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Des Kelly Interiors

deskelly.ie
71/100
EcomScout

Des Kelly Interiors receives an EcomScout Rating of S (71/100), ranking #1,741 out of 776,849 Shopify stores we track. This Furniture Home & Garden store attracts 562.9K visits per year with estimated revenue of $188.6K - $415.0K/mo. It offers 1.0K products at an average price of €267.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$188.6K - $415.0K/mo
Est. Traffic/mo
46.9K
Products
1.0K
Top Market
IE (85%)
Top Channel
organic (79%)
Trustpilot
4.7/5 (5,564)

Store Intelligence Summary

Traffic breakdown: organic 79%, direct 19%, referral 2%.

Product pricing: Average price of €267 (range: €6 – €879) — ≈ $291 USD. Positioned in the premium segment.

0

Customer trust: Trustpilot score 4.7/5 based on 5,564 reviews. Excellent reputation — customers rate this store highly.

Top markets: IE (85%), DE (5%), GB (5%).

Best-selling product: Sleepy 1400 Pocket (€259). Other top sellers include Adare 2 Door Wardrobe, Capture - Natural Varnished Oak SIG4749, Bevria Dining Set.

How is the EcomScout Rating calculated? The S grade (71/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Furniture Market Intelligence

Benchmark this competitor against the market

Top 20%
by revenue
Market Size
$7.1M/mo
Total Stores
4,835
Avg Revenue
$1K/mo
Top 10% Threshold
$11K/mo

Competition Breakdown

35%
54%
9%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Furniture market generates $7M/month across 4,835 stores
  • 1% are enterprise stores (>$100K/mo) — achievable market
  • 89% of stores earn less than $10K/month — relatively low barrier to entry
  • Top 10% of Furniture stores earn $11K+/month
  • This store outperforms 87% of Furniture competitors
  • Chairs shows highest opportunity with $1,673 median revenue and medium competition
  • High average order value ($253) suggests premium positioning works well
Analyzing...
Bounce Rate
31.6%
Pages/Visit
4.2
Avg. Time on Site
2m 22s
Avg. Product Price
€267

≈ $291 USD

Range: €6 - €879

Rating Breakdown

Trustpilot100/100
Business Quality80/100
Revenue Performance75/100
Traffic Growth75/100
Marketing Efficiency7/100

Traffic Sources

organic78.6%
direct19.2%
referral1.6%
social0.5%
paid0.0%

Marketing & Ad Spend

Top Paid Keywords

KeywordVolumeCPCCost/mo

Trustpilot Rating

4.7

5,564 reviews

Aggregated rating data only. Individual reviews not displayed for privacy compliance.

Top Countries

🇮🇪Ireland
84.6%
🇩🇪Germany
5.4%
🇬🇧United Kingdom
4.9%
🇺🇸United States
4.6%
🇮🇳India
0.6%

Analysis

Strengths

  • High business quality and trust indicators
  • Excellent Trustpilot rating and review volume
  • High-quality product catalog

Weaknesses

  • Marketing efficiency and ROI need improvement

Recommendations

  • Expand SEO efforts and consider adding PPC campaigns to complement organic traffic

Shopify Theme

Detecting theme...

Trending Furniture Products

Products gaining popularity in Furniture right now, based on Amazon & Google Trends data.

DUMOS 31 Inch Small Computer Desk for Home Office, Gaming Writing Desks for Bedroom Modern Study Work Table Simple Style Workstation with Reinforcement Structure, Black

DUMOS 31 Inch Small Computer Desk for Home Office, Gaming Writing Desks for Bedroom Modern Study Work Table Simple Style Workstation with Reinforcement Structure, Black

100
$19.99+150%
Veken 55 Inch Large Electric Standing Desk,Sit to Stand Up, Heights Adjustable, Work Home Office Computer Table for Study, Walking Pad, Writing, and Games, Wooden Desktop Desks, White

Veken 55 Inch Large Electric Standing Desk,Sit to Stand Up, Heights Adjustable, Work Home Office Computer Table for Study, Walking Pad, Writing, and Games, Wooden Desktop Desks, White

99
$109.98+245%
9-Drawer Dresser for Bedroom, Anti-Tip Tall Storage Organizer Chest of Drawers with Wooden Top and Metal Frame Fabric Bins for Closet, Living Room, Hallway, Entryway, Black

9-Drawer Dresser for Bedroom, Anti-Tip Tall Storage Organizer Chest of Drawers with Wooden Top and Metal Frame Fabric Bins for Closet, Living Room, Hallway, Entryway, Black

98
$44.94+156%
NEO CHAIR Office Desk Computer Chair Ergonomic Mesh Gaming Cushion Seat with Comfy Lumbar Mid Back Support Adjustable Height Swivel Rolling Wheels for Home Task (Mesh Black)

NEO CHAIR Office Desk Computer Chair Ergonomic Mesh Gaming Cushion Seat with Comfy Lumbar Mid Back Support Adjustable Height Swivel Rolling Wheels for Home Task (Mesh Black)

94
$35.98+270%
See all trending Furniture products

Frequently Asked Questions About Des Kelly Interiors

Is Des Kelly Interiors a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, Des Kelly Interiors is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is Des Kelly Interiors safe to buy from? Is it a scam?

Des Kelly Interiors has a Trustpilot rating of 4.7/5 based on 5,564 customer reviews. This indicates generally positive customer experiences and the store appears legitimate. Our EcomScout rating is S (71/100).

What is Des Kelly Interiors's EcomScout rating and what does it mean?

Des Kelly Interiors has an EcomScout rating of S (71/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. This indicates a top-performing store worth studying for competitor analysis.

How much traffic and revenue does Des Kelly Interiors generate?

Des Kelly Interiors receives approximately 562.9K visits per year with estimated monthly revenue of $188.6K - $415.0K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does Des Kelly Interiors use?

We detected 7 Shopify apps on Des Kelly Interiors, including Trustpilot, Shop, Frequently Bought Together and more.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Furniture store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against Des Kelly Interiors. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Furniture store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

Des Kelly Interiors Shopify store analysis • FurnitureHome & Garden • Unlikely Dropshipper • Rating: S

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