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divinwinefridges.com.au

divinwinefridges.com.au
31/100
EcomScout

divinwinefridges.com.au receives an EcomScout Rating of B (31/100), ranking #34,095 out of 139,202 Shopify stores we track. This Alcohol Food & Beverage store attracts 9.4K visits per year with estimated revenue of $2.3K - $5.7K/mo. It offers 12 products at an average price of $1031.

Store descriptionDIVIN Australia specialises in producing high quality wine fridges, aiming to enhance wine during the cellaring and storage process, as well as under serving conditions.

Analysis by EcomScout Research Team · How we calculate ratings

Est. Revenue/mo
$2.3K - $5.7K/mo
Est. Traffic/mo
783
Products
12
Top Market
AU (100%)
Top Channel
N/A
Est. Ad Spend/mo
$2

Store Intelligence Summary

Product pricing: Average price of $1031 (range: $16 – $4419). Positioned in the premium segment.

Ad spend: Estimated $2/mo in paid search ($24/yr). Lean ad budget — primarily relying on organic or social channels.

Top markets: AU (100%).

Best-selling product: Jet Black Full Glass Dual-Zone Beverage and Built-in Wine Fridge ($2039.15). Other top sellers include DIVIN 2-Bottle Wine Cooler Bag – Black, CLASSICO WINE DECANTER by SCHOTT ZWIESEL, PRIZMA Champagne Glass by ZWIESEL GLAS.

How is the EcomScout Rating calculated? The B grade (31/100) is computed from five weighted signals: estimated revenue performance, yearly traffic volume, customer review sentiment (Trustpilot), product catalog depth, and marketing investment. Each signal is scored independently and combined into a single composite score. Learn more about our methodology.

Alcohol Market Intelligence

Benchmark this competitor against the market

Top 90%
by revenue
Market Size
$10.5M/mo
Total Stores
460
Avg Revenue
$23K/mo
Top 10% Threshold
$212K/mo

Competition Breakdown

23%
37%
12%
21%
Micro (<$1K) Small ($1-10K) Medium ($10-50K) Large ($50-100K) Enterprise (>$100K)

Competitor Research Insights

  • The Alcohol market generates $10M/month across 460 stores
  • 21% are enterprise stores (>$100K/mo) — competitive market
  • Top 10% of Alcohol stores earn $212K+/month
  • This store outperforms 89% of Alcohol competitors
  • Low average order value ($0) — consider bundling or upsells
  • 98 enterprise stores (>$100K/mo) proves scalability in this market
Analyzing...
Bounce Rate
19.0%
Pages/Visit
1.7
Avg. Time on Site
4m 12s
Avg. Product Price
$1031

Range: $16 - $4419

Rating Breakdown

Business Quality80/100
Traffic Growth35/100
Revenue Performance30/100
Marketing Efficiency22/100

Traffic Sources

Social0.0%
Paid Referrals0.0%
Mail0.0%
Referrals0.0%
Search0.0%
Direct0.0%

Marketing & Ad Spend

Monthly Ad Spend

$2

Google Ads estimate

Yearly Ad Budget

$24

Projected annually

Top Paid Keywords

KeywordVolumeCPCCost/mo
fridge with wine fridge81--

Top Countries

🇦🇺Australia
100.0%

Analysis

Strengths

  • High business quality and trust indicators

Weaknesses

  • Revenue performance needs improvement
  • Traffic and growth metrics are below average
  • Trustpilot rating and review volume need improvement
  • Marketing efficiency and ROI need improvement

Recommendations

  • Focus on increasing AOV, improving conversion rates, and expanding product lines
  • Invest in SEO, content marketing, and social media to drive more traffic
  • Encourage customer reviews, respond to feedback, and improve customer service
  • Optimize PPC campaigns: review targeting, keywords, and ad copy to improve click-through rates
  • Consider a comprehensive business review to identify key improvement areas.

Shopify Theme

Detecting theme...

Top Keywords

when is end of financial year salewine glasseswine fridgewine coolerwhen is eofy

Tech Stack & Apps

Browse All Apps →

Shopify Apps Detected (1)

Analytics

Google AnalyticsGoogle Tag ManagerMicrosoft Clarity

Pre-Order

Pre-Order

E-commerce Platform

Shopify

Sales Channels

Shop

Payment

Shopify Payments

Product Recommendations

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Frequently Asked Questions About divinwinefridges.com.au

Is divinwinefridges.com.au a dropshipping store or a legitimate brand?

Based on our dropshipping detection analysis, divinwinefridges.com.au is classified as "Unlikely Dropshipper". This store shows minimal signs of dropshipping based on our policy analysis.

Is divinwinefridges.com.au safe to buy from? Is it a scam?

We don't have Trustpilot review data for divinwinefridges.com.au. However, our EcomScout rating is B (31/100).Always check for secure payment options, return policies, and customer reviews before purchasing.

What is divinwinefridges.com.au's EcomScout rating and what does it mean?

divinwinefridges.com.au has an EcomScout rating of B (31/100). This Shopify store rating evaluates performance across revenue estimates, traffic volume, customer reviews, and business quality. Use this data to benchmark against your own Shopify store.

How much traffic and revenue does divinwinefridges.com.au generate?

divinwinefridges.com.au receives approximately 9.4K visits per year with estimated monthly revenue of $2.3K - $5.7K/mo. These Shopify store analytics are estimates based on SimilarWeb data and our proprietary algorithms.

What Shopify apps and theme does divinwinefridges.com.au use?

We detected 1 Shopify apps on divinwinefridges.com.au, including Motion. The store uses the "Updated Reformation-Opt" Shopify theme.Use our Shopify spy tool to discover which apps drive successful stores.

How can I use this Alcohol store data for competitor research?

This Shopify competitor analysis helps you benchmark your store against divinwinefridges.com.au. Study their traffic sources, pricing strategy, best-selling products, and tech stack. As a Alcohol store, compare their performance metrics to similar stores in your niche.Install our Chrome extension to spy on any Shopify store while browsing.

divinwinefridges.com.au Shopify store analysis • AlcoholFood & Beverage • Unlikely Dropshipper • Rating: B

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