipper • Rating: B+

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